diff --git a/readme.md b/readme.md
index f78ba7d..51c3887 100644
--- a/readme.md
+++ b/readme.md
@@ -39,21 +39,6 @@ To use the custom element you will need to:
 Privacy note: lite-youtube uses youtube-nocookie.com instead of youtube.com in order
 to be more privacy friendly for end users.
 
-### Custom Player Parameters
-
-YouTube supports a variety of [player parameters](https://developers.google.com/youtube/player_parameters#Parameters) to control the iframe's behavior and appearance.
-These may be applied by using the `params` attribute.
-
-```html
-<!-- Example to show a video player without controls, starting at 10s in, ending at 20s,
-     with modest branding *and* enabling the JS API -->
-<lite-youtube videoid="ogfYd705cRs" params="controls=0&start=10&end=30&modestbranding=2&rel=0&enablejsapi=1"></lite-youtube>
-```
-
-Note that lite-youtube uses `autoplay=1` by default.
-
-Demo: https://paulirish.github.io/lite-youtube-embed/variants/params.html
-
 ## Pro-usage: load w/ JS deferred (aka progressive enhancement)
 
 Use this as your HTML, load the script asynchronously, and let the JS progressively enhance it.
@@ -66,7 +51,7 @@ Use this as your HTML, load the script asynchronously, and let the JS progressiv
 </lite-youtube>
 ```
 
-Demo: https://paulirish.github.io/lite-youtube-embed/variants/pe.html
+[Demo: progressive enhancement](https://paulirish.github.io/lite-youtube-embed/variants/pe.html)
 
 ## Custom poster image
 
@@ -77,6 +62,17 @@ If you want to provide a custom poster image, just set it as the background-imag
 
 Use [poster-image-availability.html](https://paulirish.github.io/lite-youtube-embed/testpage/poster-image-availability.html) to determine what poster images are available for you.
 
+## Access the YouTube Iframe Player API
+
+Use the `js-api` param: `<lite-youtube videoid="ogfYd705cRs" js-api>`.. Then you can use [IFrame Player API](https://developers.google.com/youtube/iframe_api_reference):
+
+```js
+const player = await document.querySelector('lite-youtube').getPlayer();
+player.seekTo(15); // jump to 15 seconds
+```
+
+[Demo: Iframe Player API usage](https://paulirish.github.io/lite-youtube-embed/variants/js-api.html)
+
 ## Add a video title
 
 If you want to display a title prior to loading the full embed, set the `title` attribute:
@@ -84,7 +80,22 @@ If you want to display a title prior to loading the full embed, set the `title`
 <lite-youtube videoid="ogfYd705cRs" title="Keynote (Google I/O '18)"></lite-youtube>
 ```
 
-Demo: https://paulirish.github.io/lite-youtube-embed/variants/title.html
+[Demo: visible title](https://paulirish.github.io/lite-youtube-embed/variants/title.html)
+
+### Custom Player Parameters
+
+YouTube supports a variety of [player parameters](https://developers.google.com/youtube/player_parameters#Parameters) to control the iframe's behavior and appearance.
+These may be applied by using the `params` attribute.
+
+```html
+<!-- Example to show a video player without controls, starting at 10s in, ending at 20s,
+     with modest branding *and* enabling the JS API -->
+<lite-youtube videoid="ogfYd705cRs" params="controls=0&start=10&end=30&modestbranding=2&rel=0&enablejsapi=1"></lite-youtube>
+```
+
+Note that lite-youtube uses `autoplay=1` by default.
+
+[Demo: Custom player parameters](https://paulirish.github.io/lite-youtube-embed/variants/params.html)
 
 ## Other fast YouTube embeds