diff --git a/CHANGES.md b/CHANGES.md
index 8673b4010059..87d3d685eb31 100644
--- a/CHANGES.md
+++ b/CHANGES.md
@@ -61,6 +61,7 @@
 * Support for X source added (Java/Python) ([#X](https://github.com/apache/beam/issues/X)).
 * Decreased TextSource CPU utilization by 2.3x (Java) ([#23193](https://github.com/apache/beam/issues/23193)).
 * Fixed bug when using SpannerIO with RuntimeValueProvider options (Java) ([#22146](https://github.com/apache/beam/issues/22146)).
+* Fixed issue for unicode rendering on WriteToBigQuery ([#10785](https://github.com/apache/beam/issues/10785))
 
 ## New Features / Improvements
 
diff --git a/sdks/python/apache_beam/io/gcp/bigquery_tools.py b/sdks/python/apache_beam/io/gcp/bigquery_tools.py
index b5e50c1d42ad..27428aca5335 100644
--- a/sdks/python/apache_beam/io/gcp/bigquery_tools.py
+++ b/sdks/python/apache_beam/io/gcp/bigquery_tools.py
@@ -1538,7 +1538,10 @@ def encode(self, table_row):
     # to the programmer that they have used NAN/INF values.
     try:
       return json.dumps(
-          table_row, allow_nan=False, default=default_encoder).encode('utf-8')
+          table_row,
+          allow_nan=False,
+          ensure_ascii=False,
+          default=default_encoder).encode('utf-8')
     except ValueError as e:
       raise ValueError(
           '%s. %s. Row: %r' % (e, JSON_COMPLIANCE_ERROR, table_row))
diff --git a/sdks/python/apache_beam/io/gcp/bigquery_tools_test.py b/sdks/python/apache_beam/io/gcp/bigquery_tools_test.py
index 8c26e75a1ff4..2ee4f374497d 100644
--- a/sdks/python/apache_beam/io/gcp/bigquery_tools_test.py
+++ b/sdks/python/apache_beam/io/gcp/bigquery_tools_test.py
@@ -1052,6 +1052,13 @@ def test_invalid_json_inf(self):
   def test_invalid_json_neg_inf(self):
     self.json_compliance_exception(float('-inf'))
 
+  def test_ensure_ascii(self):
+    coder = RowAsDictJsonCoder()
+    test_value = {'s': '🎉'}
+    output_value = b'{"s": "\xf0\x9f\x8e\x89"}'
+
+    self.assertEqual(output_value, coder.encode(test_value))
+
 
 @unittest.skipIf(HttpError is None, 'GCP dependencies are not installed')
 class TestJsonRowWriter(unittest.TestCase):