Normalize names for PipelineComponents

[ttung]

The CLI name for PipelineComponent should match the API name.

Test plan: travis

[codecov-io]

Codecov Report

Merging #1218 into master will decrease coverage by 0.07%.
The diff coverage is 100%.

@@            Coverage Diff             @@
##           master    #1218      +/-   ##
==========================================
- Coverage    88.5%   88.42%   -0.08%     
==========================================
  Files         133      133              
  Lines        4974     4923      -51     
==========================================
- Hits         4402     4353      -49     
+ Misses        572      570       -2

Impacted Files	Coverage Δ
.../spots/_detect_pixels/combine_adjacent_features.py	90.42% <ø> (ø)
...rfish/test/full_pipelines/cli/test_dartfish_cli.py	100% <ø> (ø)	⬆️
starfish/spots/_detect_spots/detect.py	98.3% <ø> (ø)
...h/test/full_pipelines/cli/test_allen_smFISH_cli.py	75% <ø> (ø)	⬆️
starfish/pipeline/algorithmbase.py	97.72% <ø> (ø)	⬆️
starfish/test/full_pipelines/cli/test_iss.py	100% <ø> (ø)	⬆️
...arfish/test/full_pipelines/cli/test_merfish_cli.py	75% <ø> (ø)	⬆️
starfish/spots/_detect_pixels/_base.py	84.61% <100%> (ø)
.../spots/_detect_spots/local_search_blob_detector.py	94.06% <100%> (ø)
starfish/pipeline/pipelinecomponent.py	95.65% <100%> (+2.79%)	⬆️
... and 26 more

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[ambrosejcarr]

Love this, but suggest one more change.