diff --git a/src/main/kotlin/app/revanced/patches/youtube/ad/general/HideAdsResourcePatch.kt b/src/main/kotlin/app/revanced/patches/youtube/ad/general/HideAdsResourcePatch.kt
index 8cc3ed1135..1ef5e77234 100644
--- a/src/main/kotlin/app/revanced/patches/youtube/ad/general/HideAdsResourcePatch.kt
+++ b/src/main/kotlin/app/revanced/patches/youtube/ad/general/HideAdsResourcePatch.kt
@@ -34,6 +34,7 @@ object HideAdsResourcePatch : ResourcePatch() {
             SwitchPreference("revanced_hide_self_sponsor_ads"),
             SwitchPreference("revanced_hide_products_banner"),
             SwitchPreference("revanced_hide_shopping_links"),
+            SwitchPreference("revanced_hide_visit_store_button"),
             SwitchPreference("revanced_hide_web_search_results"),
             SwitchPreference("revanced_hide_merchandise_banners"),
         )
diff --git a/src/main/resources/addresources/values/strings.xml b/src/main/resources/addresources/values/strings.xml
index d2ea5028ef..bf960966da 100644
--- a/src/main/resources/addresources/values/strings.xml
+++ b/src/main/resources/addresources/values/strings.xml
@@ -266,6 +266,10 @@
             <string name="revanced_hide_shopping_links_title">Hide shopping links in video description</string>
             <string name="revanced_hide_shopping_links_summary_on">Shopping links are hidden</string>
             <string name="revanced_hide_shopping_links_summary_off">Shopping links are shown</string>
+            <!-- 'Visit store' should be translated with the same localized wording that YouTube displays. -->
+            <string name="revanced_hide_visit_store_button_title">Hide the 'Visit store' button on channel pages</string>
+            <string name="revanced_hide_visit_store_button_summary_on">Button is hidden</string>
+            <string name="revanced_hide_visit_store_button_summary_off">Button is shown</string>
             <string name="revanced_hide_web_search_results_title">Hide web search results</string>
             <string name="revanced_hide_web_search_results_summary_on">Web search results are hidden</string>
             <string name="revanced_hide_web_search_results_summary_off">Web search results are shown</string>