diff --git a/packages/core/apps/core-apps-server-internal/src/bundle_routes/register_bundle_routes.test.ts b/packages/core/apps/core-apps-server-internal/src/bundle_routes/register_bundle_routes.test.ts
index 7f444d3221a3..e6550f6e86cb 100644
--- a/packages/core/apps/core-apps-server-internal/src/bundle_routes/register_bundle_routes.test.ts
+++ b/packages/core/apps/core-apps-server-internal/src/bundle_routes/register_bundle_routes.test.ts
@@ -15,13 +15,14 @@ import { registerBundleRoutes } from './register_bundle_routes';
 import { FileHashCache } from './file_hash_cache';
 
 const createPackageInfo = (parts: Partial<PackageInfo> = {}): PackageInfo => ({
-  ...parts,
   buildNum: 42,
   buildSha: 'sha',
   dist: true,
   branch: 'master',
   version: '8.0.0',
   buildDate: new Date('2023-05-15T23:12:09.000Z'),
+  buildFlavor: 'traditional',
+  ...parts,
 });
 
 const createUiPlugins = (...ids: string[]): UiPlugins => ({
diff --git a/packages/core/base/core-base-browser-mocks/src/core_context.mock.ts b/packages/core/base/core-base-browser-mocks/src/core_context.mock.ts
index 4de9ca33e0ee..53933d4146df 100644
--- a/packages/core/base/core-base-browser-mocks/src/core_context.mock.ts
+++ b/packages/core/base/core-base-browser-mocks/src/core_context.mock.ts
@@ -26,6 +26,7 @@ function createCoreContext({ production = false }: { production?: boolean } = {}
         buildSha: 'buildSha',
         dist: false,
         buildDate: new Date('2023-05-15T23:12:09.000Z'),
+        buildFlavor: 'traditional',
       },
     },
   };
diff --git a/packages/core/plugins/core-plugins-browser-internal/src/test_helpers/mocks.ts b/packages/core/plugins/core-plugins-browser-internal/src/test_helpers/mocks.ts
index aea293345175..787a7d767819 100644
--- a/packages/core/plugins/core-plugins-browser-internal/src/test_helpers/mocks.ts
+++ b/packages/core/plugins/core-plugins-browser-internal/src/test_helpers/mocks.ts
@@ -25,6 +25,7 @@ export const createPluginInitializerContextMock = (config: unknown = {}) => {
         buildSha: 'buildSha',
         dist: false,
         buildDate: new Date('2023-05-15T23:12:09.000Z'),
+        buildFlavor: 'traditional',
       },
     },
     logger: loggerMock.create(),
diff --git a/packages/core/plugins/core-plugins-browser-mocks/src/plugins_service.mock.ts b/packages/core/plugins/core-plugins-browser-mocks/src/plugins_service.mock.ts
index 45154fa0165d..56ea09aed483 100644
--- a/packages/core/plugins/core-plugins-browser-mocks/src/plugins_service.mock.ts
+++ b/packages/core/plugins/core-plugins-browser-mocks/src/plugins_service.mock.ts
@@ -43,6 +43,7 @@ const createPluginInitializerContextMock = (config: unknown = {}) => {
         buildSha: 'buildSha',
         dist: false,
         buildDate: new Date('2023-05-15T23:12:09.000Z'),
+        buildFlavor: 'serverless',
       },
     },
     logger: loggerMock.create(),
diff --git a/packages/core/plugins/core-plugins-server-internal/src/discovery/plugin_manifest_parser.test.ts b/packages/core/plugins/core-plugins-server-internal/src/discovery/plugin_manifest_parser.test.ts
index 9f2cd298adfb..35cff51f820f 100644
--- a/packages/core/plugins/core-plugins-server-internal/src/discovery/plugin_manifest_parser.test.ts
+++ b/packages/core/plugins/core-plugins-server-internal/src/discovery/plugin_manifest_parser.test.ts
@@ -8,20 +8,21 @@
 
 import { mockReadFile } from './plugin_manifest_parser.test.mocks';
 
-import { PluginDiscoveryErrorType } from './plugin_discovery_error';
-
 import { resolve } from 'path';
+import type { PackageInfo } from '@kbn/config';
+import { PluginDiscoveryErrorType } from './plugin_discovery_error';
 import { parseManifest } from './plugin_manifest_parser';
 
 const pluginPath = resolve('path', 'existent-dir');
 const pluginManifestPath = resolve(pluginPath, 'kibana.json');
-const packageInfo = {
+const packageInfo: PackageInfo = {
   branch: 'master',
   buildNum: 1,
   buildSha: '',
   version: '7.0.0-alpha1',
   dist: false,
   buildDate: new Date('2023-05-15T23:12:09.000Z'),
+  buildFlavor: 'traditional',
 };
 
 afterEach(() => {
diff --git a/packages/core/rendering/core-rendering-server-internal/src/__snapshots__/rendering_service.test.ts.snap b/packages/core/rendering/core-rendering-server-internal/src/__snapshots__/rendering_service.test.ts.snap
index 84f58863363a..3428f9842d44 100644
--- a/packages/core/rendering/core-rendering-server-internal/src/__snapshots__/rendering_service.test.ts.snap
+++ b/packages/core/rendering/core-rendering-server-internal/src/__snapshots__/rendering_service.test.ts.snap
@@ -20,6 +20,7 @@ Object {
     "packageInfo": Object {
       "branch": Any<String>,
       "buildDate": "2023-05-15T23:12:09.000Z",
+      "buildFlavor": Any<String>,
       "buildNum": Any<Number>,
       "buildSha": Any<String>,
       "dist": Any<Boolean>,
@@ -82,6 +83,7 @@ Object {
     "packageInfo": Object {
       "branch": Any<String>,
       "buildDate": "2023-05-15T23:12:09.000Z",
+      "buildFlavor": Any<String>,
       "buildNum": Any<Number>,
       "buildSha": Any<String>,
       "dist": Any<Boolean>,
@@ -148,6 +150,7 @@ Object {
     "packageInfo": Object {
       "branch": Any<String>,
       "buildDate": "2023-05-15T23:12:09.000Z",
+      "buildFlavor": Any<String>,
       "buildNum": Any<Number>,
       "buildSha": Any<String>,
       "dist": Any<Boolean>,
@@ -210,6 +213,7 @@ Object {
     "packageInfo": Object {
       "branch": Any<String>,
       "buildDate": "2023-05-15T23:12:09.000Z",
+      "buildFlavor": Any<String>,
       "buildNum": Any<Number>,
       "buildSha": Any<String>,
       "dist": Any<Boolean>,
@@ -272,6 +276,7 @@ Object {
     "packageInfo": Object {
       "branch": Any<String>,
       "buildDate": "2023-05-15T23:12:09.000Z",
+      "buildFlavor": Any<String>,
       "buildNum": Any<Number>,
       "buildSha": Any<String>,
       "dist": Any<Boolean>,
@@ -338,6 +343,7 @@ Object {
     "packageInfo": Object {
       "branch": Any<String>,
       "buildDate": "2023-05-15T23:12:09.000Z",
+      "buildFlavor": Any<String>,
       "buildNum": Any<Number>,
       "buildSha": Any<String>,
       "dist": Any<Boolean>,
@@ -400,6 +406,7 @@ Object {
     "packageInfo": Object {
       "branch": Any<String>,
       "buildDate": "2023-05-15T23:12:09.000Z",
+      "buildFlavor": Any<String>,
       "buildNum": Any<Number>,
       "buildSha": Any<String>,
       "dist": Any<Boolean>,
@@ -462,6 +469,7 @@ Object {
     "packageInfo": Object {
       "branch": Any<String>,
       "buildDate": "2023-05-15T23:12:09.000Z",
+      "buildFlavor": Any<String>,
       "buildNum": Any<Number>,
       "buildSha": Any<String>,
       "dist": Any<Boolean>,
@@ -528,6 +536,7 @@ Object {
     "packageInfo": Object {
       "branch": Any<String>,
       "buildDate": "2023-05-15T23:12:09.000Z",
+      "buildFlavor": Any<String>,
       "buildNum": Any<Number>,
       "buildSha": Any<String>,
       "dist": Any<Boolean>,
@@ -598,6 +607,7 @@ Object {
     "packageInfo": Object {
       "branch": Any<String>,
       "buildDate": "2023-05-15T23:12:09.000Z",
+      "buildFlavor": Any<String>,
       "buildNum": Any<Number>,
       "buildSha": Any<String>,
       "dist": Any<Boolean>,
@@ -660,6 +670,7 @@ Object {
     "packageInfo": Object {
       "branch": Any<String>,
       "buildDate": "2023-05-15T23:12:09.000Z",
+      "buildFlavor": Any<String>,
       "buildNum": Any<Number>,
       "buildSha": Any<String>,
       "dist": Any<Boolean>,
@@ -726,6 +737,7 @@ Object {
     "packageInfo": Object {
       "branch": Any<String>,
       "buildDate": "2023-05-15T23:12:09.000Z",
+      "buildFlavor": Any<String>,
       "buildNum": Any<Number>,
       "buildSha": Any<String>,
       "dist": Any<Boolean>,
@@ -796,6 +808,7 @@ Object {
     "packageInfo": Object {
       "branch": Any<String>,
       "buildDate": "2023-05-15T23:12:09.000Z",
+      "buildFlavor": Any<String>,
       "buildNum": Any<Number>,
       "buildSha": Any<String>,
       "dist": Any<Boolean>,
@@ -862,6 +875,7 @@ Object {
     "packageInfo": Object {
       "branch": Any<String>,
       "buildDate": "2023-05-15T23:12:09.000Z",
+      "buildFlavor": Any<String>,
       "buildNum": Any<Number>,
       "buildSha": Any<String>,
       "dist": Any<Boolean>,
diff --git a/packages/core/rendering/core-rendering-server-internal/src/bootstrap/bootstrap_renderer.test.ts b/packages/core/rendering/core-rendering-server-internal/src/bootstrap/bootstrap_renderer.test.ts
index 5140891d1eee..df9589b043d2 100644
--- a/packages/core/rendering/core-rendering-server-internal/src/bootstrap/bootstrap_renderer.test.ts
+++ b/packages/core/rendering/core-rendering-server-internal/src/bootstrap/bootstrap_renderer.test.ts
@@ -28,6 +28,7 @@ const createPackageInfo = (parts: Partial<PackageInfo> = {}): PackageInfo => ({
   buildDate: new Date('2023-05-15T23:12:09.000Z'),
   dist: false,
   version: '8.0.0',
+  buildFlavor: 'traditional',
   ...parts,
 });
 
diff --git a/packages/core/rendering/core-rendering-server-internal/src/rendering_service.test.ts b/packages/core/rendering/core-rendering-server-internal/src/rendering_service.test.ts
index 81a1cea933f1..193ad54918d9 100644
--- a/packages/core/rendering/core-rendering-server-internal/src/rendering_service.test.ts
+++ b/packages/core/rendering/core-rendering-server-internal/src/rendering_service.test.ts
@@ -45,6 +45,7 @@ const INJECTED_METADATA = {
       dist: expect.any(Boolean),
       version: expect.any(String),
       buildDate: new Date(BUILD_DATE).toISOString(),
+      buildFlavor: expect.any(String),
     },
   },
 };
diff --git a/packages/kbn-config/src/__snapshots__/env.test.ts.snap b/packages/kbn-config/src/__snapshots__/env.test.ts.snap
index 39aae1dd9b2f..e5d5a3816ced 100644
--- a/packages/kbn-config/src/__snapshots__/env.test.ts.snap
+++ b/packages/kbn-config/src/__snapshots__/env.test.ts.snap
@@ -29,6 +29,7 @@ Env {
   "packageInfo": Object {
     "branch": "feature-v1",
     "buildDate": 2023-05-15T23:12:09.000Z,
+    "buildFlavor": "traditional",
     "buildNum": 9007199254740991,
     "buildSha": "XXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXX",
     "dist": false,
@@ -71,6 +72,7 @@ Env {
   "packageInfo": Object {
     "branch": "feature-v1",
     "buildDate": 2023-05-15T23:12:09.000Z,
+    "buildFlavor": "traditional",
     "buildNum": 9007199254740991,
     "buildSha": "XXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXX",
     "dist": false,
@@ -112,6 +114,7 @@ Env {
   "packageInfo": Object {
     "branch": "some-branch",
     "buildDate": 2023-05-15T23:12:09.000Z,
+    "buildFlavor": "traditional",
     "buildNum": 9007199254740991,
     "buildSha": "XXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXX",
     "dist": false,
@@ -153,6 +156,7 @@ Env {
   "packageInfo": Object {
     "branch": "feature-v1",
     "buildDate": 2023-05-15T23:12:09.000Z,
+    "buildFlavor": "traditional",
     "buildNum": 100,
     "buildSha": "feature-v1-build-sha",
     "dist": true,
@@ -194,6 +198,7 @@ Env {
   "packageInfo": Object {
     "branch": "feature-v1",
     "buildDate": 2023-05-15T23:12:09.000Z,
+    "buildFlavor": "traditional",
     "buildNum": 9007199254740991,
     "buildSha": "XXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXX",
     "dist": false,
@@ -235,6 +240,7 @@ Env {
   "packageInfo": Object {
     "branch": "feature-v1",
     "buildDate": 2023-05-15T23:12:09.000Z,
+    "buildFlavor": "traditional",
     "buildNum": 100,
     "buildSha": "feature-v1-build-sha",
     "dist": true,
diff --git a/packages/kbn-config/src/env.test.ts b/packages/kbn-config/src/env.test.ts
index 5203c34b7321..7c301ff83e6f 100644
--- a/packages/kbn-config/src/env.test.ts
+++ b/packages/kbn-config/src/env.test.ts
@@ -208,3 +208,43 @@ test('pluginSearchPaths only includes kibana-extra, regardless of plugin filters
 
   expect(env4.pluginSearchPaths).toEqual(['/some/home/kibana-extra', '/some/home/dir/plugins']);
 });
+
+describe('packageInfo.buildFlavor', () => {
+  it('is set to `serverless` when the `serverless` cli flag is `true`', () => {
+    mockPackage.raw = {
+      branch: 'some-branch',
+      version: 'some-version',
+    };
+
+    const env = Env.createDefault(
+      REPO_ROOT,
+      getEnvOptions({
+        configs: ['/test/cwd/config/kibana.yml'],
+        cliArgs: {
+          serverless: true,
+        },
+      })
+    );
+
+    expect(env.packageInfo.buildFlavor).toEqual('serverless');
+  });
+
+  it('is set to `traditional` when the `serverless` cli flag is `false`', () => {
+    mockPackage.raw = {
+      branch: 'some-branch',
+      version: 'some-version',
+    };
+
+    const env = Env.createDefault(
+      REPO_ROOT,
+      getEnvOptions({
+        configs: ['/test/cwd/config/kibana.yml'],
+        cliArgs: {
+          serverless: false,
+        },
+      })
+    );
+
+    expect(env.packageInfo.buildFlavor).toEqual('traditional');
+  });
+});
diff --git a/packages/kbn-config/src/env.ts b/packages/kbn-config/src/env.ts
index 64d147d9a4a8..99728f0dfc41 100644
--- a/packages/kbn-config/src/env.ts
+++ b/packages/kbn-config/src/env.ts
@@ -124,6 +124,7 @@ export class Env {
       version: pkg.version,
       dist: isKibanaDistributable,
       buildDate: isKibanaDistributable ? new Date(pkg.build.date) : new Date(),
+      buildFlavor: this.cliArgs.serverless ? 'serverless' : 'traditional',
     });
   }
 }
diff --git a/packages/kbn-config/src/types.ts b/packages/kbn-config/src/types.ts
index dcb959f30cd0..f9038a1a7fd2 100644
--- a/packages/kbn-config/src/types.ts
+++ b/packages/kbn-config/src/types.ts
@@ -15,6 +15,7 @@ export interface PackageInfo {
   buildNum: number;
   buildSha: string;
   buildDate: Date;
+  buildFlavor: BuildFlavor;
   dist: boolean;
 }
 
@@ -26,3 +27,5 @@ export interface EnvironmentMode {
   dev: boolean;
   prod: boolean;
 }
+
+export type BuildFlavor = 'serverless' | 'traditional';
diff --git a/src/core/server/integration_tests/status/routes/status.test.ts b/src/core/server/integration_tests/status/routes/status.test.ts
index 41d1342090d7..0d7d6a84e249 100644
--- a/src/core/server/integration_tests/status/routes/status.test.ts
+++ b/src/core/server/integration_tests/status/routes/status.test.ts
@@ -86,6 +86,7 @@ describe('GET /api/status', () => {
           dist: true,
           version: '9.9.9-SNAPSHOT',
           buildDate: new Date('2023-05-15T23:12:09.000Z'),
+          buildFlavor: 'traditional',
         },
         serverName: 'xkibana',
         uuid: 'xxxx-xxxxx',
diff --git a/src/core/server/mocks.ts b/src/core/server/mocks.ts
index 00f2497ab1dd..62dd66f63ec6 100644
--- a/src/core/server/mocks.ts
+++ b/src/core/server/mocks.ts
@@ -100,6 +100,7 @@ function pluginInitializerContextMock<T>(config: T = {} as T) {
         buildSha: 'buildSha',
         dist: false,
         buildDate: new Date('2023-05-15T23:12:09.000Z'),
+        buildFlavor: 'traditional',
       },
       instanceUuid: 'instance-uuid',
       configs: ['/some/path/to/config/kibana.yml'],
diff --git a/x-pack/plugins/screenshotting/server/formats/pdf/pdf_maker/integration_tests/pdfmaker.test.ts b/x-pack/plugins/screenshotting/server/formats/pdf/pdf_maker/integration_tests/pdfmaker.test.ts
index cdd8350c0ae9..2243f68b7ad7 100644
--- a/x-pack/plugins/screenshotting/server/formats/pdf/pdf_maker/integration_tests/pdfmaker.test.ts
+++ b/x-pack/plugins/screenshotting/server/formats/pdf/pdf_maker/integration_tests/pdfmaker.test.ts
@@ -36,6 +36,7 @@ describe('PdfMaker', () => {
       dist: false,
       version: '1000.0.0',
       buildDate: new Date('2023-05-15T23:12:09.000Z'),
+      buildFlavor: 'traditional',
     };
     pdf = new PdfMaker(layout, undefined, packageInfo, logger);
   });
diff --git a/x-pack/plugins/screenshotting/server/screenshots/index.test.ts b/x-pack/plugins/screenshotting/server/screenshots/index.test.ts
index bdaf96e710f7..8208d7e2c451 100644
--- a/x-pack/plugins/screenshotting/server/screenshots/index.test.ts
+++ b/x-pack/plugins/screenshotting/server/screenshots/index.test.ts
@@ -58,6 +58,7 @@ describe('Screenshot Observable Pipeline', () => {
       dist: false,
       version: '5000.0.0',
       buildDate: new Date('2023-05-15T23:12:09.000Z'),
+      buildFlavor: 'traditional',
     };
     options = {
       browserTimezone: 'UTC',