diff --git a/.github/workflows/goreleaser.yml b/.github/workflows/goreleaser.yml
index 74e23fe14..6f71c47b5 100644
--- a/.github/workflows/goreleaser.yml
+++ b/.github/workflows/goreleaser.yml
@@ -25,4 +25,4 @@ jobs:
           version: latest
           args: release --rm-dist
         env:
-          GITHUB_TOKEN: ${{ secrets.GITHUB_TOKEN }}
+          GITHUB_TOKEN: ${{ secrets.GORELEASER_GITHUB_TOKEN }}
diff --git a/.goreleaser.yml b/.goreleaser.yml
index 42f9bd3c6..51a700662 100644
--- a/.goreleaser.yml
+++ b/.goreleaser.yml
@@ -16,21 +16,39 @@ builds:
       - -X github.com/auth0/auth0-cli/internal/buildinfo.BuildUser=goreleaser'
       - -X github.com/auth0/auth0-cli/internal/buildinfo.BuildDate={{.Date}}'
 archives:
-- replacements:
-    darwin: Darwin
-    linux: Linux
-    windows: Windows
-    386: i386
-    amd64: x86_64
-  files:
-  - none*
+  - replacements:
+      darwin: Darwin
+      linux: Linux
+      windows: Windows
+      386: i386
+      amd64: x86_64
+    files:
+      - none*
 checksum:
-  name_template: 'checksums.txt'
+  name_template: "checksums.txt"
 snapshot:
   name_template: "{{ .Tag }}-SNAPSHOT-{{.ShortCommit}}"
 changelog:
   sort: asc
   filters:
     exclude:
-    - '^docs:'
-    - '^test:'
+      - "^docs:"
+      - "^test:"
+brews:
+  -
+    name: auth0
+    tap:
+      owner: auth0
+      name: homebrew-auth0-cli
+    commit_author:
+      name: auth0
+      email: support@auth0.com
+    homepage: https://cli.auth0.com
+    description: Supercharge your developer workflow.
+    install: |
+        bin.install "auth0"
+
+        (bash_completion/"auth0").write `#{bin}/auth0 completion bash`
+        (fish_completion/"auth0.fish").write `#{bin}/auth0 completion fish`
+        (zsh_completion/"_auth0").write `#{bin}/auth0 completion zsh`
+    caveats: "Thanks for installing Auth0 CLI"
diff --git a/README.md b/README.md
index 290c0ef4f..3e659df87 100644
--- a/README.md
+++ b/README.md
@@ -12,6 +12,7 @@ Build, test, and manage your integration with **[Auth0](http://auth0.com/)** dir
 ## Installation
 
 ### macOS
+
 1. Download the binaries from: https://github.com/auth0/auth0-cli/releases/latest/
 1. Extract
 1. Move `auth0` to `/usr/local/bin/auth0`, e.g.: `mv ~/Desktop/auth0 /usr/local/bin`
diff --git a/internal/cli/completion.go b/internal/cli/completion.go
index 01adc31eb..75b3a9f3a 100644
--- a/internal/cli/completion.go
+++ b/internal/cli/completion.go
@@ -8,9 +8,11 @@ import (
 
 func completionCmd(cli *cli) *cobra.Command {
 	cmd := &cobra.Command{
-		Use:   "completion [bash|zsh|fish|powershell]",
+		Use:   "completion",
 		Short: "Setup autocomplete features for this CLI on your terminal",
-		Long: `To load completions:
+		Long: `completion [bash|zsh|fish|powershell]
+
+To load completions:
 
 Bash:
 
diff --git a/internal/cli/root.go b/internal/cli/root.go
index 26ca3bc95..95819c2d5 100644
--- a/internal/cli/root.go
+++ b/internal/cli/root.go
@@ -47,6 +47,11 @@ func Execute() {
 				return nil
 			}
 
+			// Getting the CLI completion script shouldn't trigger a login.
+			if cmd.Use == "completion" && cmd.Parent().Use == "auth0" {
+				return nil
+			}
+
 			// Initialize everything once. Later callers can then
 			// freely assume that config is fully primed and ready
 			// to go.