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Conduct an audit of CTA tracking attributes #5447

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elzannewentzel opened this issue Jun 8, 2022 · 0 comments
Closed

Conduct an audit of CTA tracking attributes #5447

elzannewentzel opened this issue Jun 8, 2022 · 0 comments
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@elzannewentzel
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elzannewentzel commented Jun 8, 2022

Stakeholders: Product Marketing, Demand Generation, Marketing Strategy and automation
Request: Do a full audit to check the tracking attributes of each CTA.
As part of the tracking gaps identified in this document, we need to take a look at all the CTA's on about.sourcegraph.com and make sure we have all CTAs set up and tagged correctly.

Each CTA should have the following 3 attributes:
In HTML/JSX, the following data attributes must be defined in order to track them in GA:
data-button-style={x} where x is a buttonStyle from tracking.ts
data-button-location={y} where y is a buttonLocation from tracking.ts
data-button-type="cta"

We can use the existing tracking document to keep track of the outcome of this audit.

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