diff --git a/rollout/controller.go b/rollout/controller.go
index b5d8122ac3..c7e51611c2 100644
--- a/rollout/controller.go
+++ b/rollout/controller.go
@@ -228,7 +228,20 @@ func NewController(cfg ControllerConfig) *Controller {
 	log.Info("Setting up event handlers")
 	// Set up an event handler for when rollout resources change
 	cfg.RolloutsInformer.Informer().AddEventHandler(cache.ResourceEventHandlerFuncs{
-		AddFunc: controller.enqueueRollout,
+		AddFunc: func(obj interface{}) {
+			controller.enqueueRollout(obj)
+			ro := unstructuredutil.ObjectToRollout(obj)
+			if ro != nil {
+				if cfg.Recorder != nil {
+					cfg.Recorder.Eventf(ro, record.EventOptions{
+						EventType:   corev1.EventTypeNormal,
+						EventReason: conditions.RolloutAddedToInformerReason,
+					}, "Rollout resource added to informer: %s/%s", ro.Namespace, ro.Name)
+				} else {
+					log.Warnf("Recorder is not configured")
+				}
+			}
+		},
 		UpdateFunc: func(old, new interface{}) {
 			oldRollout := unstructuredutil.ObjectToRollout(old)
 			newRollout := unstructuredutil.ObjectToRollout(new)
diff --git a/test/e2e/functional_test.go b/test/e2e/functional_test.go
index 71907414e8..d4b27d3e3f 100644
--- a/test/e2e/functional_test.go
+++ b/test/e2e/functional_test.go
@@ -90,11 +90,12 @@ spec:
 		ExpectRevisionPodCount("1", 0).
 		ExpectRevisionPodCount("2", 1).
 		ExpectRolloutEvents([]string{
-			"RolloutNotCompleted",  // Rollout not completed, started update to revision 0 (7fd9b5545c)
-			"RolloutUpdated",       // Rollout updated to revision 1
-			"NewReplicaSetCreated", // Created ReplicaSet abort-retry-promote-698fbfb9dc (revision 1)
-			"ScalingReplicaSet",    // Scaled up ReplicaSet abort-retry-promote-698fbfb9dc (revision 1) from 0 to 1
-			"RolloutCompleted",     // Rollout completed update to revision 1 (698fbfb9dc): Initial deploy
+			"RolloutAddedToInformer", // Rollout added to informer cache
+			"RolloutNotCompleted",    // Rollout not completed, started update to revision 0 (7fd9b5545c)
+			"RolloutUpdated",         // Rollout updated to revision 1
+			"NewReplicaSetCreated",   // Created ReplicaSet abort-retry-promote-698fbfb9dc (revision 1)
+			"ScalingReplicaSet",      // Scaled up ReplicaSet abort-retry-promote-698fbfb9dc (revision 1) from 0 to 1
+			"RolloutCompleted",       // Rollout completed update to revision 1 (698fbfb9dc): Initial deploy
 			"RolloutNotCompleted",
 			"RolloutUpdated",       // Rollout updated to revision 2
 			"NewReplicaSetCreated", // Created ReplicaSet abort-retry-promote-75dcb5ddd6 (revision 2)
@@ -701,17 +702,18 @@ func (s *FunctionalSuite) TestBlueGreenUpdate() {
 		Then().
 		ExpectReplicaCounts(3, 6, 3, 3, 3).
 		ExpectRolloutEvents([]string{
-			"RolloutUpdated",       // Rollout updated to revision 1
-			"NewReplicaSetCreated", // Created ReplicaSet bluegreen-7dcd8f8869 (revision 1)
-			"ScalingReplicaSet",    // Scaled up ReplicaSet bluegreen-7dcd8f8869 (revision 1) from 0 to 3
-			"RolloutCompleted",     // Rollout completed update to revision 1 (7dcd8f8869): Initial deploy
-			"SwitchService",        // Switched selector for service 'bluegreen' from '' to '7dcd8f8869'
-			"RolloutUpdated",       // Rollout updated to revision 2
-			"NewReplicaSetCreated", // Created ReplicaSet bluegreen-5498785cd6 (revision 2)
-			"RolloutNotCompleted",  // Rollout went to not completed state started update to revision 2 (85c6899)
-			"ScalingReplicaSet",    // Scaled up ReplicaSet bluegreen-5498785cd6 (revision 2) from 0 to 3
-			"SwitchService",        // Switched selector for service 'bluegreen' from '7dcd8f8869' to '6c779b88b6'
-			"RolloutCompleted",     // Rollout completed update to revision 2 (6c779b88b6): Completed blue-green update
+			"RolloutAddedToInformer", // Rollout added to informer cache
+			"RolloutUpdated",         // Rollout updated to revision 1
+			"NewReplicaSetCreated",   // Created ReplicaSet bluegreen-7dcd8f8869 (revision 1)
+			"ScalingReplicaSet",      // Scaled up ReplicaSet bluegreen-7dcd8f8869 (revision 1) from 0 to 3
+			"RolloutCompleted",       // Rollout completed update to revision 1 (7dcd8f8869): Initial deploy
+			"SwitchService",          // Switched selector for service 'bluegreen' from '' to '7dcd8f8869'
+			"RolloutUpdated",         // Rollout updated to revision 2
+			"NewReplicaSetCreated",   // Created ReplicaSet bluegreen-5498785cd6 (revision 2)
+			"RolloutNotCompleted",    // Rollout went to not completed state started update to revision 2 (85c6899)
+			"ScalingReplicaSet",      // Scaled up ReplicaSet bluegreen-5498785cd6 (revision 2) from 0 to 3
+			"SwitchService",          // Switched selector for service 'bluegreen' from '7dcd8f8869' to '6c779b88b6'
+			"RolloutCompleted",       // Rollout completed update to revision 2 (6c779b88b6): Completed blue-green update
 		})
 }
 
diff --git a/utils/conditions/conditions.go b/utils/conditions/conditions.go
index c2aaece787..77cd401c63 100644
--- a/utils/conditions/conditions.go
+++ b/utils/conditions/conditions.go
@@ -174,6 +174,8 @@ const (
 	// LoadBalancerNotFoundReason is emitted when load balancer can not be found
 	LoadBalancerNotFoundReason  = "LoadBalancerNotFound"
 	LoadBalancerNotFoundMessage = "Failed to find load balancer: %s"
+
+	RolloutAddedToInformerReason = "RolloutAddedToInformer"
 )
 
 // NewRolloutCondition creates a new rollout condition.