Is it possible to specify the name of the executable to launch after updating?

[kevwkev]

For example, if the original exe is called "hello_world_1.0.exe", and we have a new version packaged in a ZIP file is called "hello_world_2.0.exe", currently it can only launch the execute with the old/original name "hello_world_1.0.exe" automatically after updating. It would be great if we specific the name of executable to launch, hence the new executable "hello_world_2.0.exe".
If not, is it possible to set the updater not to launch the application automatically after updating?