diff --git a/docs/open_graph.png b/docs/open_graph.png
new file mode 100644
index 0000000..d7899e2
Binary files /dev/null and b/docs/open_graph.png differ
diff --git a/lib/rubotnik.rb b/lib/rubotnik.rb
index 3d732b2..c9f73bb 100644
--- a/lib/rubotnik.rb
+++ b/lib/rubotnik.rb
@@ -6,8 +6,11 @@
 require 'rubotnik/cli'
 require 'rubotnik/generator'
 require 'rubotnik/autoloader'
+require 'ui/base_ui_element'
+require 'ui/common/has_buttons'
 require 'ui/fb_button_template'
 require 'ui/fb_carousel'
+require 'ui/fb_open_graph_template'
 require 'ui/image_attachment'
 require 'ui/quick_replies'
 require 'sinatra'
diff --git a/lib/ui/base_ui_element.rb b/lib/ui/base_ui_element.rb
new file mode 100644
index 0000000..7f1293a
--- /dev/null
+++ b/lib/ui/base_ui_element.rb
@@ -0,0 +1,19 @@
+# frozen_string_literal: true
+
+# rubocop:disable Metrics/MethodLength
+
+module UI
+  class BaseUiElement
+    # Sends the valid JSON to Messenger API
+    def send(user)
+      formed = build(user)
+      Bot.deliver(formed, access_token: ENV['ACCESS_TOKEN'])
+    end
+
+    # Use this method to return a valid hash and save it for later
+    def build(user)
+      @template[:recipient][:id] = user.id
+      @template
+    end
+  end
+end
diff --git a/lib/ui/common/has_buttons.rb b/lib/ui/common/has_buttons.rb
new file mode 100644
index 0000000..125dfef
--- /dev/null
+++ b/lib/ui/common/has_buttons.rb
@@ -0,0 +1,17 @@
+# frozen_string_literal: true
+
+module UI
+  module Common
+    module HasButtons
+      private
+
+      def parse_buttons(buttons)
+        return [] if buttons.nil? || buttons.empty?
+        buttons.map do |button|
+          button[:type] = button[:type].to_s
+          button
+        end
+      end
+    end
+  end
+end
diff --git a/lib/ui/fb_button_template.rb b/lib/ui/fb_button_template.rb
index 598fce5..7dea0db 100644
--- a/lib/ui/fb_button_template.rb
+++ b/lib/ui/fb_button_template.rb
@@ -3,7 +3,7 @@
 module UI
   ########################### BUTTON TEMPLATE #############################
   # https://developers.facebook.com/docs/messenger-platform/send-api-reference/button-template
-  class FBButtonTemplate
+  class FBButtonTemplate < UI::BaseUiElement
     def initialize(text, buttons)
       @template = {
         recipient: {
@@ -21,27 +21,5 @@ def initialize(text, buttons)
         }
       }
     end
-
-    # Sends the valid JSON to Messenger API
-    def send(user)
-      formed = build(user)
-      Bot.deliver(formed, access_token: ENV['ACCESS_TOKEN'])
-    end
-
-    # Use this method to return a valid hash and save it for later
-    def build(user)
-      @template[:recipient][:id] = user.id
-      @template
-    end
-
-    private
-
-    def parse_buttons(buttons)
-      return [] if buttons.nil? || buttons.empty?
-      buttons.map do |button|
-        button[:type] = button[:type].to_s
-        button
-      end
-    end
   end
 end
diff --git a/lib/ui/fb_carousel.rb b/lib/ui/fb_carousel.rb
index 49ba2ab..8491cb0 100644
--- a/lib/ui/fb_carousel.rb
+++ b/lib/ui/fb_carousel.rb
@@ -2,7 +2,9 @@
 module UI
   ################## GENERIC TEMPLATE (aka CAROUSEL) #######################
   # https://developers.facebook.com/docs/messenger-platform/send-api-reference/generic-template
-  class FBCarousel
+  class FBCarousel < UI::BaseUiElement
+    include Common::HasButtons
+
     def initialize(elements)
       @template = {
         recipient: { id: nil },
@@ -19,18 +21,6 @@ def initialize(elements)
       }
     end
 
-    # Sends the valid JSON to Messenger API
-    def send(user)
-      template = build(user)
-      Bot.deliver(template, access_token: ENV['ACCESS_TOKEN'])
-    end
-
-    # Use this method to return a valid hash and save it for later
-    def build(user)
-      @template[:recipient][:id] = user.id
-      @template
-    end
-
     # set image aspect ratio to 'square'
     def square_images
       @template[:message][:attachment][:payload][:image_aspect_ratio] = 'square'
@@ -53,13 +43,5 @@ def parse_elements(elements)
         elt
       end
     end
-
-    def parse_buttons(buttons)
-      return [] if buttons.nil? || buttons.empty?
-      buttons.map do |button|
-        button[:type] = button[:type].to_s
-        button
-      end
-    end
   end
 end
diff --git a/lib/ui/fb_open_graph_template.rb b/lib/ui/fb_open_graph_template.rb
new file mode 100644
index 0000000..ca810ae
--- /dev/null
+++ b/lib/ui/fb_open_graph_template.rb
@@ -0,0 +1,42 @@
+# rubocop:disable Metrics/MethodLength
+
+module UI
+  ########################### OPEN GRAPH TEMPLATE #############################
+  # https://developers.facebook.com/docs/messenger-platform/send-messages/template/open-graph
+  class FBOpenGraphTemplate < UI::BaseUiElement
+    include UI::Common::HasButtons
+
+    def initialize(url, buttons = [])
+      @url = url
+      @buttons = buttons
+
+      @template = {
+        recipient: {
+          id: nil
+        },
+        message: {
+          attachment: {
+            type: 'template',
+            payload: {
+              template_type: 'open_graph',
+              elements: elements
+            }
+          }
+        }
+      }
+    end
+
+    private
+
+    attr_reader :url, :buttons
+
+    def elements
+      res = { url: url }
+
+      buttons_payload = parse_buttons(buttons)
+      res[:buttons] = buttons_payload if buttons_payload.any?
+
+      [res]
+    end
+  end
+end
diff --git a/lib/ui/image_attachment.rb b/lib/ui/image_attachment.rb
index 9880158..fa7126b 100644
--- a/lib/ui/image_attachment.rb
+++ b/lib/ui/image_attachment.rb
@@ -1,7 +1,7 @@
 # rubocop:disable Metrics/MethodLength
 module UI
   # https://developers.facebook.com/docs/messenger-platform/send-api-reference/image-attachment
-  class ImageAttachment
+  class ImageAttachment < UI::BaseUiElement
     def initialize(url)
       @template = {
         recipient: {
@@ -17,15 +17,5 @@ def initialize(url)
         }
       }
     end
-
-    def send(user)
-      formed = build(user)
-      Bot.deliver(formed, access_token: ENV['ACCESS_TOKEN'])
-    end
-
-    def build(user)
-      @template[:recipient][:id] = user.id
-      @template
-    end
   end
 end
diff --git a/rubotnik.gemspec b/rubotnik.gemspec
index 6c3a2f4..f01e003 100644
--- a/rubotnik.gemspec
+++ b/rubotnik.gemspec
@@ -30,4 +30,6 @@ Gem::Specification.new do |spec|
   spec.add_development_dependency "bundler", "~> 1.15"
   spec.add_development_dependency "rake", "~> 10.0"
   spec.add_development_dependency "rspec", "~> 3.0"
+  spec.add_development_dependency "factory_bot", "~> 4.0"
+  spec.add_development_dependency "pry"
 end
diff --git a/spec/factories/user.rb b/spec/factories/user.rb
new file mode 100644
index 0000000..77f8a57
--- /dev/null
+++ b/spec/factories/user.rb
@@ -0,0 +1,20 @@
+# frozen_string_literal: true
+
+FactoryBot.define do
+  factory :user, class: User do
+    skip_create
+    initialize_with { new(attributes[:id].to_s) }
+
+    sequence(:id) { |n| n }
+
+    trait :with_commands do
+      transient do
+        commands { [] }
+      end
+
+      after(:build) do |user, evaluator|
+        evaluator.commands.each { |c| user.assign_command(c) }
+      end
+    end
+  end
+end
diff --git a/spec/rubotnik_spec.rb b/spec/rubotnik_spec.rb
index d166bf3..701021a 100644
--- a/spec/rubotnik_spec.rb
+++ b/spec/rubotnik_spec.rb
@@ -4,8 +4,4 @@
   it "has a version number" do
     expect(Rubotnik::VERSION).not_to be nil
   end
-
-  it "does something useful" do
-    expect(false).to eq(true)
-  end
 end
diff --git a/spec/spec_helper.rb b/spec/spec_helper.rb
index c655e32..944816a 100644
--- a/spec/spec_helper.rb
+++ b/spec/spec_helper.rb
@@ -1,5 +1,7 @@
-require "bundler/setup"
-require "rubotnik"
+require 'bundler/setup'
+require 'rubotnik'
+require 'factory_bot'
+require 'pry'
 
 RSpec.configure do |config|
   # Enable flags like --only-failures and --next-failure
@@ -8,4 +10,10 @@
   config.expect_with :rspec do |c|
     c.syntax = :expect
   end
+
+  config.include FactoryBot::Syntax::Methods
+
+  config.before(:suite) do
+    FactoryBot.find_definitions
+  end
 end
diff --git a/spec/ui/fb_open_graph_template_spec.rb b/spec/ui/fb_open_graph_template_spec.rb
new file mode 100644
index 0000000..1daca71
--- /dev/null
+++ b/spec/ui/fb_open_graph_template_spec.rb
@@ -0,0 +1,47 @@
+# frozen_string_literal: true
+
+require "spec_helper"
+
+RSpec.describe UI::FBOpenGraphTemplate do
+  let(:url) { 'https://github.com/progapandist/rubotnik' }
+  let(:user) { FactoryBot.create(:user) }
+
+  describe 'build' do
+    let(:result) { described_class.new(url).build(user) }
+    let(:elements) { result[:message][:attachment][:payload][:elements].first }
+    let(:recipient_id) { result[:recipient][:id] }
+
+    it 'returns correct template' do
+      expect(recipient_id).to eq(user.id)
+      expect(elements.length).to eq(1)
+      expect(elements).to eq(url: url)
+    end
+
+    context 'when buttons passed' do
+      let(:buttons) do
+        [
+          {
+            type: 'web_url',
+            url: url,
+            title: 'abc'
+          }
+        ]
+      end
+      let(:result) { described_class.new(url, buttons).build(user) }
+
+      it 'adds buttons to template' do
+        expect(elements[:buttons].first[:type]).to eq('web_url')
+        expect(elements[:buttons].first[:title]).to eq('abc')
+        expect(elements[:buttons].first[:url]).to eq(url)
+      end
+    end
+  end
+
+  describe 'send' do
+    it 'sends the element' do
+      expect(Bot).to receive(:deliver)
+
+      described_class.new(url).send(user)
+    end
+  end
+end