diff --git a/.github/workflows/publish.yaml b/.github/workflows/publish.yaml
index 5aec82538..00cfa0b8f 100644
--- a/.github/workflows/publish.yaml
+++ b/.github/workflows/publish.yaml
@@ -315,14 +315,22 @@ jobs:
       with: 
         persist-credentials: false
         fetch-depth: 0 # otherwise, you will failed to push refs to dest repo
+    - id: semver
+      uses: actions/github-script@0.9.0
+      env:
+        REF_NAME: ${{ github.ref_name }}
+      with:
+        script: |
+          core.setOutput('formatted', process.env.REF_NAME.replace(/^v/, ""))
     - name: update context
       run: |
-        sed -i 's/version: .* # VERSION/version: ${{github.ref_name}} # VERSION/' plural/manifests/context.yaml
+        sed -i 's/version: .* # VERSION/version: ${{steps.semver.outputs.formatted}} # VERSION/' plural/manifests/context.yaml
     - name: Create Pull Request
       uses: peter-evans/create-pull-request@v5
       with:
         title: Release ${{github.ref_name}}
         body: Automated Pull Request to release ${{github.ref_name}}
         commit-message: Updated chart to release ${{github.ref_name}}
+        branch: release-${{github.ref_name}}
         labels: release
         base: master
diff --git a/plural/manifests/context.yaml b/plural/manifests/context.yaml
index 9312d5c6d..4bf313114 100644
--- a/plural/manifests/context.yaml
+++ b/plural/manifests/context.yaml
@@ -7,4 +7,4 @@ spec:
     name: plural
     namespace: infra
   context:
-    version: 0.11.9 # VERSION
\ No newline at end of file
+    version: 0.11.10 # VERSION
\ No newline at end of file