diff --git a/cpp/src/jit/parser.cpp b/cpp/src/jit/parser.cpp
index 1bc126d3be9..e59c1089318 100644
--- a/cpp/src/jit/parser.cpp
+++ b/cpp/src/jit/parser.cpp
@@ -114,6 +114,7 @@ std::string ptx_parser::parse_instruction(std::string const& src)
   size_t start                      = 0;
   size_t stop                       = 0;
   bool is_instruction               = true;
+  bool is_pragma_instruction        = false;
   bool is_param_loading_instruction = false;
   std::string constraint;
   std::string register_type;
@@ -181,6 +182,9 @@ std::string ptx_parser::parse_instruction(std::string const& src)
                "value through the first function parameter. Thus the `st.param.***` instructions "
                "are not processed. *** */" +
                "\");" + original_code;  // Our port does not support return value;
+      } else if (piece.find(".pragma") != std::string::npos) {
+        is_pragma_instruction = true;
+        output += " " + piece;
       } else if (piece[0] == '@') {
         output += " @" + remove_nonalphanumeric(piece.substr(1, piece.size() - 1));
       } else {
@@ -200,6 +204,17 @@ std::string ptx_parser::parse_instruction(std::string const& src)
         }
         // Here we get to see the actual type of the input arguments.
         input_arg_list[remove_nonalphanumeric(piece)] = register_type_to_cpp_type(register_type);
+      } else if (is_pragma_instruction) {
+        // quote any string
+        std::string transformed_piece;
+        for (const auto& c : piece) {
+          if (c == '"') {
+            transformed_piece += "\\\"";
+          } else {
+            transformed_piece += c;
+          }
+        }
+        output += transformed_piece;
       } else {
         output += escape_percent(std::string(src, start, stop - start));
       }
diff --git a/cpp/tests/CMakeLists.txt b/cpp/tests/CMakeLists.txt
index 196a4f2d038..b0382d15807 100644
--- a/cpp/tests/CMakeLists.txt
+++ b/cpp/tests/CMakeLists.txt
@@ -620,6 +620,11 @@ ConfigureTest(
 # * bin tests ----------------------------------------------------------------------------------
 ConfigureTest(LABEL_BINS_TEST labeling/label_bins_tests.cpp)
 
+# ##################################################################################################
+# * jit tests ----------------------------------------------------------------------------------
+ConfigureTest(JIT_PARSER_TEST jit/parse_ptx_function.cpp)
+target_include_directories(JIT_PARSER_TEST PRIVATE "$<BUILD_INTERFACE:${CUDF_SOURCE_DIR}/src>")
+
 # ##################################################################################################
 # * stream testing ---------------------------------------------------------------------------------
 ConfigureTest(
diff --git a/cpp/tests/jit/parse_ptx_function.cpp b/cpp/tests/jit/parse_ptx_function.cpp
new file mode 100644
index 00000000000..5f00c5f561a
--- /dev/null
+++ b/cpp/tests/jit/parse_ptx_function.cpp
@@ -0,0 +1,218 @@
+/*
+ * Copyright (c) 2023, NVIDIA CORPORATION.
+ *
+ * Licensed under the Apache License, Version 2.0 (the "License");
+ * you may not use this file except in compliance with the License.
+ * You may obtain a copy of the License at
+ *
+ *     http://www.apache.org/licenses/LICENSE-2.0
+ *
+ * Unless required by applicable law or agreed to in writing, software
+ * distributed under the License is distributed on an "AS IS" BASIS,
+ * WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
+ * See the License for the specific language governing permissions and
+ * limitations under the License.
+ */
+
+#include <algorithm>
+#include <cctype>
+
+#include <cudf_test/base_fixture.hpp>
+#include <jit/parser.hpp>
+
+struct JitParseTest : public ::testing::Test {};
+
+TEST_F(JitParseTest, PTXNoFunction)
+{
+  std::string raw_ptx = R"(
+.visible .entry _ZN3cub17CUB_101702_750_NS11EmptyKernelIvEEvv()
+{
+  ret;
+})";
+
+  EXPECT_THROW(cudf::jit::parse_single_function_ptx(raw_ptx, "GENERIC_OP", "float", {0}),
+               cudf::logic_error);
+}
+
+inline bool ptx_equal(std::string input, std::string expected)
+{
+  // Remove all whitespace and newline characters and compare
+  // This allows us to handle things like excess newline characters
+  // and trailing whitespace in the 'input'
+
+  auto whitespace_or_newline = [](unsigned char c) { return std::isspace(c) || c == '\n'; };
+  input.erase(std::remove_if(input.begin(), input.end(), whitespace_or_newline), input.end());
+  expected.erase(std::remove_if(expected.begin(), expected.end(), whitespace_or_newline),
+                 expected.end());
+  return input == expected;
+}
+
+TEST_F(JitParseTest, SimplePTX)
+{
+  std::string raw_ptx = R"(
+.visible .func  (.param .b32 func_retval0) _ZN8__main__7add$241Eff(
+  .param .b64 _ZN8__main__7add$241Eff_param_0,
+  .param .b32 _ZN8__main__7add$241Eff_param_1,
+  .param .b32 _ZN8__main__7add$241Eff_param_2
+)
+{
+  ret;
+}
+)";
+
+  std::string expected = R"(
+__device__ __inline__ void GENERIC_OP(
+  float* _ZN8__main__7add_241Eff_param_0,
+  int _ZN8__main__7add_241Eff_param_1,
+  int _ZN8__main__7add_241Eff_param_2
+){
+ asm volatile ("{");
+ asm volatile ("bra RETTGT;");
+ asm volatile ("RETTGT:}");}
+)";
+
+  std::string cuda_source =
+    cudf::jit::parse_single_function_ptx(raw_ptx, "GENERIC_OP", "float", {0});
+
+  EXPECT_TRUE(ptx_equal(cuda_source, expected));
+}
+
+TEST_F(JitParseTest, PTXWithPragma)
+{
+  std::string raw_ptx = R"(
+.visible .func _ZN3cub17CUB_101702_750_NS11EmptyKernelIvEEvv()
+{
+$L__BB0_151:
+  .pragma "nounroll";
+  mov.u32 % r1517, % r1516;
+  mov.u32 % r1516, % r1515;
+  mov.u32 % r1515, % r1505;
+  mov.u32 % r1457, 0;
+$L__BB0_152:
+  .pragma "nounroll";
+})";
+
+  std::string expected = R"(
+__device__ __inline__ void EmptyKern(){
+ asm volatile ("{");  asm volatile (" $L__BB0_151:  .pragma \"nounroll\";");
+   /**   $L__BB0_151:
+  .pragma "nounroll"  */
+
+  asm volatile ("  mov.u32 _ r1517, _ r1516;");
+   /**   mov.u32 % r1517, % r1516  */
+
+  asm volatile ("  mov.u32 _ r1516, _ r1515;");
+   /**   mov.u32 % r1516, % r1515  */
+
+  asm volatile ("  mov.u32 _ r1515, _ r1505;");
+   /**   mov.u32 % r1515, % r1505  */
+
+  asm volatile ("  mov.u32 _ r1457, 0;");
+   /**   mov.u32 % r1457, 0  */
+
+  asm volatile (" $L__BB0_152:  .pragma \"nounroll\";");
+   /**   $L__BB0_152:
+  .pragma "nounroll"  */
+
+ asm volatile ("RETTGT:}");}
+)";
+
+  std::string cuda_source = cudf::jit::parse_single_function_ptx(raw_ptx, "EmptyKern", "void", {0});
+  EXPECT_TRUE(ptx_equal(cuda_source, expected));
+}
+
+TEST_F(JitParseTest, PTXWithPragmaWithSpaces)
+{
+  std::string raw_ptx = R"(
+.visible .func _ZN3cub17CUB_101702_750_NS11EmptyKernelIvEEvv()
+{
+  $L__BB0_58:
+    ld.param.u32 % r1419, [% rd419 + 80];
+    setp.ne.s32 % p394, % r1419, 22;
+    mov.u32 % r2050, 0;
+    mov.u32 % r2048, % r2050;
+    @ % p394 bra $L__BB0_380;
+
+    ld.param.u8 % rs1369, [% rd419 + 208];
+    setp.eq.s16 % p395, % rs1369, 0;
+    selp.b32 % r1422, % r1925, 0, % p395;
+    ld.param.u32 % r1423, [% rd419 + 112];
+    add.s32 % r427, % r1422, % r1423;
+    ld.param.u64 % rd1249, [% rd419 + 120];
+    cvta.to.global.u64 % rd1250, % rd1249;
+    .pragma "used_bytes_mask 4095";
+    ld.global.v4.u32{ % r1424, % r1425, % r1426, % r1427}, [% rd1250];
+    ld.global.v2.u64{ % rd1251, % rd1252}, [% rd1250 + 16];
+    ld.global.s32 % rd230, [% rd1250 + 32];
+    setp.gt.s32 % p396, % r1424, 6;
+    @ % p396 bra $L__BB0_376;
+}
+}
+)";
+
+  std::string expected = R"(
+__device__ __inline__ void LongKernel(){
+ asm volatile ("{");  asm volatile (" $L__BB0_58:  cvt.u32.u32 _  %0, [_ rd419 + 80];": : "r"(r1419));
+   /**   $L__BB0_58:
+    ld.param.u32 % r1419, [% rd419 + 80]  */
+
+  asm volatile ("  setp.ne.s32 _ p394, _ r1419, 22;");
+   /**   setp.ne.s32 % p394, % r1419, 22  */
+
+  asm volatile ("  mov.u32 _ r2050, 0;");
+   /**   mov.u32 % r2050, 0  */
+
+  asm volatile ("  mov.u32 _ r2048, _ r2050;");
+   /**   mov.u32 % r2048, % r2050  */
+
+  asm volatile ("  @ _ p394 bra $L__BB0_380;");
+   /**   @ % p394 bra $L__BB0_380  */
+
+  asm volatile ("  cvt.u8.u8 _  %0, [_ rd419 + 208];": : "h"( static_cast<short>(rs1369)));
+   /**   ld.param.u8 % rs1369, [% rd419 + 208]  */
+
+  asm volatile ("  setp.eq.s16 _ p395, _ rs1369, 0;");
+   /**   setp.eq.s16 % p395, % rs1369, 0  */
+
+  asm volatile ("  selp.b32 _ r1422, _ r1925, 0, _ p395;");
+   /**   selp.b32 % r1422, % r1925, 0, % p395  */
+
+  asm volatile ("  cvt.u32.u32 _  %0, [_ rd419 + 112];": : "r"(r1423));
+   /**   ld.param.u32 % r1423, [% rd419 + 112]  */
+
+  asm volatile ("  add.s32 _ r427, _ r1422, _ r1423;");
+   /**   add.s32 % r427, % r1422, % r1423  */
+
+  asm volatile ("  mov.u64 _  %0, [_ rd419 + 120];": : "l"(rd1249));
+   /**   ld.param.u64 % rd1249, [% rd419 + 120]  */
+
+  asm volatile ("  cvta.to.global.u64 _ rd1250, _ rd1249;");
+   /**   cvta.to.global.u64 % rd1250, % rd1249  */
+
+  asm volatile ("  .pragma \"used_bytes_mask 4095\";");
+   /**   .pragma "used_bytes_mask 4095"  */
+
+  asm volatile ("  ld.global.v4.u32{ _ r1424, _ r1425, _ r1426, _ r1427}, [_ rd1250];");
+   /**   ld.global.v4.u32{ % r1424, % r1425, % r1426, % r1427}, [% rd1250]  */
+
+  asm volatile ("  ld.global.v2.u64{ _ rd1251, _ rd1252}, [_ rd1250 + 16];");
+   /**   ld.global.v2.u64{ % rd1251, % rd1252}, [% rd1250 + 16]  */
+
+  asm volatile ("  ld.global.s32 _ rd230, [_ rd1250 + 32];");
+   /**   ld.global.s32 % rd230, [% rd1250 + 32]  */
+
+  asm volatile ("  setp.gt.s32 _ p396, _ r1424, 6;");
+   /**   setp.gt.s32 % p396, % r1424, 6  */
+
+  asm volatile ("  @ _ p396 bra $L__BB0_376;");
+   /**   @ % p396 bra $L__BB0_376  */
+
+  asm volatile ("RETTGT:}");}
+ )";
+
+  std::string cuda_source =
+    cudf::jit::parse_single_function_ptx(raw_ptx, "LongKernel", "void", {0});
+  EXPECT_TRUE(ptx_equal(cuda_source, expected));
+}
+
+CUDF_TEST_PROGRAM_MAIN()