diff --git a/.DS_Store b/.DS_Store
new file mode 100644
index 00000000..ba76ad84
Binary files /dev/null and b/.DS_Store differ
diff --git a/components/LevelThermometer.js b/components/LevelThermometer.js
index 1de6202f..c2d0b238 100644
--- a/components/LevelThermometer.js
+++ b/components/LevelThermometer.js
@@ -1,7 +1,7 @@
 // @flow
 
 import * as d3 from 'd3'
-import { pointsToLevels, categoryPointsFromMilestoneMap, categoryColorScale, categoryIds, maxLevel  } from '../constants'
+import { pointsToLevels, categoryPointsFromMilestoneMap, categoryColorScale, maxLevel  } from '../constants'
 import React from 'react'
 import type { MilestoneMap } from '../constants'
 
@@ -71,7 +71,7 @@ class LevelThermometer extends React.Component<Props> {
          + "z";
   }
   render() {
-    let categoryPoints = categoryPointsFromMilestoneMap(this.props.milestoneByTrack)
+    let categoryPoints = categoryPointsFromMilestoneMap(this.props.milestoneByTrack, this.props.trackIds, this.props.tracks)
     let lastCategoryIndex = 0
     categoryPoints.forEach((categoryPoint, i) => {
       if (categoryPoint.points) lastCategoryIndex = i
diff --git a/components/NightingaleChart.js b/components/NightingaleChart.js
index acbc28f7..52f67a57 100644
--- a/components/NightingaleChart.js
+++ b/components/NightingaleChart.js
@@ -2,7 +2,7 @@
 
 import React from 'react'
 import * as d3 from 'd3'
-import { trackIds, milestones, tracks, categoryColorScale } from '../constants'
+import { milestones, categoryColorScale } from '../constants'
 import type { TrackId, Milestone, MilestoneMap } from '../constants'
 
 const width = 400
@@ -33,8 +33,8 @@ class NightingaleChart extends React.Component<Props> {
     this.arcFn = d3.arc()
       .innerRadius(milestone => this.radiusScale(milestone))
       .outerRadius(milestone => this.radiusScale(milestone) + this.radiusScale.bandwidth())
-      .startAngle(- Math.PI / trackIds.length)
-      .endAngle(Math.PI / trackIds.length)
+      .startAngle(- Math.PI / this.props.trackIds.length)
+      .endAngle(Math.PI / this.props.trackIds.length)
       .padAngle(Math.PI / 200)
       .padRadius(.45 * width)
       .cornerRadius(2)
@@ -64,10 +64,10 @@ class NightingaleChart extends React.Component<Props> {
         `}</style>
         <svg>
           <g transform={`translate(${width/2},${width/2}) rotate(-33.75)`}>
-            {trackIds.map((trackId, i) => {
+            {this.props.trackIds.map((trackId, i) => {
               const isCurrentTrack = trackId == this.props.focusedTrackId
               return (
-                <g key={trackId} transform={`rotate(${i * 360 / trackIds.length})`}>
+                <g key={trackId} transform={`rotate(${i * 360 / this.props.trackIds.length})`}>
                   {arcMilestones.map((milestone) => {
                     const isCurrentMilestone = isCurrentTrack && milestone == currentMilestoneId
                     const isMet = this.props.milestoneByTrack[trackId] >= milestone || milestone == 0
@@ -77,14 +77,14 @@ class NightingaleChart extends React.Component<Props> {
                           className={'track-milestone ' + (isMet ? 'is-met ' : ' ') + (isCurrentMilestone ? 'track-milestone-current' : '')}
                           onClick={() => this.props.handleTrackMilestoneChangeFn(trackId, milestone)}
                           d={this.arcFn(milestone)}
-                          style={{fill: isMet ? categoryColorScale(tracks[trackId].category) : undefined}} />
+                          style={{fill: isMet ? categoryColorScale(this.props.tracks[trackId].category) : undefined}} />
                     )
                   })}
                   <circle
                       r="8"
                       cx="0"
                       cy="-50"
-                      style={{fill: categoryColorScale(tracks[trackId].category)}}
+                      style={{fill: categoryColorScale(this.props.tracks[trackId].category)}}
                       className={"track-milestone " + (isCurrentTrack && !currentMilestoneId ? "track-milestone-current" : "")}
                       onClick={() => this.props.handleTrackMilestoneChangeFn(trackId, 0)} />
                 </g>
diff --git a/components/PointSummaries.js b/components/PointSummaries.js
index 61934b57..4d04deac 100644
--- a/components/PointSummaries.js
+++ b/components/PointSummaries.js
@@ -1,16 +1,17 @@
 // @flow
 
-import { pointsToLevels, milestoneToPoints, trackIds, totalPointsFromMilestoneMap, maxLevel } from '../constants'
+import { pointsToLevels, milestoneToPoints, totalPointsFromMilestoneMap, maxLevel } from '../constants'
 import type { MilestoneMap } from '../constants'
 import React from 'react'
 
 type Props = {
-  milestoneByTrack: MilestoneMap
+  milestoneByTrack: MilestoneMap,
+  trackIds: Array
 }
 
 class PointSummaries extends React.Component<Props> {
   render() {
-    const totalPoints = totalPointsFromMilestoneMap(this.props.milestoneByTrack)
+    const totalPoints = totalPointsFromMilestoneMap(this.props.milestoneByTrack, this.props.trackIds)
 
     let currentLevel, nextLevel
 
diff --git a/components/SnowflakeApp.js b/components/SnowflakeApp.js
index 6a31b740..b3af7212 100644
--- a/components/SnowflakeApp.js
+++ b/components/SnowflakeApp.js
@@ -1,16 +1,15 @@
 // @flow
 
+import React from 'react'
 import TrackSelector from '../components/TrackSelector'
 import NightingaleChart from '../components/NightingaleChart'
 import KeyboardListener from '../components/KeyboardListener'
 import Track from '../components/Track'
 import Wordmark from '../components/Wordmark'
 import LevelThermometer from '../components/LevelThermometer'
-import { eligibleTitles, trackIds, milestones, milestoneToPoints } from '../constants'
 import PointSummaries from '../components/PointSummaries'
-import type { Milestone, MilestoneMap, TrackId } from '../constants'
-import React from 'react'
 import TitleSelector from '../components/TitleSelector'
+import { getTrackIds, eligibleTitles, milestones } from '../constants';
 
 type SnowflakeAppState = {
   milestoneByTrack: MilestoneMap,
@@ -19,9 +18,9 @@ type SnowflakeAppState = {
   focusedTrackId: TrackId,
 }
 
-const hashToState = (hash: String): ?SnowflakeAppState => {
+const hashToState = (hash: String, trackIds): ?SnowflakeAppState => {
   if (!hash) return null
-  const result = defaultState()
+  const result = defaultState(trackIds)
   const hashValues = hash.split('#')[1].split(',')
   if (!hashValues) return null
   trackIds.forEach((trackId, i) => {
@@ -45,59 +44,38 @@ const coerceMilestone = (value: number): Milestone => {
   }
 }
 
-const emptyState = (): SnowflakeAppState => {
+const emptyState = (trackIds): SnowflakeAppState => {
   return {
     name: '',
     title: '',
-    milestoneByTrack: {
-      'MOBILE': 0,
-      'WEB_CLIENT': 0,
-      'FOUNDATIONS': 0,
-      'SERVERS': 0,
-      'PROJECT_MANAGEMENT': 0,
-      'COMMUNICATION': 0,
-      'CRAFT': 0,
-      'INITIATIVE': 0,
-      'CAREER_DEVELOPMENT': 0,
-      'ORG_DESIGN': 0,
-      'WELLBEING': 0,
-      'ACCOMPLISHMENT': 0,
-      'MENTORSHIP': 0,
-      'EVANGELISM': 0,
-      'RECRUITING': 0,
-      'COMMUNITY': 0
-    },
-    focusedTrackId: 'MOBILE'
+    milestoneByTrack: trackIds.reduce((acc, trackId) => {
+      acc[trackId] = 0
+      return acc
+    }, {}),
+    focusedTrackId: trackIds[0]
   }
 }
 
-const defaultState = (): SnowflakeAppState => {
+const getRandomIntInclusive = (min, max) => {
+  min = Math.ceil(min);
+  max = Math.floor(max);
+  return Math.floor(Math.random() * (max - min + 1)) + min;
+}
+
+const defaultState = (trackIds): SnowflakeAppState => {
   return {
     name: 'Soapbox Simon',
     title: 'Senior Engineer',
-    milestoneByTrack: {
-      'MOBILE': 1,
-      'WEB_CLIENT': 2,
-      'FOUNDATIONS': 3,
-      'SERVERS': 1,
-      'PROJECT_MANAGEMENT': 3,
-      'COMMUNICATION': 1,
-      'CRAFT': 1,
-      'INITIATIVE': 1,
-      'CAREER_DEVELOPMENT': 3,
-      'ORG_DESIGN': 2,
-      'WELLBEING': 0,
-      'ACCOMPLISHMENT': 2,
-      'MENTORSHIP': 2,
-      'EVANGELISM': 2,
-      'RECRUITING': 3,
-      'COMMUNITY': 0
-    },
-    focusedTrackId: 'MOBILE'
+    milestoneByTrack: trackIds.reduce((acc, trackId) => {
+      acc[trackId] = getRandomIntInclusive(0, 3)
+      
+      return acc
+    }, {}),
+    focusedTrackId: trackIds[0]
   }
 }
 
-const stateToHash = (state: SnowflakeAppState) => {
+const stateToHash = (state: SnowflakeAppState, trackIds) => {
   if (!state || !state.milestoneByTrack) return null
   const values = trackIds.map(trackId => state.milestoneByTrack[trackId]).concat(encodeURI(state.name), encodeURI(state.title))
   return values.join(',')
@@ -108,20 +86,22 @@ type Props = {}
 class SnowflakeApp extends React.Component<Props, SnowflakeAppState> {
   constructor(props: Props) {
     super(props)
-    this.state = emptyState()
+    this.state = {...props.constants};
+    this.state.trackIds = getTrackIds(this.state.tracks);
+    this.state.user = emptyState(this.state.trackIds);
   }
 
   componentDidUpdate() {
-    const hash = stateToHash(this.state)
+    const hash = stateToHash(this.state.user, this.state.trackIds)
     if (hash) window.location.replace(`#${hash}`)
   }
 
   componentDidMount() {
-    const state = hashToState(window.location.hash)
+    const state = hashToState(window.location.hash, this.state.trackIds)
     if (state) {
       this.setState(state)
     } else {
-      this.setState(defaultState())
+      this.setState({ ...this.state, user: defaultState(this.state.trackIds) })
     }
   }
 
@@ -168,28 +148,34 @@ class SnowflakeApp extends React.Component<Props, SnowflakeAppState> {
               <input
                   type="text"
                   className="name-input"
-                  value={this.state.name}
-                  onChange={e => this.setState({name: e.target.value})}
+                  value={this.state.user.name}
+                  onChange={e => this.setState({ user: { ...this.state.user, name: e.target.value} })}
                   placeholder="Name"
                   />
               <TitleSelector
-                  milestoneByTrack={this.state.milestoneByTrack}
-                  currentTitle={this.state.title}
+                  milestoneByTrack={this.state.user.milestoneByTrack}
+                  currentTitle={this.state.user.title}
+                  titles={this.state.titles}
+                  trackIds={this.state.trackIds}
                   setTitleFn={(title) => this.setTitle(title)} />
             </form>
-            <PointSummaries milestoneByTrack={this.state.milestoneByTrack} />
-            <LevelThermometer milestoneByTrack={this.state.milestoneByTrack} />
+            <PointSummaries milestoneByTrack={this.state.user.milestoneByTrack} trackIds={this.state.trackIds} />
+            <LevelThermometer milestoneByTrack={this.state.user.milestoneByTrack} trackIds={this.state.trackIds} tracks={this.state.tracks} />
           </div>
           <div style={{flex: 0}}>
             <NightingaleChart
-                milestoneByTrack={this.state.milestoneByTrack}
-                focusedTrackId={this.state.focusedTrackId}
+                milestoneByTrack={this.state.user.milestoneByTrack}
+                focusedTrackId={this.state.user.focusedTrackId}
+                trackIds={this.state.trackIds}
+                tracks={this.state.tracks}
                 handleTrackMilestoneChangeFn={(track, milestone) => this.handleTrackMilestoneChange(track, milestone)} />
           </div>
         </div>
         <TrackSelector
-            milestoneByTrack={this.state.milestoneByTrack}
-            focusedTrackId={this.state.focusedTrackId}
+            milestoneByTrack={this.state.user.milestoneByTrack}
+            focusedTrackId={this.state.user.focusedTrackId}
+            trackIds={this.state.trackIds}
+            tracks={this.state.tracks}
             setFocusedTrackIdFn={this.setFocusedTrackId.bind(this)} />
         <KeyboardListener
             selectNextTrackFn={this.shiftFocusedTrack.bind(this, 1)}
@@ -197,8 +183,10 @@ class SnowflakeApp extends React.Component<Props, SnowflakeAppState> {
             increaseFocusedMilestoneFn={this.shiftFocusedTrackMilestoneByDelta.bind(this, 1)}
             decreaseFocusedMilestoneFn={this.shiftFocusedTrackMilestoneByDelta.bind(this, -1)} />
         <Track
-            milestoneByTrack={this.state.milestoneByTrack}
-            trackId={this.state.focusedTrackId}
+            tracks={this.state.tracks}
+            milestoneByTrack={this.state.user.milestoneByTrack}
+            trackId={this.state.user.focusedTrackId}
+            milestones={this.state.milestones}
             handleTrackMilestoneChangeFn={(track, milestone) => this.handleTrackMilestoneChange(track, milestone)} />
         <div style={{display: 'flex', paddingBottom: '20px'}}>
           <div style={{flex: 5}}>
@@ -207,7 +195,7 @@ class SnowflakeApp extends React.Component<Props, SnowflakeAppState> {
             👩‍🔬 Learn about our Soapbox <a href="https://docs.google.com/document/d/1aGnE9t48aOCwrr_u0U80ArkcVhA9ANuUw0g_ClWzs8c/" target="_blank">growth framework</a>.
           </div>
           <div style={{flex: 1}}>
-            <a href="#" onClick={() => this.setState(emptyState())}>Reset</a>
+            <a href="#" onClick={() => this.setState({ ...this.state, user: emptyState(this.state.trackIds) })}>Reset</a>
           </div>
         </div>
       </main>
@@ -215,30 +203,31 @@ class SnowflakeApp extends React.Component<Props, SnowflakeAppState> {
   }
 
   handleTrackMilestoneChange(trackId: TrackId, milestone: Milestone) {
-    const milestoneByTrack = this.state.milestoneByTrack
+    const milestoneByTrack = this.state.user.milestoneByTrack
     milestoneByTrack[trackId] = milestone
 
-    const titles = eligibleTitles(milestoneByTrack)
+    const titles = eligibleTitles(milestoneByTrack, this.state.titles, this.state.trackIds)
     const title = titles.indexOf(this.state.title) === -1 ? titles[0] : this.state.title
 
-    this.setState({ milestoneByTrack, focusedTrackId: trackId, title })
+    this.setState({ user: { ...this.state.user, milestoneByTrack, focusedTrackId: trackId, title } })
   }
 
   shiftFocusedTrack(delta: number) {
-    let index = trackIds.indexOf(this.state.focusedTrackId)
+    const trackIds = this.state.trackIds
+    let index = trackIds.indexOf(this.state.user.focusedTrackId)
     index = (index + delta + trackIds.length) % trackIds.length
-    const focusedTrackId = trackIds[index]
-    this.setState({ focusedTrackId })
+    const focusedTrackId = this.state.trackIds[index]
+    this.setState({ user: { ...this.state.user, focusedTrackId } })
   }
 
   setFocusedTrackId(trackId: TrackId) {
-    let index = trackIds.indexOf(trackId)
-    const focusedTrackId = trackIds[index]
-    this.setState({ focusedTrackId })
+    let index = this.state.trackIds.indexOf(trackId)
+    const focusedTrackId = this.state.trackIds[index]
+    this.setState({ user: { ...this.state.user, focusedTrackId } })
   }
 
   shiftFocusedTrackMilestoneByDelta(delta: number) {
-    let prevMilestone = this.state.milestoneByTrack[this.state.focusedTrackId]
+    let prevMilestone = this.state.user.milestoneByTrack[this.state.focusedTrackId]
     let milestone = prevMilestone + delta
     if (milestone < 0) milestone = 0
     if (milestone > 5) milestone = 5
@@ -246,9 +235,9 @@ class SnowflakeApp extends React.Component<Props, SnowflakeAppState> {
   }
 
   setTitle(title: string) {
-    let titles = eligibleTitles(this.state.milestoneByTrack)
+    let titles = eligibleTitles(this.state.user.milestoneByTrack, this.state.trackIds)
     title = titles.indexOf(title) == -1 ? titles[0] : title
-    this.setState({ title })
+    this.setState({ user: { ...this.state.user, title } })
   }
 }
 
diff --git a/components/TitleSelector.js b/components/TitleSelector.js
index ec9b1d2e..1ac0fb9c 100644
--- a/components/TitleSelector.js
+++ b/components/TitleSelector.js
@@ -7,12 +7,13 @@ import type { MilestoneMap } from '../constants'
 type Props = {
   milestoneByTrack: MilestoneMap,
   currentTitle: String,
-  setTitleFn: (string) => void
+  setTitleFn: (string) => void,
+  trackIds: Array
 }
 
 class TitleSelector extends React.Component {
   render() {
-    const titles = eligibleTitles(this.props.milestoneByTrack)
+    const titles = eligibleTitles(this.props.milestoneByTrack, this.props.titles, this.props.trackIds)
     return <select value={this.props.currentTitle} onChange={e => this.props.setTitleFn(e.target.value)}>
       <style jsx>{`
         select {
diff --git a/components/Track.js b/components/Track.js
index 8b4ac354..def75991 100644
--- a/components/Track.js
+++ b/components/Track.js
@@ -1,8 +1,7 @@
 // @flow
-
-import { tracks, milestones, categoryColorScale } from '../constants'
 import React from 'react'
-import type { MilestoneMap, TrackId, Milestone } from '../constants'
+import { categoryColorScale, milestones } from '../constants'
+
 
 type Props = {
   milestoneByTrack: MilestoneMap,
@@ -12,7 +11,8 @@ type Props = {
 
 class Track extends React.Component<Props> {
   render() {
-    const track = tracks[this.props.trackId]
+    const track = this.props.tracks[this.props.trackId]
+    const trackIds = this.props.trackIds
     const currentMilestoneId = this.props.milestoneByTrack[this.props.trackId]
     const currentMilestone = track.milestones[currentMilestoneId - 1]
     return (
diff --git a/components/TrackSelector.js b/components/TrackSelector.js
index 1c6d4c43..e8fb7774 100644
--- a/components/TrackSelector.js
+++ b/components/TrackSelector.js
@@ -1,8 +1,7 @@
 // @flow
 
 import React from 'react'
-import { trackIds, tracks, categoryColorScale } from '../constants'
-import type { MilestoneMap, TrackId } from '../constants'
+import { categoryColorScale } from '../constants'
 
 type Props = {
   milestoneByTrack: MilestoneMap,
@@ -40,16 +39,16 @@ class TrackSelector extends React.Component<Props> {
         `}</style>
         <tbody>
           <tr>
-            {trackIds.map(trackId => (
+            {this.props.trackIds.map(trackId => (
               <td key={trackId} className="track-selector-label" onClick={() => this.props.setFocusedTrackIdFn(trackId)}>
-                {tracks[trackId].displayName}
+                {this.props.tracks[trackId].displayName}
               </td>
             ))}
           </tr>
           <tr>
-            {trackIds.map(trackId => (
+            {this.props.trackIds.map(trackId => (
               <td key={trackId} className="track-selector-value"
-                  style={{border: '4px solid ' + (trackId == this.props.focusedTrackId ? '#000': categoryColorScale(tracks[trackId].category)), background: categoryColorScale(tracks[trackId].category)}}
+                  style={{border: '4px solid ' + (trackId == this.props.focusedTrackId ? '#000': categoryColorScale(this.props.tracks[trackId].category)), background: categoryColorScale(this.props.tracks[trackId].category)}}
                   onClick={() => this.props.setFocusedTrackIdFn(trackId)}>
                 {this.props.milestoneByTrack[trackId]}
               </td>
diff --git a/constants.js b/constants.js
index 8a06ee1a..b7abc706 100644
--- a/constants.js
+++ b/constants.js
@@ -1,30 +1,6 @@
 // @flow
 import * as d3 from 'd3'
 
-export type TrackId = 'MOBILE' | 'WEB_CLIENT' | 'FOUNDATIONS' | 'SERVERS' |
-  'PROJECT_MANAGEMENT' | 'COMMUNICATION' | 'CRAFT' | 'INITIATIVE' |
-  'CAREER_DEVELOPMENT' | 'ORG_DESIGN' | 'WELLBEING' | 'ACCOMPLISHMENT' |
-  'MENTORSHIP' | 'EVANGELISM' | 'RECRUITING' | 'COMMUNITY'
-export type Milestone = 0 | 1 | 2 | 3 | 4 | 5
-
-export type MilestoneMap = {
-  'MOBILE': Milestone,
-  'WEB_CLIENT': Milestone,
-  'FOUNDATIONS': Milestone,
-  'SERVERS': Milestone,
-  'PROJECT_MANAGEMENT': Milestone,
-  'COMMUNICATION': Milestone,
-  'CRAFT': Milestone,
-  'INITIATIVE': Milestone,
-  'CAREER_DEVELOPMENT': Milestone,
-  'ORG_DESIGN': Milestone,
-  'WELLBEING': Milestone,
-  'ACCOMPLISHMENT': Milestone,
-  'MENTORSHIP': Milestone,
-  'EVANGELISM': Milestone,
-  'RECRUITING': Milestone,
-  'COMMUNITY': Milestone
-}
 export const milestones = [0, 1, 2, 3, 4, 5]
 
 export const milestoneToPoints = (milestone: Milestone): number => {
@@ -61,7 +37,7 @@ export const maxLevel = 135
 
 export type Track = {
   displayName: string,
-  category: string, // TK categoryId type?
+  category: string, // TK categoryId type? 
   description: string,
   milestones: {
     summary: string,
@@ -70,1107 +46,14 @@ export type Track = {
   }[]
 }
 
-type Tracks = {|
-  'MOBILE': Track,
-  'WEB_CLIENT': Track,
-  'FOUNDATIONS': Track,
-  'SERVERS': Track,
-  'PROJECT_MANAGEMENT': Track,
-  'COMMUNICATION': Track,
-  'CRAFT': Track,
-  'INITIATIVE': Track,
-  'CAREER_DEVELOPMENT': Track,
-  'ORG_DESIGN': Track,
-  'WELLBEING': Track,
-  'ACCOMPLISHMENT': Track,
-  'MENTORSHIP': Track,
-  'EVANGELISM': Track,
-  'RECRUITING': Track,
-  'COMMUNITY': Track
-|}
-
-export const tracks: Tracks = {
-  "MOBILE": {
-    "displayName": "Mobile",
-    "category": "A",
-    "description": "Develops expertise in native mobile platform engineering, such as iOS or Android",
-    "milestones": [{
-      "summary": "Works effectively within established iOS or Android architectures, following current best practices",
-      "signals": [
-        "Delivers features requiring simple local modifications",
-        "Adds simple actions that call server endpoints",
-        "Reuses existing components appropriately",
-      ],
-      "examples": [
-        "Added existing button to a different iOS view",
-        "Add button to add item on Android",
-        "Fetched and displayed items using existing item styles",
-      ],
-    }, {
-      "summary": "Develops new instances of existing architecture, or minor improvements to existing architecture",
-      "signals": [
-        "Defines new useful and appropriate objects",
-        "Creates simple new activities on Android",
-        "Migrates code from old patterns to new patterns",
-      ],
-      "examples": [
-        "Upgraded Alamofire to a new major version",
-        "Added support for rendering a new type of data endpoint",
-        "Prototyped a simple new feature quickly",
-      ],
-    }, {
-      "summary": "Designs major new features and demonstrates a nuanced understanding of mobile platform constraints",
-      "signals": [
-        "Implements complex features with a large product surface area",
-        "Works effectively with Android reactive programming framework",
-        "Adds support for new iOS features after a major iOS version upgrade",
-      ],
-      "examples": [
-        "Designed and personally implemented an iOS caching strategy for offline reading",
-        "Built series reader on Android",
-        "Informed the team about recent best practice changes and deprecations",
-      ],
-    }, {
-      "summary": "Builds complex, reusable architectures that pioneer best practices and enable engineers to work more effectively",
-      "signals": [
-        "Pioneers architecture migration strategies that reduce programmer burden",
-        "Fixes subtle memory management issues",
-        "Implements interactive dismissals that bring delight",
-      ],
-      "examples": [
-        "Upgraded CocoaPods to a new major version",
-        "Designed architecture for fetching and rendering stream items",
-        "Migrated Android persistance layer to reactive programming",
-      ],
-    }, {
-      "summary": "Is an industry-leading expert in mobile engineering or sets strategic mobile direction for an eng team",
-      "signals": [
-        "Defines long-term goals and ensures active projects are in service of them",
-        "Designs and builds innovative, industry-leading UI interactions",
-        "Invents new techniques to responsibly stretch limits of the Android platform",
-      ],
-      "examples": [
-        "Defined and drove complete migration plan to Swift or Kotlin",
-        "Implemented Android recycler views before platform support existed",
-        "Pioneered application-level abstractions for multi-app environment",
-      ],
-    }],
-  },
-
-  "WEB_CLIENT": {
-    "displayName": "Web client",
-    "category": "A",
-    "description": "Develops expertise in web client technologies, such as HTML, CSS, and JavaScript",
-    "milestones": [{
-      "summary": "Works effectively within established web client architectures, following current best practices",
-      "signals": [
-        "Makes minor modifications to existing screens",
-        "Fixes simple design quality issues",
-        "Uses CSS appropriately, following style guide",
-      ],
-      "examples": [
-        "Implemented sticky item adder on the item detail page",
-        "Hooked up the action to delete an item from an agenda",
-        "Built a new page using ready made scaffolding for EmberJS",
-      ],
-    }, {
-      "summary": "Develops new instances of existing architecture, or minor improvements to existing architecture",
-      "signals": [
-        "Makes sensible abstractions based on template and code patterns",
-        "Specs and builds interactive components independently",
-        "Prototypes simple new features quickly",
-      ],
-      "examples": [
-        "Built paginated page component",
-        "Created shared buttons template",
-        "Uses and understand how Ember-Data works ",
-      ],
-    }, {
-      "summary": "Designs major new features and demonstrates a nuanced understanding of browser constraints",
-      "signals": [
-        "Provides useful design feedback and suggests feasible alternatives",
-        "Performs systemic tasks to significantly minimise bundle size",
-        "Acts a caretaker for all of web client code",
-      ],
-      "examples": [
-        "Designed font loading strategy for SoapBox",
-        "Researched utility of service workers for SoapBox",
-        "Designed and implemented A major feature in the app",
-      ],
-    }, {
-      "summary": "Builds complex, reusable architectures that pioneer best practices and enable engineers to work more effectively",
-      "signals": [
-        "Pioneers architecture migrations that reduce programmer burden",
-        "Implements complex UI transitions that bring delight",
-        "Makes architectural decisions that eliminate entire classes of bugs",
-      ],
-      "examples": [
-        "Designed and implemented a significant SoapBox component library asset",
-        "Implemented SoapBox's complex microsoft teams embedded frame view",
-        "Designed and pioneered local storage model for front-end authentication",
-      ],
-    }, {
-      "summary": "Is an industry-leading expert in web client or sets strategic web client direction for an eng team",
-      "signals": [
-        "Invents new techniques to innovate and overcome browser constraints",
-        "Identifies and solved systemic problems with current architecture",
-        "Defines a long-term vision for web client and ensures projects are in service of it",
-      ],
-      "examples": [
-        "Invented CSS in JS",
-        "Defined and drove migration strategy to EmberJS from JQuery",
-        "Implemented unidirectional data flow to completion",
-      ],
-    }],
-  },
-
-  "FOUNDATIONS": {
-    "displayName": "Foundations",
-    "category": "A",
-    "description": "Develops expertise in foundational systems, such as deployments, pipelines, databases and machine learning",
-    "milestones": [{
-      "summary": "Works effectively within established structures, following current best practices",
-      "signals": [
-        "Writes thorough postmortems for service outages",
-        "Makes simple configuration changes to services",
-        "Performs backfills safely and effectively, without causing pages",
-      ],
-      "examples": [
-        "Made safe and effective AWS changes",
-        "Implemented new ETL pipelines based on existing ones",
-        "Resolved out of disk errors independently",
-      ],
-    }, {
-      "summary": "Develops new instances of existing architecture, or minor improvements to existing architecture",
-      "signals": [
-        "Made minor version upgrades to technologies",
-        "Builds machine learning jobs within the ML framework",
-        "Triages service issues correctly and independently",
-      ],
-      "examples": [
-        "Upgraded NodeJS from 8.0 to 8.1.1",
-        "Built custom packages for RPMs",
-        "Improved ETL efficiency by improving Dynamo to S3 loading",
-      ],
-    }, {
-      "summary": "Designs standalone systems of moderate complexity, or major new features in existing systems",
-      "signals": [
-        "Acts as primary maintainer for existing critical systems",
-        "Designs moderately complex systems",
-        "Makes major version upgrades to libraries",
-      ],
-      "examples": [
-        "Designed AWS configuration management",
-        "Built SoapBox's realtime stats pipeline and monitoring dashboard",
-        "Designed flexible framework for writing machine learning jobs",
-      ],
-    }, {
-      "summary": "Builds complex, reusable architectures that pioneer best practices for other engineers, or multi-system services",
-      "signals": [
-        "Designs complex projects that encompass multiple systems and technologies",
-        "Demonstrates deep knowledge of foundational systems",
-        "Introduces new databases and technologies to meet underserved needs",
-      ],
-      "examples": [
-        "Designed and built caching service for improved data performance management",
-        "Designed AWS configuration management",
-        "Introduced Kinesis and pioneered streaming events pipeline",
-      ],
-    }, {
-      "summary": "Is an industry-leading expert in foundational engineering or sets strategic foundational direction for an eng team",
-      "signals": [
-        "Designs transformational projects in service of long-term goals",
-        "Defines the strategic vision for foundational work and supporting technologies",
-        "Invents industry-leading techniques to solve complex problems",
-      ],
-      "examples": [
-        "Invented a novel ML technique that advanced the state of the art",
-        "Defined and developed SoapBox's continuous delivery strategy",
-        "Developed and implemented High Availability strategy",
-      ],
-    }],
-  },
-
-  "SERVERS": {
-    "displayName": "Servers",
-    "category": "A",
-    "description": "Develops expertise in server side engineering, using technologies such as PHP, NodeJS, or Python and creating performant REST APIs.",
-    "milestones": [{
-      "summary": "Works effectively within established server side frameworks, following current best practices",
-      "signals": [
-        "Adds NodeJS endpoints using layers architecture",
-        "Adds Service endpoints using Laravel PHP Framework",
-        "Makes minor server changes to support client needs",
-      ],
-      "examples": [
-        "Added IFTTT trigger for adding items to SoapBox",
-        "Added a RESTful DELETE API endpoint for item management",
-        "Created a minor PHP Artisan command for a Laravel function",
-      ],
-    }, {
-      "summary": "Develops new instances of existing architecture, or minor improvements to existing architecture",
-      "signals": [
-        "Assesses correctness and utility of existing code and avoids blind copy-pasting",
-        "Generalizes code when appropriate",
-        "Determines data needs from product requirements",
-      ],
-      "examples": [
-        "Identified need for new index on Algolia",
-        "Acted as caretaker for API routes management",
-        "Updated version and codebase dependencies without errors",
-      ],
-    }, {
-      "summary": "Designs standalone systems of moderate complexity, or major new features in existing systems",
-      "signals": [
-        "Acts as primary maintainer for existing critical systems",
-        "Integrates third party services effectively",
-        "Writes playbooks for new service maintenance",
-      ],
-      "examples": [
-        "Implemented Google Auth login to SoapBox",
-        "Implemented payments integration with Stripe",
-        "Built Email Delivery services and deployed servers ",
-      ],
-    }, {
-      "summary": "Builds complex, reusable architectures that pioneer best practices for other engineers, or multi-system services",
-      "signals": [
-        "Delivers complex systems that achieve their goals",
-        "Avoids subtle architectural mistakes when considering new systems",
-        "Makes appropriate buy vs build choices",
-      ],
-      "examples": [
-        "Designed SoapBox's cursor management for paged data feeds",
-        "Designed custom domains architecture",
-        "Created Idempotency framework for proper API management",
-      ],
-    }, {
-      "summary": "Is an industry-leading expert in server side engineering or sets strategic server side direction for an eng team",
-      "signals": [
-        "Designs transformational projects of significant complexity and scope",
-        "Makes decisions that have positive, long term, wide ranging consequences",
-        "Identifies and solves systemic problems with current architecture",
-      ],
-      "examples": [
-        "Researched, vetted, and selected Laravel as SoapBox's primary backend language",
-        "Defined microservices architecture and migration plan for V4 -> V5 customers",
-        "Defined and implemented proprietary IP core to the company's success",
-      ],
-    }],
-  },
-
-  "PROJECT_MANAGEMENT": {
-    "displayName": "Project management",
-    "category": "B",
-    "description": "Delivers well-scoped programs of work that meet their goals, on time, to budget, harmoniously",
-    "milestones": [{
-      "summary": "Effectively delivers individual tasks",
-      "signals": [
-        "Estimates small tasks accurately",
-        "Delivers tightly-scoped projects efficiently",
-        "Writes effective technical specs outlining approach",
-      ],
-      "examples": [
-        "Wrote the technical spec for featured post images",
-        "Delivered stream item support for email digests",
-        "Delivered payment billing history project",
-      ],
-    }, {
-      "summary": "Effectively delivers small personal projects",
-      "signals": [
-        "Performs research and considers alternative approaches",
-        "Balances pragmatism and polish appropriately",
-        "Defines and hits interim milestones",
-      ],
-      "examples": [
-        "Delivered comment messaging interface",
-        "Delivered file uploading for web client",
-        "Executed the recommends database backfills for priority sorting",
-      ],
-    }, {
-      "summary": "Effectively delivers projects through a small team",
-      "signals": [
-        "Delegates tasks to others appropriately",
-        "Integrates business needs into project planning",
-        "Chooses appropriate project management strategy based on context",
-      ],
-      "examples": [
-        "Ran project retro to assess improvement opportunities",
-        "Completed launch checklist unprompted for well controlled rollout",
-        "Facilitated project kickoff meeting to get buy-in",
-      ],
-    }, {
-      "summary": "Effectively delivers projects through a large team, or with a significant amount of stakeholders or complexity",
-      "signals": [
-        "Finds ways to deliver requested scope faster, and prioritizes backlog",
-        "Manages dependencies on other projects and teams",
-        "Leverages recognition of repeated project patterns",
-      ],
-      "examples": [
-        "Oversaw technical delivery of Agenda Templates Project",
-        "Managed infrastructure migration to virtual private clouds",
-        "Involved marketing, legal, and appropriate functions at project start",
-      ],
-    }, {
-      "summary": "Manages major company pushes delivered by multiple teams",
-      "signals": [
-        "Considers external constraints and business objectives when planning",
-        "Leads teams of teams, and coordinates effective cross-functional collaboration",
-        "Owns key company metrics",
-      ],
-      "examples": [
-        "Managed technical migration to SOA",
-        "Lead technical delivery of migration from SoapBox V4 to V5",
-        "Delivered multi-month engineering project on time",
-      ],
-    }],
-  },
-
-  "COMMUNICATION": {
-    "displayName": "Communication",
-    "category": "B",
-    "description": "Shares the right amount of information with the right people, at the right time, and listens effectively",
-    "milestones": [{
-      "summary": "Communicates effectively to close stakeholders when called upon, and incorporates constructive feedback",
-      "signals": [
-        "Communicates project status clearly and effectively",
-        "Collaborates with others with empathy",
-        "Asks for help at the appropriate juncture",
-      ],
-      "examples": [
-        "Updated SoapBox github wiki when performing install scripts and run into errors",
-        "Updated project status changes in JIRA promptly",
-        "Gave thoughtful check-in and check-out comments",
-      ],
-    }, {
-      "summary": "Communicates with the wider team appropriately, focusing on timeliness and good quality conversations",
-      "signals": [
-        "Practises active listening and suspension of attention",
-        "Ensures stakeholders are aware of current blockers",
-        "Chooses the appropriate tools for accurate and timely communication",
-      ],
-      "examples": [
-        "Received and integrated critical feedback positively",
-        "Created cross-team Slack channel for revenue based work",
-        "Spoke to domain experts before writing spec",
-      ],
-    }, {
-      "summary": "Proactively shares information, actively solicits feedback, and facilitates communication for multiple stakeholders",
-      "signals": [
-        "Resolves communication difficulties between others",
-        "Anticipates and shares schedule deviations in plenty of time",
-        "Manages project stakeholder expectations effectively",
-      ],
-      "examples": [
-        "Directed team response effectively during outages",
-        "Gave a substantial Eng All Hands presentation on EmberJS",
-        "Gave notice of upcoming related work in Eng Briefing",
-      ],
-    }, {
-      "summary": "Communicates complex ideas skillfully and with nuance, and establishes alignment within the wider organization",
-      "signals": [
-        "Communicates project risk and tradeoffs skillfully and with nuance",
-        "Contextualizes and clarifies ambiguous direction and strategy for others",
-        "Negotiates resourcing compromises with other teams",
-      ],
-      "examples": [
-        "Lead off-site workshop on interviewing",
-        "Wrote SoapBox's growth framework and rationale",
-        "Aligned the entire organization around Discussions development",
-      ],
-    }, {
-      "summary": "Influences outcomes at the highest level, moves beyond mere broadcasting, and sets best practices for others",
-      "signals": [
-        "Defines processes for clear communication for the entire team",
-        "Shares the right amount of information with the right people, at the right time",
-        "Develops and delivers plans to execs, the board, and outside investors",
-      ],
-      "examples": [
-        "Organized half year check-in company offsite",
-        "Created the communication plan for a large organizational change",
-        "Presented to the board about key company metrics and projects",
-      ],
-    }],
-  },
-
-  "CRAFT": {
-    "displayName": "Craft",
-    "category": "B",
-    "description": "Embodies and promotes practices to ensure excellent quality products and services",
-    "milestones": [{
-      "summary": "Delivers consistently good quality work",
-      "signals": [
-        "Tests new code thoroughly, both locally, and in production once shipped",
-        "Writes tests for every new feature and bug fix",
-        "Writes clear comments and documentation",
-      ],
-      "examples": [
-        "Caught a bug by QAing onw work before it went live",
-        "Landed non-trivial PR with no caretaker comments",
-        "Wrote hermetic tests for the happy and sad cases",
-      ],
-    }, {
-      "summary": "Increases the robustness and reliability of codebases, and devotes time to polishing products and systems",
-      "signals": [
-        "Refactors existing code to make it more testable",
-        "Adds tests for uncovered areas",
-        "Deletes unnecessary code and deprecates proactively when safe to do so",
-      ],
-      "examples": [
-        "Requested tests for a PR when acting as reviewer",
-        "Reduced the number of sentry exceptions",
-        "Fixed a TODO for someone else in the codebase",
-      ],
-    }, {
-      "summary": "Improves others' ability to deliver great quality work",
-      "signals": [
-        "Implements systems that enable better testing",
-        "Gives thoughtful code reviews as a domain expert",
-        "Adds tooling to improve code quality",
-      ],
-      "examples": [
-        "Improved performance of travis scripts to run the same volume of tests faster",
-        "Simplified hermetic test data modification",
-        "Created system for improved and accessible visual quality",
-      ],
-    }, {
-      "summary": "Advocates for and models great quality with proactive actions, and tackles difficult and subtle system issues",
-      "signals": [
-        "Builds systems so as to eliminate entire classes of programmer error",
-        "Focuses the team on quality with regular reminders",
-        "Coordinates supporting customer priorities and projects",
-      ],
-      "examples": [
-        "Added code coverage reporting to iOS CI pipeline",
-        "Iterated repeatedly to develop SoapBox's underlines solution",
-        "Defined and oversaw plan for closing Heartbleed vulnerability",
-      ],
-    }, {
-      "summary": "Enables and encourages the entire organization to make quality a central part of the development process",
-      "signals": [
-        "Defines policies for the engineering org that encourage quality work",
-        "Identifies and eliminates single points of failure throughout the organization",
-        "Secures time and resources from execs to support great quality",
-      ],
-      "examples": [
-        "Negotiated resources for Fix-It week with SLT",
-        "Instituted and ensured success of a 20% time policy",
-        "Started a guild to tackle system vulnerabilties and squash bugs",
-      ],
-    }],
-  },
-
-  "INITIATIVE": {
-    "displayName": "Initiative",
-    "category": "B",
-    "description": "Challenges the status quo and effects positive organizational change outside of mandated work",
-    "milestones": [{
-      "summary": "Identifies opportunities for organizational change or product improvements",
-      "signals": [
-        "Writes project briefs about improvement opportunities",
-        "Raises meaningful tensions in tactical meetings",
-        "Asks leadership team probing questions at all hands",
-      ],
-      "examples": [
-        "Wrote about problems with API performance issues",
-        "Wrote about content policy problems",
-        "Reported a site issue in Github/JIRA",
-      ],
-    }, {
-      "summary": "Causes change to positively impact a few individuals or minor improvement to an existing product or service",
-      "signals": [
-        "Picks bugs off the backlog proactively when blocked elsewhere",
-        "Makes design quality improvements unprompted",
-        "Takes on trust and safety tasks proactively when blocked elsewhere",
-      ],
-      "examples": [
-        "Advocated on own behalf for a change in role",
-        "Implemented flow typing for promises",
-        "Audited web client performance in Chrome and proposed fixes",
-      ],
-    }, {
-      "summary": "Causes change to positively impact an entire team or instigates a minor feature or service",
-      "signals": [
-        "Demonstrates concepts proactively with prototypes",
-        "Fixes complicated bugs outside of regular domain",
-        "Takes ownership of systems that nobody owns or wants",
-      ],
-      "examples": [
-        "Defined style guide to resolve style arguments",
-        "Proposed and implemented at-mentions prototype",
-        "Implemented file upload for Android independently, unprompted",
-      ],
-    }, {
-      "summary": "Effects change that has a substantial positive impact on the engineering organization or a major product impact",
-      "signals": [
-        "Champions and pioneers new technologies to solve new classes of problem",
-        "Exemplifies grit and determination in the face of persistent obstacles",
-        "Instigates major new features, services, or architectures",
-      ],
-      "examples": [
-        "Created the interviewing rubric and booklet",
-        "Implemented and secured support for native login",
-        "Migrated database to latest version of MYSQL unprompted to allow better unicode support across product",
-      ],
-    }, {
-      "summary": "Effects change that has a substantial positive impact on the whole company",
-      "signals": [
-        "Creates a new function to solve systemic issues",
-        "Galvanizes the entire company and garners buy in for a new strategy",
-        "Changes complex organizational processes",
-      ],
-      "examples": [
-        "Migrated the organization to using Agile methodologies",
-        "Built SoapBox chrome extention prototype and convinced execs to build it",
-        "Convinced leadership and engineering org to move to a microservices architecture",
-      ],
-    }],
-  },
-
-  "CAREER_DEVELOPMENT": {
-    "displayName": "Career development",
-    "category": "C",
-    "description": "Provides strategic support to engineers to help them build the career they want",
-    "milestones": [{
-      "summary": "Gives insight into opportunities and helps identify individuals' strengths and weaknesses",
-      "signals": [
-        "Advocates on behalf and in defense of a group member",
-        "Shares opportunities for improvements and recognises achievements",
-        "Explains appropriate available industry paths",
-      ],
-      "examples": [
-        "Collected and delivered feedback",
-        "Discussed career options and areas of interest informally",
-        "Hosted an improving interviewing workshop session",
-      ],
-    }, {
-      "summary": "Formally supports and advocates for one person and provides tools to help them solve career problems",
-      "signals": [
-        "Ensure a group member has an appropriate role on their team",
-        "Offers effective career advice to group members, without being prescriptive",
-        "Creates space for people to talk through challenges",
-      ],
-      "examples": [
-        "Set up and attended regular, constructive 1:1s",
-        "Provided coaching on how to have difficult conversations",
-        "Taught group members the GROW model",
-      ],
-    }, {
-      "summary": "Inspires and retains a small group of people and actively pushes them to stretch themselves",
-      "signals": [
-        "Discusses paths, and creates plans for personal and professional growth",
-        "Advocates to align people with appropriate roles within organization",
-        "Works with team leads to elevate emerging leaders",
-      ],
-      "examples": [
-        "Reviewed individual group member progression every 6 weeks",
-        "Suggested appropriate group member for Tech Lead position",
-        "Arranged a requested switch of discipline for a group member",
-      ],
-    }, {
-      "summary": "Manages interactions and processes between groups, promoting best practices and setting a positive example",
-      "signals": [
-        "Manages team transitions smoothly, respecting team and individual needs",
-        "Develops best practices for conflict resolution",
-        "Ensures all group members' roles are meeting their career needs",
-      ],
-      "examples": [
-        "Completed training on situational leadership",
-        "Built a resourcing plan based on company, team, and individual goals",
-        "Prevented regretted attrition with intentional, targeted intervention",
-      ],
-    }, {
-      "summary": "Supports the development of a signficant part of the engineering org, and widely viewed as a trusted advisor",
-      "signals": [
-        "Supports and develops senior leaders",
-        "Identified leadership training opportunities for senior leadership",
-        "Pushes everyone to be as good as they can be, with empathy",
-      ],
-      "examples": [
-        "Provided coaching to group leads",
-        "Devised engineering growth curriculum for group leads",
-        "Advocated to execs for engineer development resources and programs",
-      ],
-    }],
-  },
+export const getTrackIds: TrackId[] = tracks => Object.keys(tracks)
 
-  "ORG_DESIGN": {
-    "displayName": "Org design",
-    "category": "C",
-    "description": "Defines processes and structures that enables the strong growth and execution of a diverse eng organization",
-    "milestones": [{
-      "summary": "Respects and participates in processes, giving meaningful feedback to help the organization improve",
-      "signals": [
-        "Reflects on meetings that leave them inspired or frustrated",
-        "Teaches others about existing processes",
-        "Actively participates and makes contributions within organizational processes",
-      ],
-      "examples": [
-        "Facilitated effective tactical meeting with empathy",
-        "Explained tactical meeting format to a new hire",
-        "Provided feedback on sprint planning meeting",
-      ],
-    }, {
-      "summary": "Identifies opportunities to improve existing processes and makes changes that positively affect the local team",
-      "signals": [
-        "Defines meeting structure and cadence that meets team needs",
-        "Engages in organizational systems thinking",
-        "Advocates for improved diversity and inclusion, and proposes ideas to help",
-      ],
-      "examples": [
-        "Defined innovative meeting structure for small team",
-        "Improved support on-call rotation scheduling",
-        "Defined standard channels for inter-team communication",
-      ],
-    }, {
-      "summary": "Develops processes to solve ongoing organizational problems",
-      "signals": [
-        "Creates programs that meaningfully improve organizational diversity",
-        "Solves long-standing organizational problems",
-        "Reallocates resources to meet organizational needs",
-      ],
-      "examples": [
-        "Developed baseline team templates for consistency",
-        "Created bug-rotation program to address ongoing quality issues",
-        "Defined Guilds manifesto and charter",
-      ],
-    }, {
-      "summary": "Thinks deeply about organizational issues and identifies hidden dynamics that contribute to them",
-      "signals": [
-        "Evaluates incentive structures and their effect on execution",
-        "Analyzes existing processes for bias and shortfall",
-        "Ties abstract concerns to concrete organizational actions or norms",
-      ],
-      "examples": [
-        "Connected mobile recruiting difficulties to focus on excellence",
-        "Raised leadership level change discrepancies",
-        "Analyzed the hiring rubric for false negative potential",
-      ],
-    }, {
-      "summary": "Leads initiatives to address issues stemming from hidden dynamics and company norms",
-      "signals": [
-        "Builds programs to train leadership in desired skills",
-        "Creates new structures that provide unique growth opportunities",
-        "Leads planning and communication for reorgs",
-      ],
-      "examples": [
-        "Lead efforts to increase number of mobile engineers",
-        "Directed resources to meaningfully improve diversity at all levels",
-        "Built the growth framework rubric",
-      ],
-    }],
-  },
-
-  "WELLBEING": {
-    "displayName": "Wellbeing",
-    "category": "C",
-    "description": "Supports the emotional well-being of group members in difficult times, and celebrates their successes",
-    "milestones": [{
-      "summary": "Uses tools and processes to help ensure colleagues are healthy and happy",
-      "signals": [
-        "Keeps confidences unless legally or morally obliged to do otherwise",
-        "Applies the reasonable person principle to others",
-        "Avoids blame and focuses on positive change",
-      ],
-      "examples": [
-        "Ensured group members were taking enough vacation",
-        "Put themself in another's shoes to understand their perspective",
-        "Checked in with colleague showing signs of burnout",
-      ],
-    }, {
-      "summary": "Creates a positive, supportive, engaging team environment for group members",
-      "signals": [
-        "Sheds light on other experiences to build empathy and compassion",
-        "Validates ongoing work and sustains motivation",
-        "Proposes solutions when teams get bogged down or lose momentum",
-      ],
-      "examples": [
-        "Coordinated a small celebration for a project launch",
-        "Connected tedious A|B testing project with overall company goals",
-        "Noted a team without a recent win and suggested some easy quick wins",
-      ],
-    }, {
-      "summary": "Manages expectations across peers, leads in the org, promotes calm, and prevents consensus building",
-      "signals": [
-        "Trains group members to separate stimulus from response",
-        "Maintains a pulse on individual and team morale",
-        "Helps group members approach problems with curiosity",
-      ],
-      "examples": [
-        "Completed training on transference and counter transference",
-        "Completed training on compromise and negotiation techniques",
-        "Reframed a problem as a challenge, instead of a barrier, when appropriate",
-      ],
-    }, {
-      "summary": "Advocates for the needs of teams and group members, and proactively works to calm the organization",
-      "signals": [
-        "Ensures team environments are safe and inclusive, proactively",
-        "Grounds group member anxieties in reality",
-        "Tracks team retention actively and proposes solutions to strengthen it",
-      ],
-      "examples": [
-        "Relieved org tension around product direction by providing extra context",
-        "Encouraged group members to focus on what they can control",
-        "Guided people through complex organizational change",
-      ],
-    }, {
-      "summary": "Manages narratives, channels negativity into inspiration and motivation, and protects the entire team",
-      "signals": [
-        "Recognizes and points out narratives when appropriate",
-        "Works to reshape narratives from victimization to ownership",
-        "Increases the psychological safety of the entire team",
-      ],
-      "examples": [
-        "Converted group member from a problem haver to a problem solver",
-        "Challenged false narrative and redirected to compassion and empathy",
-        "Cultivated and championed a culture of empathy within the entire team",
-      ],
-    }],
-  },
-
-  "ACCOMPLISHMENT": {
-    "displayName": "Accomplishment",
-    "category": "C",
-    "description": "Inspires day to day excellence, maximises potential and effectively resolves performance issues with compassion",
-    "milestones": [{
-      "summary": "Helps individuals identify blockers and helps them identify next steps for resolution",
-      "signals": [
-        "Notices when someone is stuck and reaches out",
-        "Helps others break down problems into feasible, tangible next steps",
-        "Talks through problems non-judgmentally",
-      ],
-      "examples": [
-        "Completed training on diagnosing problems",
-        "Unblocked a group member",
-        "Reinforces and affirms positive feedback for good work",
-      ],
-    }, {
-      "summary": "Helps individuals resolve difficult performance issues, with insight, compassion, and skill",
-      "signals": [
-        "Gathers context outside the immediate problem",
-        "Recognizes issues within local environment and suggests change",
-        "Works to encourage ownership of actions and responsibilities",
-      ],
-      "examples": [
-        "Completed training on decision making",
-        "Convinced a group member to solve a problem directly, rather than doing it for them",
-        "Gave honest feedback about poor performance, with compassion",
-      ],
-    }, {
-      "summary": "Intervenes in long-standing performance issues with targeted behavior change or performance plans",
-      "signals": [
-        "Aggregates signals of poor performance and creates process for improvement",
-        "Investigates motivation and externalities for consistent poor performance",
-        "Puts together comprehensive, achievable performance plans",
-      ],
-      "examples": [
-        "Worked with group member to address persistent communication failures",
-        "Arranged a transfer to another team, resulting in improved performance",
-        "Managed group member closely to maximise chances of PIP success",
-      ],
-    }, {
-      "summary": "Mediates escalated situations, empowers underperforming teams, and resolves conflict",
-      "signals": [
-        "Recognizes heightened situations and toxic or aggressive interactions",
-        "Inserts themself into conflict where appropriate to calm and mediate",
-        "Encourages open dialog and builds trust between parties in conflict",
-      ],
-      "examples": [
-        "Empowered a team to drive forward amidst uncertainty",
-        "Protected team from externalities so they could focus on goals",
-        "Mediated sit-down between team members to address tension",
-      ],
-    }, {
-      "summary": "Resolves complex organizational dysfunction, or persistent conflict at senior levels",
-      "signals": [
-        "Takes control of dysfunctional teams to organise chaos",
-        "Repairs broken team dynamics and builds harmony",
-        "Presides over a well-oiled team of teams",
-      ],
-      "examples": [
-        "Turned around the performance of a problematic team",
-        "De-escalated serious tensions between teams",
-        "Rebuilt trust between senior team leads",
-      ],
-    }],
-  },
-
-  "MENTORSHIP": {
-    "displayName": "Mentorship",
-    "category": "D",
-    "description": "Provides support to colleagues, spreads knowledge, and develops the team outside formal reporting structures",
-    "milestones": [{
-      "summary": "Informally mentors individuals in an ad-hoc way, supports new hires, and conveys institutional knowledge",
-      "signals": [
-        "Makes themself available for informal support and advice",
-        "Acts as sounding board for peers and more junior members",
-        "Provides sound advice when asked",
-      ],
-      "examples": [
-        "Acted as an onboarding buddy",
-        "Paired with an engineer to help them with an unfamiliar area",
-        "Helped a colleague understand their feelings",
-      ],
-    }, {
-      "summary": "Mentors people proactively, and guides people to realizations rather than providing the answer",
-      "signals": [
-        "Takes time to explain concepts and best practices",
-        "Asks questions to illuminate concepts, rather than stating them",
-        "Allows others to lead efforts when it will help their development",
-      ],
-      "examples": [
-        "Shared interesting article with a team member to help with their growth",
-        "Offered unprompted feedback to help growth, with empathy",
-        "Lead from behind to support someone new to a leadership role",
-      ],
-    }, {
-      "summary": "Teaches small groups of engineers and contributes to SoapBox's shared knowledge base",
-      "signals": [
-        "Avoids siloing information when it can be usefully shared with others",
-        "Works to increase the bus factor of systems",
-        "Finds tools that work best for a team member's personality",
-      ],
-      "examples": [
-        "Gave a brown bag presentation on payments",
-        "Wrote article for support team on how to properly investigate bugs with Microsoft Teams authentication",
-        "Wrote content on how to properly install and set up development environment",
-      ],
-    }, {
-      "summary": "Encourages people to mentor each other, and creates ways for them to do so",
-      "signals": [
-        "Defines an entire curriculum for a discipline",
-        "Draws positive attention to well-modeled mentor and teaching behaviours",
-        "Creates brown bag series and lines up speakers",
-      ],
-      "examples": [
-        "Created and lead SoapBox' Women in Eng group",
-        "Organized an Eng All Hands with an outside speaker",
-        "Designed and taught web client guild curriculum",
-      ],
-    }, {
-      "summary": "Instills and promotes a culture of learning and development within the team",
-      "signals": [
-        "Sets incentive structures to recognise and reward mentorship",
-        "Empowers team members to develop themselves",
-        "Role models productive and healthy mentor relationships",
-      ],
-      "examples": [
-        "Instituted the professional education budget for engineers",
-        "Mentored mentors",
-        "Started the eng advisor program and lined up external mentors",
-      ],
-    }],
-  },
-
-  "EVANGELISM": {
-    "displayName": "Evangelism",
-    "category": "D",
-    "description": "Promotes SoapBox to the outside world and establishes it as an attractive and thoughtful place to work",
-    "milestones": [{
-      "summary": "Represents SoapBox well externally, and influences individuals positively",
-      "signals": [
-        "Shares personal and organizational successes with their network",
-        "Attends SoapBox-hosted events and talks with guests",
-        "Communicates genuine and honest excitement about their work externally",
-      ],
-      "examples": [
-        "Shared a SoapBox product launch post on Facebook",
-        "Acted as a guide for a non-friend visitor to the office",
-        "Supported PR efforts by giving a quote or having a photo taken",
-      ],
-    }, {
-      "summary": "Participates more centrally in small events, and takes simple actions that positively influence groups of people",
-      "signals": [
-        "Takes meaningful action to introduce people to SoapBox",
-        "Joined public Slack group and represented Soapbox appropriately, and well",
-        "Organizes positive small- or medium-sized events that bring people to SoapBox",
-      ],
-      "examples": [
-        "Volunteered as a helper for external code writing workshop",
-        "Organized a short tour of the office by college students",
-        "Talked at a Laravel Toronto event hosted at SoapBox",
-      ],
-    }, {
-      "summary": "Works hard to positively influence large groups of people on their views of Soapbox",
-      "signals": [
-        "Mentors or participates in a high visibility way in an external organization",
-        "Builds fruitful partnerships with external organizations",
-        "Writes blog posts about Soapbox that receive moderate traffic",
-      ],
-      "examples": [
-        "Represented Soapbox on a panel at a conference of industry experts",
-        "Established close ties with Creative Commons",
-        "Built a durable, long-standing org relationship with external not-for-profit",
-      ],
-    }, {
-      "summary": "Establishes Soapbox as an great, innovative company and workplace to the whole industry",
-      "signals": [
-        "Establishes themself as an industry thought leader who attracts talent",
-        "Publishes material about Soapbox's organizational or technical innovations",
-        "Leverages significant following to evangelise Soapbox",
-      ],
-      "examples": [
-        "Published a paper on Soapbox technology in a peer-reviewed journal",
-        "Authored joint-press releases",
-        "Published opinionated post on an Engineering blog internal or external",
-      ],
-    }, {
-      "summary": "Introduces Soapbox in a positive light to a wider audience outside the industry",
-      "signals": [
-        "Delivers key messages to broad, mainstream audiences",
-        "Influences people with large audiences to talk about Soapbox positively",
-        "Drives recognition and adoption of Soapbox in significant numbers",
-      ],
-      "examples": [
-        "Published or interviewed in a mainstream newspaper or website outside tech",
-        "Keynoted a conference with international attention",
-        "Represented Soapbox in national televised media",
-      ],
-    }],
-  },
-
-  "RECRUITING": {
-    "displayName": "Recruiting",
-    "category": "D",
-    "description": "Strengthens Soapbox's team by bringing in excellent staff members",
-    "milestones": [{
-      "summary": "Brings new candidates into the pipeline and understands how to evaluate candidates at Soapbox",
-      "signals": [
-        "Reviews existing network for hiring leads regularly",
-        "Shadows interviews to gain familiarity with process",
-        "Reviews current job postings regularly",
-      ],
-      "examples": [
-        "Completed interview calibration",
-        "Set up casual sessions to practice asking questions",
-        "Referred appropriate individuals for open positions",
-      ],
-    }, {
-      "summary": "Interviews regularly, helps the team make meaningful hiring decisions, and helps build a diverse pipeline",
-      "signals": [
-        "Uses interview rubric to provide clear, objective feedback on candidates",
-        "Interviews candidates with empathy and treats them all with equal respect",
-        "Researches approaches for sourcing candidates and diversifying hiring",
-      ],
-      "examples": [
-        "Added observable evidence for every rating",
-        "Started a quarterly event for candidates to meet SoapBox employees",
-        "Tested a new service for quality and diversity of candidates",
-      ],
-    }, {
-      "summary": "Maintains and strengthens the integrity of the current process, and regularly brings in great candidates",
-      "signals": [
-        "Teaches new interviewers how to interview with empathy",
-        "Models great interview technique and feedback when shadowed",
-        "Reverse shadows trainees and helps calibrate their feedback",
-      ],
-      "examples": [
-        "Wrote new interview question which meets our question quality criteria",
-        "Brought candidates into our pipeline proactively, with a high conversion rate",
-        "Proposed useful, tangible improvements to the interview process",
-      ],
-    }, {
-      "summary": "Actively contributes to and leads hiring decisions, and goes to great lengths to source great candidates",
-      "signals": [
-        "Documents subtle cues in interviews that indicate values alignment",
-        "Makes hiring decisions, resolving discrepancies between conflicting reports",
-        "Top-grades candidates and teases out character traits",
-      ],
-      "examples": [
-        "Planned engineering summit on interview process and training",
-        "Organized and lead SoapBox's presence at a recruitment fair",
-        "Started a SoapBox internship program",
-      ],
-    }, {
-      "summary": "Sets recruitment strategy, invests in long-term relationships for critical roles, and recruits at scale",
-      "signals": [
-        "Sets the tone, policy and goals around building a diverse, high-quality team",
-        "Identifies and brings in promising acquisitions",
-        "Tracks industry activity, identifying opportunities for critical roles",
-      ],
-      "examples": [
-        "Talked with a senior candidate over many months to fill a critical role",
-        "Organized efforts around convincing acquired engineers to join and stay",
-        "Set goals, then tracked and reported metrics on team demographics over time",
-      ],
-    }],
-  },
-
-  "COMMUNITY": {
-    "displayName": "Community",
-    "category": "D",
-    "description": "Builds community internally, gives of themself to the team, and champions and extols company values",
-    "milestones": [{
-      "summary": "Is available and present on current teams, and works to contribute positively to company culture",
-      "signals": [
-        "Participates in team activities and offsites",
-        "Treats colleagues and clients with respect",
-        "Joins groups or committees outside regular duties",
-      ],
-      "examples": [
-        "Joined and actively participated in the web client guild",
-        "Brought a small gift back from vacation for the team",
-        "Wrote entertaining and informative Prod Ops writeups",
-      ],
-    }, {
-      "summary": "Steps up, builds connectedness, and takes concrete actions to promote an inclusive culture",
-      "signals": [
-        "Makes space for others to participate",
-        "Collaborates with other engineers outside direct responsibilities",
-        "Finds ways to ramp up and engage new hires quickly",
-      ],
-      "examples": [
-        "Created onboarding bingo",
-        "Brought shy and introverted people into a dominant conversation",
-        "Volunteered as secretary for a team",
-      ],
-    }, {
-      "summary": "Contributes to improving team relatedness, and helps build a culture of lending support",
-      "signals": [
-        "Takes on additional support shifts at short notice",
-        "Pitches in to help other teams hit deadlines, without missing own deadlines",
-        "Uses position to raise difficult issues on someone's behalf",
-      ],
-      "examples": [
-        "Helped with support calls while still contributing to projects",
-        "Organizes team building events",
-        "Stayed positive and improved team morale during period after layoffs",
-      ],
-    }, {
-      "summary": "Exemplifies selflessness for the team without compromising responsibilities, and lifts everyone up",
-      "signals": [
-        "Goes above and beyond on customer dev support, serving the team without complaint",
-        "Implements concrete programs to signficantly improve team inclusivity",
-        "Takes on large amounts of tedious grunt work for the team without being asked",
-      ],
-      "examples": [
-        "Devoted large amount of time to helping outside direct responsibilities",
-        "Refactored hundreds of legacy files",
-        "Acted as sole maintainer of LinkifyJS for years",
-      ],
-    }, {
-      "summary": "Lives the company values, guards positive culture, and defines policies that support relatedness between teams",
-      "signals": [
-        "Brings separate teams together to build relatedness",
-        "Holds individuals, teams, and leadership accountable to SoapBox's values",
-        "Sets the tone, policy, and goals around maintaining an inclusive company",
-      ],
-      "examples": [
-        "Organizes events for whole org",
-        "Devised, delivered and acted on findings from an engineer happiness survey",
-        "Challenged and corrected exclusionary behaviour or policies",
-      ],
-    }],
-  },
-}
-
-export const trackIds: TrackId[] = Object.keys(tracks)
-
-export const categoryIds: Set<string> = trackIds.reduce((set, trackId) => {
+export const categoryIds: Set<string> = (trackIds, tracks) => trackIds.reduce((set, trackId) => {
   set.add(tracks[trackId].category)
   return set
 }, new Set())
 
-export const categoryPointsFromMilestoneMap = (milestoneMap: MilestoneMap) => {
+export const categoryPointsFromMilestoneMap = (milestoneMap: MilestoneMap, trackIds, tracks) => {
   let pointsByCategory = new Map()
   trackIds.forEach((trackId) => {
     const milestone = milestoneMap[trackId]
@@ -1178,13 +61,13 @@ export const categoryPointsFromMilestoneMap = (milestoneMap: MilestoneMap) => {
     let currentPoints = pointsByCategory.get(categoryId) || 0
     pointsByCategory.set(categoryId, currentPoints + milestoneToPoints(milestone))
   })
-  return Array.from(categoryIds.values()).map(categoryId => {
+  return Array.from(categoryIds(trackIds, tracks).values()).map(categoryId => {
     const points = pointsByCategory.get(categoryId)
     return { categoryId, points: pointsByCategory.get(categoryId) || 0 }
   })
 }
 
-export const totalPointsFromMilestoneMap = (milestoneMap: MilestoneMap): number =>
+export const totalPointsFromMilestoneMap = (milestoneMap: MilestoneMap, trackIds): number =>
   trackIds.map(trackId => milestoneToPoints(milestoneMap[trackId]))
     .reduce((sum, addend) => (sum + addend), 0)
 
@@ -1192,21 +75,8 @@ export const categoryColorScale = d3.scaleOrdinal()
   .domain(categoryIds)
   .range(['#24acfc', '#8147FC', '#b7dc50', '#00D7C8'])
 
-export const titles = [
-  {label: 'Engineer I', minPoints: 0, maxPoints: 16},
-  {label: 'Engineer II', minPoints: 17, maxPoints: 35},
-  {label: 'Sr. Engineer', minPoints: 36, maxPoints: 57},
-  {label: 'Team Lead', minPoints: 36, maxPoints: 57},
-  {label: 'Engineering Manager', minPoints: 43, maxPoints: 57},
-  {label: 'Staff Engineer', minPoints: 58, maxPoints: 89},
-  {label: 'Sr. Team Lead', minPoints: 58, maxPoints: 89},
-  {label: 'Sr. Engineering Manager', minPoints: 58, maxPoints: 89},
-  {label: 'Principal Engineer', minPoints: 90},
-  {label: 'Dir. Engineering', minPoints: 90}
-]
-
-export const eligibleTitles = (milestoneMap: MilestoneMap): string[] => {
-  const totalPoints = totalPointsFromMilestoneMap(milestoneMap)
+export const eligibleTitles = (milestoneMap: MilestoneMap, titles, trackIds): string[] => {
+  const totalPoints = totalPointsFromMilestoneMap(milestoneMap, trackIds)
 
   return titles.filter(title => (title.minPoints === undefined || totalPoints >= title.minPoints)
                              && (title.maxPoints === undefined || totalPoints <= title.maxPoints))
diff --git a/constants_engineering.js b/constants_engineering.js
new file mode 100644
index 00000000..9ee01906
--- /dev/null
+++ b/constants_engineering.js
@@ -0,0 +1,1131 @@
+// @flow
+export type TrackId = 'MOBILE' | 'WEB_CLIENT' | 'FOUNDATIONS' | 'SERVERS' |
+  'PROJECT_MANAGEMENT' | 'COMMUNICATION' | 'CRAFT' | 'INITIATIVE' |
+  'CAREER_DEVELOPMENT' | 'ORG_DESIGN' | 'WELLBEING' | 'ACCOMPLISHMENT' |
+  'MENTORSHIP' | 'EVANGELISM' | 'RECRUITING' | 'COMMUNITY'
+
+export type MilestoneMap = {
+  'MOBILE': Milestone,
+  'WEB_CLIENT': Milestone,
+  'FOUNDATIONS': Milestone,
+  'SERVERS': Milestone,
+  'PROJECT_MANAGEMENT': Milestone,
+  'COMMUNICATION': Milestone,
+  'CRAFT': Milestone,
+  'INITIATIVE': Milestone,
+  'CAREER_DEVELOPMENT': Milestone,
+  'ORG_DESIGN': Milestone,
+  'WELLBEING': Milestone,
+  'ACCOMPLISHMENT': Milestone,
+  'MENTORSHIP': Milestone,
+  'EVANGELISM': Milestone,
+  'RECRUITING': Milestone,
+  'COMMUNITY': Milestone
+}
+
+type Tracks = {|
+  'MOBILE': Track,
+  'WEB_CLIENT': Track,
+  'FOUNDATIONS': Track,
+  'SERVERS': Track,
+  'PROJECT_MANAGEMENT': Track,
+  'COMMUNICATION': Track,
+  'CRAFT': Track,
+  'INITIATIVE': Track,
+  'CAREER_DEVELOPMENT': Track,
+  'ORG_DESIGN': Track,
+  'WELLBEING': Track,
+  'ACCOMPLISHMENT': Track,
+  'MENTORSHIP': Track,
+  'EVANGELISM': Track,
+  'RECRUITING': Track,
+  'COMMUNITY': Track
+|}
+
+export const tracks: Tracks = {
+  "MOBILE": {
+    "displayName": "Mobile",
+    "category": "A",
+    "description": "Develops expertise in native mobile platform engineering, such as iOS or Android",
+    "milestones": [{
+      "summary": "Works effectively within established iOS or Android architectures, following current best practices",
+      "signals": [
+        "Delivers features requiring simple local modifications",
+        "Adds simple actions that call server endpoints",
+        "Reuses existing components appropriately",
+      ],
+      "examples": [
+        "Added existing button to a different iOS view",
+        "Add button to add item on Android",
+        "Fetched and displayed items using existing item styles",
+      ],
+    }, {
+      "summary": "Develops new instances of existing architecture, or minor improvements to existing architecture",
+      "signals": [
+        "Defines new useful and appropriate objects",
+        "Creates simple new activities on Android",
+        "Migrates code from old patterns to new patterns",
+      ],
+      "examples": [
+        "Upgraded Alamofire to a new major version",
+        "Added support for rendering a new type of data endpoint",
+        "Prototyped a simple new feature quickly",
+      ],
+    }, {
+      "summary": "Designs major new features and demonstrates a nuanced understanding of mobile platform constraints",
+      "signals": [
+        "Implements complex features with a large product surface area",
+        "Works effectively with Android reactive programming framework",
+        "Adds support for new iOS features after a major iOS version upgrade",
+      ],
+      "examples": [
+        "Designed and personally implemented an iOS caching strategy for offline reading",
+        "Built paging adaptor for Android",
+        "Informed the team about recent best practice changes and deprecations",
+      ],
+    }, {
+      "summary": "Builds complex, reusable architectures that pioneer best practices and enable engineers to work more effectively",
+      "signals": [
+        "Pioneers architecture migration strategies that reduce programmer burden",
+        "Fixes subtle memory management issues",
+        "Implements interactive dismissals that bring delight",
+      ],
+      "examples": [
+        "Upgraded CocoaPods to a new major version",
+        "Designed architecture for fetching and rendering stream items",
+        "Migrated Android persistance layer to reactive programming",
+      ],
+    }, {
+      "summary": "Is an industry-leading expert in mobile engineering or sets strategic mobile direction for an eng team",
+      "signals": [
+        "Defines long-term goals and ensures active projects are in service of them",
+        "Designs and builds innovative, industry-leading UI interactions",
+        "Invents new techniques to responsibly stretch limits of the Android platform",
+      ],
+      "examples": [
+        "Defined and drove complete migration plan to Swift or Kotlin",
+        "Implemented Android recycler views before platform support existed",
+        "Pioneered application-level abstractions for multi-app environment",
+      ],
+    }],
+  },
+
+  "WEB_CLIENT": {
+    "displayName": "Web client",
+    "category": "A",
+    "description": "Develops expertise in web client technologies, such as HTML, CSS, and JavaScript",
+    "milestones": [{
+      "summary": "Works effectively within established web client architectures, following current best practices",
+      "signals": [
+        "Makes minor modifications to existing screens",
+        "Fixes simple design quality issues",
+        "Uses CSS appropriately, following style guide",
+      ],
+      "examples": [
+        "Made the channel header mobile responsive",
+        "Hooked up the action to delete an item from an agenda",
+        "Built a new page using existing components",
+      ],
+    }, {
+      "summary": "Develops new instances of existing architecture, or minor improvements to existing architecture",
+      "signals": [
+        "Makes sensible abstractions based on template and code patterns",
+        "Specs and builds interactive components independently",
+        "Prototypes simple new features quickly",
+      ],
+      "examples": [
+        "Integrated an existing 3rd party addon into the existing system",
+        "Modified the user search component to be more reusable",
+        "Uses and understand how Ember-Data works",
+      ],
+    }, {
+      "summary": "Designs major new features and demonstrates a nuanced understanding of browser constraints",
+      "signals": [
+        "Provides useful design feedback and suggests feasible alternatives",
+        "Performs systemic tasks to significantly minimise bundle size",
+        "Acts a caretaker for all of web client code",
+      ],
+      "examples": [
+        "Designed font loading strategy for SoapBox",
+        "Researched utility of service workers for SoapBox",
+        "Designed and implemented A major feature in the app",
+      ],
+    }, {
+      "summary": "Builds complex, reusable architectures that pioneer best practices and enable engineers to work more effectively",
+      "signals": [
+        "Pioneers architecture migrations that reduce programmer burden",
+        "Implements complex UI transitions that bring delight",
+        "Makes architectural decisions that eliminate entire classes of bugs",
+      ],
+      "examples": [
+        "Designed and implemented a significant SoapBox component library asset",
+        "Implemented SoapBox's complex microsoft teams embedded frame view",
+        "Designed and pioneered local storage model for settings storage",
+      ],
+    }, {
+      "summary": "Is an industry-leading expert in web client or sets strategic web client direction for an eng team",
+      "signals": [
+        "Invents new techniques to innovate and overcome browser constraints",
+        "Identifies and solved systemic problems with current architecture",
+        "Defines a long-term vision for web client and ensures projects are in service of it",
+      ],
+      "examples": [
+        "Invented CSS in JS",
+        "Defined and drove migration strategy to EmberJS from JQuery",
+        "Implemented unidirectional data flow to completion",
+      ],
+    }],
+  },
+
+  "FOUNDATIONS": {
+    "displayName": "Foundations",
+    "category": "A",
+    "description": "Develops expertise in foundational systems, such as deployments, pipelines, databases and machine learning",
+    "milestones": [{
+      "summary": "Works effectively within established structures, following current best practices",
+      "signals": [
+        "Writes thorough postmortems for service outages",
+        "Makes simple configuration changes to services",
+        "Performs backfills safely and effectively, without causing pages",
+      ],
+      "examples": [
+        "Made safe and effective AWS changes",
+        "Implemented new ETL pipelines based on existing ones",
+        "Resolved out of disk errors independently",
+      ],
+    }, {
+      "summary": "Develops new instances of existing architecture, or minor improvements to existing architecture",
+      "signals": [
+        "Made minor version upgrades to technologies",
+        "Builds machine learning jobs within the ML framework",
+        "Triages service issues correctly and independently",
+      ],
+      "examples": [
+        "Upgraded NodeJS from 8.0 to 8.1.1",
+        "Built custom packages for RPMs",
+        "Improved ETL efficiency by improving Dynamo to S3 loading",
+      ],
+    }, {
+      "summary": "Designs standalone systems of moderate complexity, or major new features in existing systems",
+      "signals": [
+        "Acts as primary maintainer for existing critical systems",
+        "Designs moderately complex systems",
+        "Makes major version upgrades to libraries",
+      ],
+      "examples": [
+        "Designed AWS configuration management",
+        "Built SoapBox's realtime stats pipeline and monitoring dashboard",
+        "Designed flexible framework for writing machine learning jobs",
+      ],
+    }, {
+      "summary": "Builds complex, reusable architectures that pioneer best practices for other engineers, or multi-system services",
+      "signals": [
+        "Designs complex projects that encompass multiple systems and technologies",
+        "Demonstrates deep knowledge of foundational systems",
+        "Introduces new databases and technologies to meet underserved needs",
+      ],
+      "examples": [
+        "Designed and built caching service for improved data performance management",
+        "Designed AWS configuration management",
+        "Introduced Kinesis and pioneered streaming events pipeline",
+      ],
+    }, {
+      "summary": "Is an industry-leading expert in foundational engineering or sets strategic foundational direction for an eng team",
+      "signals": [
+        "Designs transformational projects in service of long-term goals",
+        "Defines the strategic vision for foundational work and supporting technologies",
+        "Invents industry-leading techniques to solve complex problems",
+      ],
+      "examples": [
+        "Invented a novel ML technique that advanced the state of the art",
+        "Defined and developed SoapBox's continuous delivery strategy",
+        "Developed and implemented High Availability strategy",
+      ],
+    }],
+  },
+
+  "SERVERS": {
+    "displayName": "Servers",
+    "category": "A",
+    "description": "Develops expertise in server side engineering, using technologies such as PHP, NodeJS, or Python and creating performant REST APIs.",
+    "milestones": [{
+      "summary": "Works effectively within established server side frameworks, following current best practices",
+      "signals": [
+        "Adds NodeJS endpoints using layers architecture",
+        "Adds Service endpoints using Laravel PHP Framework",
+        "Makes minor server changes to support client needs",
+      ],
+      "examples": [
+        "Added IFTTT trigger for adding items to SoapBox",
+        "Added a RESTful DELETE API endpoint for item management",
+        "Created a minor PHP Artisan command for a Laravel function",
+      ],
+    }, {
+      "summary": "Develops new instances of existing architecture, or minor improvements to existing architecture",
+      "signals": [
+        "Assesses correctness and utility of existing code and avoids blind copy-pasting",
+        "Generalizes code when appropriate",
+        "Determines data needs from product requirements",
+      ],
+      "examples": [
+        "Identified need for new index on Algolia",
+        "Acted as caretaker for API routes management",
+        "Updated version and codebase dependencies without errors",
+      ],
+    }, {
+      "summary": "Designs standalone systems of moderate complexity, or major new features in existing systems",
+      "signals": [
+        "Acts as primary maintainer for existing critical systems",
+        "Integrates third party services effectively",
+        "Writes playbooks for new service maintenance",
+      ],
+      "examples": [
+        "Implemented Google Auth login to SoapBox",
+        "Implemented payments integration with Stripe",
+        "Built Email Delivery services and deployed servers ",
+      ],
+    }, {
+      "summary": "Builds complex, reusable architectures that pioneer best practices for other engineers, or multi-system services",
+      "signals": [
+        "Delivers complex systems that achieve their goals",
+        "Avoids subtle architectural mistakes when considering new systems",
+        "Makes appropriate buy vs build choices",
+      ],
+      "examples": [
+        "Designed SoapBox's cursor management for paged data feeds",
+        "Designed custom domains architecture",
+        "Created Idempotency framework for proper API management",
+      ],
+    }, {
+      "summary": "Is an industry-leading expert in server side engineering or sets strategic server side direction for an eng team",
+      "signals": [
+        "Designs transformational projects of significant complexity and scope",
+        "Makes decisions that have positive, long term, wide ranging consequences",
+        "Identifies and solves systemic problems with current architecture",
+      ],
+      "examples": [
+        "Researched, vetted, and selected Laravel as SoapBox's primary backend language",
+        "Defined microservices architecture and migration plan for V4 -> V5 customers",
+        "Defined and implemented proprietary IP core to the company's success",
+      ],
+    }],
+  },
+
+  "PROJECT_MANAGEMENT": {
+    "displayName": "Project management",
+    "category": "B",
+    "description": "Delivers well-scoped programs of work that meet their goals, on time, to budget, harmoniously",
+    "milestones": [{
+      "summary": "Effectively delivers individual tasks",
+      "signals": [
+        "Estimates small tasks accurately",
+        "Delivers tightly-scoped projects efficiently",
+        "Writes effective technical specs outlining approach",
+      ],
+      "examples": [
+        "Wrote the technical spec for featured post images",
+        "Delivered stream item support for email digests",
+        "Delivered payment billing history project",
+      ],
+    }, {
+      "summary": "Effectively delivers small personal projects",
+      "signals": [
+        "Performs research and considers alternative approaches",
+        "Balances pragmatism and polish appropriately",
+        "Defines and hits interim milestones",
+      ],
+      "examples": [
+        "Delivered comment messaging interface",
+        "Delivered file uploading for web client",
+        "Executed the recommends database backfills for priority sorting",
+      ],
+    }, {
+      "summary": "Effectively delivers projects through a small team",
+      "signals": [
+        "Delegates tasks to others appropriately",
+        "Integrates business needs into project planning",
+        "Chooses appropriate project management strategy based on context",
+      ],
+      "examples": [
+        "Ran project retro to assess improvement opportunities",
+        "Completed launch checklist unprompted for well controlled rollout",
+        "Facilitated project kickoff meeting to get buy-in",
+      ],
+    }, {
+      "summary": "Effectively delivers projects through a large team, or with a significant amount of stakeholders or complexity",
+      "signals": [
+        "Finds ways to deliver requested scope faster, and prioritizes backlog",
+        "Manages dependencies on other projects and teams",
+        "Leverages recognition of repeated project patterns",
+      ],
+      "examples": [
+        "Oversaw technical delivery of Agenda Templates Project",
+        "Managed infrastructure migration to virtual private clouds",
+        "Involved marketing, legal, and appropriate functions at project start",
+      ],
+    }, {
+      "summary": "Manages major company pushes delivered by multiple teams",
+      "signals": [
+        "Considers external constraints and business objectives when planning",
+        "Leads teams of teams, and coordinates effective cross-functional collaboration",
+        "Owns key company metrics",
+      ],
+      "examples": [
+        "Managed technical migration to SOA",
+        "Lead technical delivery of migration from SoapBox V4 to V5",
+        "Delivered multi-month engineering project on time",
+      ],
+    }],
+  },
+
+  "COMMUNICATION": {
+    "displayName": "Communication",
+    "category": "B",
+    "description": "Shares the right amount of information with the right people, at the right time, and listens effectively",
+    "milestones": [{
+      "summary": "Communicates effectively to close stakeholders when called upon, and incorporates constructive feedback",
+      "signals": [
+        "Communicates project status clearly and effectively",
+        "Collaborates with others with empathy",
+        "Asks for help at the appropriate juncture",
+      ],
+      "examples": [
+        "Updated SoapBox github wiki when performing install scripts and run into errors",
+        "Updated project status changes in JIRA promptly",
+        "Gave thoughtful check-in and check-out comments",
+      ],
+    }, {
+      "summary": "Communicates with the wider team appropriately, focusing on timeliness and good quality conversations",
+      "signals": [
+        "Practises active listening and suspension of attention",
+        "Ensures stakeholders are aware of current blockers",
+        "Chooses the appropriate tools for accurate and timely communication",
+      ],
+      "examples": [
+        "Received and integrated critical feedback positively",
+        "Created cross-team Slack channel for revenue based work",
+        "Spoke to domain experts before writing spec",
+      ],
+    }, {
+      "summary": "Proactively shares information, actively solicits feedback, and facilitates communication for multiple stakeholders",
+      "signals": [
+        "Resolves communication difficulties between others",
+        "Anticipates and shares schedule deviations in plenty of time",
+        "Manages project stakeholder expectations effectively",
+      ],
+      "examples": [
+        "Directed team response effectively during outages",
+        "Gave a substantial Eng All Hands presentation on EmberJS",
+        "Gave notice of upcoming related work in Eng Briefing",
+      ],
+    }, {
+      "summary": "Communicates complex ideas skillfully and with nuance, and establishes alignment within the wider organization",
+      "signals": [
+        "Communicates project risk and tradeoffs skillfully and with nuance",
+        "Contextualizes and clarifies ambiguous direction and strategy for others",
+        "Negotiates resourcing compromises with other teams",
+      ],
+      "examples": [
+        "Lead off-site workshop on interviewing",
+        "Wrote SoapBox's growth framework and rationale",
+        "Aligned the entire organization around Discussions development",
+      ],
+    }, {
+      "summary": "Influences outcomes at the highest level, moves beyond mere broadcasting, and sets best practices for others",
+      "signals": [
+        "Defines processes for clear communication for the entire team",
+        "Shares the right amount of information with the right people, at the right time",
+        "Develops and delivers plans to execs, the board, and outside investors",
+      ],
+      "examples": [
+        "Organized half year check-in company offsite",
+        "Created the communication plan for a large organizational change",
+        "Presented to the board about key company metrics and projects",
+      ],
+    }],
+  },
+
+  "CRAFT": {
+    "displayName": "Craft",
+    "category": "B",
+    "description": "Embodies and promotes practices to ensure excellent quality products and services",
+    "milestones": [{
+      "summary": "Delivers consistently good quality work",
+      "signals": [
+        "Tests new code thoroughly, both locally, and in production once shipped",
+        "Writes tests for every new feature and bug fix",
+        "Writes clear comments and documentation",
+      ],
+      "examples": [
+        "Caught a bug by QAing on work before it went live",
+        "Landed non-trivial PR with no caretaker comments",
+        "Wrote hermetic tests for the happy and sad cases",
+      ],
+    }, {
+      "summary": "Increases the robustness and reliability of codebases, and devotes time to polishing products and systems",
+      "signals": [
+        "Refactors existing code to make it more testable",
+        "Adds tests for uncovered areas",
+        "Deletes unnecessary code and deprecates proactively when safe to do so",
+      ],
+      "examples": [
+        "Requested tests for a PR when acting as reviewer",
+        "Reduced the number of sentry exceptions",
+        "Fixed a TODO for someone else in the codebase",
+      ],
+    }, {
+      "summary": "Improves others' ability to deliver great quality work",
+      "signals": [
+        "Implements systems that enable better testing",
+        "Gives thoughtful code reviews as a domain expert",
+        "Adds tooling to improve code quality",
+      ],
+      "examples": [
+        "Improved performance of travis scripts to run the same volume of tests faster",
+        "Simplified hermetic test data modification",
+        "Created system for improved and accessible visual quality",
+      ],
+    }, {
+      "summary": "Advocates for and models great quality with proactive actions, and tackles difficult and subtle system issues",
+      "signals": [
+        "Builds systems so as to eliminate entire classes of programmer error",
+        "Focuses the team on quality with regular reminders",
+        "Coordinates Watch priorities and projects",
+      ],
+      "examples": [
+        "Added code coverage reporting to iOS CI pipeline",
+        "Iterated repeatedly to develop SoapBox's underlines solution",
+        "Defined and oversaw plan for closing Heartbleed vulnerability",
+      ],
+    }, {
+      "summary": "Enables and encourages the entire organization to make quality a central part of the development process",
+      "signals": [
+        "Defines policies for the engineering org that encourage quality work",
+        "Identifies and eliminates single points of failure throughout the organization",
+        "Secures time and resources from execs to support great quality",
+      ],
+      "examples": [
+        "Negotiated resources for Fix-It week with SLT",
+        "Instituted and ensured success of a 20% time policy",
+        "Started a guild to tackle system vulnerabilties and squash bugs",
+      ],
+    }],
+  },
+
+  "INITIATIVE": {
+    "displayName": "Initiative",
+    "category": "B",
+    "description": "Challenges the status quo and effects positive organizational change outside of mandated work",
+    "milestones": [{
+      "summary": "Identifies opportunities for organizational change or product improvements",
+      "signals": [
+        "Writes project briefs about improvement opportunities",
+        "Raises meaningful tensions in tactical meetings",
+        "Asks leadership team probing questions at all hands",
+      ],
+      "examples": [
+        "Wrote about problems with API performance issues",
+        "Wrote about content policy problems",
+        "Reported a site issue in Github/JIRA",
+      ],
+    }, {
+      "summary": "Causes change to positively impact a few individuals or minor improvement to an existing product or service",
+      "signals": [
+        "Picks bugs off the backlog proactively when blocked elsewhere",
+        "Makes design quality improvements unprompted",
+        "Takes on trust and safety tasks proactively when blocked elsewhere",
+      ],
+      "examples": [
+        "Advocated on own behalf for a change in role",
+        "Implemented flow typing for promises",
+        "Audited web client performance in Chrome and proposed fixes",
+      ],
+    }, {
+      "summary": "Causes change to positively impact an entire team or instigates a minor feature or service",
+      "signals": [
+        "Demonstrates concepts proactively with prototypes",
+        "Fixes complicated bugs outside of regular domain",
+        "Takes ownership of systems that nobody owns or wants",
+      ],
+      "examples": [
+        "Defined style guide to resolve style arguments",
+        "Proposed and implemented at-mentions prototype",
+        "Implemented file upload for Android independently, unprompted",
+      ],
+    }, {
+      "summary": "Effects change that has a substantial positive impact on the engineering organization or a major product impact",
+      "signals": [
+        "Champions and pioneers new technologies to solve new classes of problem",
+        "Exemplifies grit and determination in the face of persistent obstacles",
+        "Instigates major new features, services, or architectures",
+      ],
+      "examples": [
+        "Created the interviewing rubric and booklet",
+        "Implemented and secured support for native login",
+        "Migrated database to latest version of MYSQL unprompted to allow better unicode support across product",
+      ],
+    }, {
+      "summary": "Effects change that has a substantial positive impact on the whole company",
+      "signals": [
+        "Creates a new function to solve systemic issues",
+        "Galvanizes the entire company and garners buy in for a new strategy",
+        "Changes complex organizational processes",
+      ],
+      "examples": [
+        "Migrated the organization to using Agile methodologies",
+        "Built SoapBox chrome extention prototype and convinced execs to build it",
+        "Convinced leadership and engineering org to move to a microservices architecture",
+      ],
+    }],
+  },
+
+  "CAREER_DEVELOPMENT": {
+    "displayName": "Career development",
+    "category": "C",
+    "description": "Provides strategic support to engineers to help them build the career they want",
+    "milestones": [{
+      "summary": "Gives insight into opportunities and helps identify individuals' strengths and weaknesses",
+      "signals": [
+        "Advocates on behalf and in defense of a group member",
+        "Shares opportunities for improvements and recognises achievements",
+        "Explains appropriate available industry paths",
+      ],
+      "examples": [
+        "Collected and delivered feedback",
+        "Discussed career options and areas of interest informally",
+        "Hosted an improving interviewing workshop session",
+      ],
+    }, {
+      "summary": "Formally supports and advocates for one person and provides tools to help them solve career problems",
+      "signals": [
+        "Ensure a group member has an appropriate role on their team",
+        "Offers effective career advice to group members, without being prescriptive",
+        "Creates space for people to talk through challenges",
+      ],
+      "examples": [
+        "Set up and attended regular, constructive 1:1s",
+        "Provided coaching on how to have difficult conversations",
+        "Taught group members the GROW model",
+      ],
+    }, {
+      "summary": "Inspires and retains a small group of people and actively pushes them to stretch themselves",
+      "signals": [
+        "Discusses paths, and creates plans for personal and professional growth",
+        "Advocates to align people with appropriate roles within organization",
+        "Works with team leads to elevate emerging leaders",
+      ],
+      "examples": [
+        "Reviewed individual group member progression every 6 weeks",
+        "Suggested appropriate group member for Tech Lead position",
+        "Arranged a requested switch of discipline for a group member",
+      ],
+    }, {
+      "summary": "Manages interactions and processes between groups, promoting best practices and setting a positive example",
+      "signals": [
+        "Manages team transitions smoothly, respecting team and individual needs",
+        "Develops best practices for conflict resolution",
+        "Ensures all group members' roles are meeting their career needs",
+      ],
+      "examples": [
+        "Completed training on situational leadership",
+        "Built a resourcing plan based on company, team, and individual goals",
+        "Prevented regretted attrition with intentional, targeted intervention",
+      ],
+    }, {
+      "summary": "Supports the development of a signficant part of the engineering org, and widely viewed as a trusted advisor",
+      "signals": [
+        "Supports and develops senior leaders",
+        "Identified leadership training opportunities for senior leadership",
+        "Pushes everyone to be as good as they can be, with empathy",
+      ],
+      "examples": [
+        "Provided coaching to group leads",
+        "Devised engineering growth curriculum for group leads",
+        "Advocated to execs for engineer development resources and programs",
+      ],
+    }],
+  },
+
+  "ORG_DESIGN": {
+    "displayName": "Org design",
+    "category": "C",
+    "description": "Defines processes and structures that enables the strong growth and execution of a diverse eng organization",
+    "milestones": [{
+      "summary": "Respects and participates in processes, giving meaningful feedback to help the organization improve",
+      "signals": [
+        "Reflects on meetings that leave them inspired or frustrated",
+        "Teaches others about existing processes",
+        "Actively participates and makes contributions within organizational processes",
+      ],
+      "examples": [
+        "Facilitated effective tactical meeting with empathy",
+        "Explained tactical meeting format to a new hire",
+        "Provided feedback on sprint planning meeting",
+      ],
+    }, {
+      "summary": "Identifies opportunities to improve existing processes and makes changes that positively affect the local team",
+      "signals": [
+        "Defines meeting structure and cadence that meets team needs",
+        "Engages in organizational systems thinking",
+        "Advocates for improved diversity and inclusion, and proposes ideas to help",
+      ],
+      "examples": [
+        "Defined innovative meeting structure for small team",
+        "Improved support on-call rotation scheduling",
+        "Defined standard channels for inter-team communication",
+      ],
+    }, {
+      "summary": "Develops processes to solve ongoing organizational problems",
+      "signals": [
+        "Creates programs that meaningfully improve organizational diversity",
+        "Solves long-standing organizational problems",
+        "Reallocates resources to meet organizational needs",
+      ],
+      "examples": [
+        "Developed baseline team templates for consistency",
+        "Created bug-rotation program to address ongoing quality issues",
+        "Defined Guilds manifesto and charter",
+      ],
+    }, {
+      "summary": "Thinks deeply about organizational issues and identifies hidden dynamics that contribute to them",
+      "signals": [
+        "Evaluates incentive structures and their effect on execution",
+        "Analyzes existing processes for bias and shortfall",
+        "Ties abstract concerns to concrete organizational actions or norms",
+      ],
+      "examples": [
+        "Connected mobile recruiting difficulties to focus on excellence",
+        "Raised leadership level change discrepancies",
+        "Analyzed the hiring rubric for false negative potential",
+      ],
+    }, {
+      "summary": "Leads initiatives to address issues stemming from hidden dynamics and company norms",
+      "signals": [
+        "Builds programs to train leadership in desired skills",
+        "Creates new structures that provide unique growth opportunities",
+        "Leads planning and communication for reorgs",
+      ],
+      "examples": [
+        "Lead efforts to increase number of mobile engineers",
+        "Directed resources to meaningfully improve diversity at all levels",
+        "Built the growth framework rubric",
+      ],
+    }],
+  },
+
+  "WELLBEING": {
+    "displayName": "Wellbeing",
+    "category": "C",
+    "description": "Supports the emotional well-being of group members in difficult times, and celebrates their successes",
+    "milestones": [{
+      "summary": "Uses tools and processes to help ensure colleagues are healthy and happy",
+      "signals": [
+        "Keeps confidences unless legally or morally obliged to do otherwise",
+        "Applies the reasonable person principle to others",
+        "Avoids blame and focuses on positive change",
+      ],
+      "examples": [
+        "Ensured group members were taking enough vacation",
+        "Put themself in another's shoes to understand their perspective",
+        "Checked in with colleague showing signs of burnout",
+      ],
+    }, {
+      "summary": "Creates a positive, supportive, engaging team environment for group members",
+      "signals": [
+        "Sheds light on other experiences to build empathy and compassion",
+        "Validates ongoing work and sustains motivation",
+        "Proposes solutions when teams get bogged down or lose momentum",
+      ],
+      "examples": [
+        "Coordinated a small celebration for a project launch",
+        "Connected tedious A|B testing project with overall company goals",
+        "Noted a team without a recent win and suggested some easy quick wins",
+      ],
+    }, {
+      "summary": "Manages expectations across peers, leads in the org, promotes calm, and prevents consensus building",
+      "signals": [
+        "Trains group members to separate stimulus from response",
+        "Maintains a pulse on individual and team morale",
+        "Helps group members approach problems with curiosity",
+      ],
+      "examples": [
+        "Completed training on transference and counter transference",
+        "Completed training on compromise and negotiation techniques",
+        "Reframed a problem as a challenge, instead of a barrier, when appropriate",
+      ],
+    }, {
+      "summary": "Advocates for the needs of teams and group members, and proactively works to calm the organization",
+      "signals": [
+        "Ensures team environments are safe and inclusive, proactively",
+        "Grounds group member anxieties in reality",
+        "Tracks team retention actively and proposes solutions to strengthen it",
+      ],
+      "examples": [
+        "Relieved org tension around product direction by providing extra context",
+        "Encouraged group members to focus on what they can control",
+        "Guided people through complex organizational change",
+      ],
+    }, {
+      "summary": "Manages narratives, channels negativity into inspiration and motivation, and protects the entire team",
+      "signals": [
+        "Recognizes and points out narratives when appropriate",
+        "Works to reshape narratives from victimization to ownership",
+        "Increases the psychological safety of the entire team",
+      ],
+      "examples": [
+        "Converted group member from a problem haver to a problem solver",
+        "Challenged false narrative and redirected to compassion and empathy",
+        "Cultivated and championed a culture of empathy within the entire team",
+      ],
+    }],
+  },
+
+  "ACCOMPLISHMENT": {
+    "displayName": "Accomplishment",
+    "category": "C",
+    "description": "Inspires day to day excellence, maximises potential and effectively resolves performance issues with compassion",
+    "milestones": [{
+      "summary": "Helps individuals identify blockers and helps them identify next steps for resolution",
+      "signals": [
+        "Notices when someone is stuck and reaches out",
+        "Helps others break down problems into feasible, tangible next steps",
+        "Talks through problems non-judgmentally",
+      ],
+      "examples": [
+        "Completed training on diagnosing problems",
+        "Unblocked a group member",
+        "Reinforces and affirms positive feedback for good work",
+      ],
+    }, {
+      "summary": "Helps individuals resolve difficult performance issues, with insight, compassion, and skill",
+      "signals": [
+        "Gathers context outside the immediate problem",
+        "Recognizes issues within local environment and suggests change",
+        "Works to encourage ownership of actions and responsibilities",
+      ],
+      "examples": [
+        "Completed training on decision making",
+        "Convinced a group member to solve a problem directly, rather than doing it for them",
+        "Gave honest feedback about poor performance, with compassion",
+      ],
+    }, {
+      "summary": "Intervenes in long-standing performance issues with targeted behavior change or performance plans",
+      "signals": [
+        "Aggregates signals of poor performance and creates process for improvement",
+        "Investigates motivation and externalities for consistent poor performance",
+        "Puts together comprehensive, achievable performance plans",
+      ],
+      "examples": [
+        "Worked with group member to address persistent communication failures",
+        "Arranged a transfer to another team, resulting in improved performance",
+        "Managed group member closely to maximise chances of PIP success",
+      ],
+    }, {
+      "summary": "Mediates escalated situations, empowers underperforming teams, and resolves conflict",
+      "signals": [
+        "Recognizes heightened situations and toxic or aggressive interactions",
+        "Inserts themself into conflict where appropriate to calm and mediate",
+        "Encourages open dialog and builds trust between parties in conflict",
+      ],
+      "examples": [
+        "Empowered a team to drive forward amidst uncertainty",
+        "Protected team from externalities so they could focus on goals",
+        "Mediated sit-down between team members to address tension",
+      ],
+    }, {
+      "summary": "Resolves complex organizational dysfunction, or persistent conflict at senior levels",
+      "signals": [
+        "Takes control of dysfunctional teams to organise chaos",
+        "Repairs broken team dynamics and builds harmony",
+        "Presides over a well-oiled team of teams",
+      ],
+      "examples": [
+        "Turned around the performance of a problematic team",
+        "De-escalated serious tensions between teams",
+        "Rebuilt trust between senior team leads",
+      ],
+    }],
+  },
+
+  "MENTORSHIP": {
+    "displayName": "Mentorship",
+    "category": "D",
+    "description": "Provides support to colleagues, spreads knowledge, and develops the team outside formal reporting structures",
+    "milestones": [{
+      "summary": "Informally mentors individuals in an ad-hoc way, supports new hires, and conveys institutional knowledge",
+      "signals": [
+        "Makes themself available for informal support and advice",
+        "Acts as sounding board for peers and more junior members",
+        "Provides sound advice when asked",
+      ],
+      "examples": [
+        "Acted as an onboarding buddy",
+        "Paired with an engineer to help them with an unfamiliar area",
+        "Helped a colleague understand their feelings",
+      ],
+    }, {
+      "summary": "Mentors people proactively, and guides people to realizations rather than providing the answer",
+      "signals": [
+        "Takes time to explain concepts and best practices",
+        "Asks questions to illuminate concepts, rather than stating them",
+        "Allows others to lead efforts when it will help their development",
+      ],
+      "examples": [
+        "Shared interesting article with a team member to help with their growth",
+        "Offered unprompted feedback to help growth, with empathy",
+        "Lead from behind to support someone new to a leadership role",
+      ],
+    }, {
+      "summary": "Teaches small groups of engineers and contributes to SoapBox's shared knowledge base",
+      "signals": [
+        "Avoids siloing information when it can be usefully shared with others",
+        "Works to increase the bus factor of systems",
+        "Finds tools that work best for a team member's personality",
+      ],
+      "examples": [
+        "Gave a brown bag presentation on payments",
+        "Wrote article for support team on how to properly investigate bugs with Microsoft Teams authentication",
+        "Wrote content on how to properly install and set up development environment",
+      ],
+    }, {
+      "summary": "Encourages people to mentor each other, and creates ways for them to do so",
+      "signals": [
+        "Defines an entire curriculum for a discipline",
+        "Draws positive attention to well-modeled mentor and teaching behaviours",
+        "Creates brown bag series and lines up speakers",
+      ],
+      "examples": [
+        "Created and lead SoapBox' Women in Eng group",
+        "Organized an Eng All Hands with an outside speaker",
+        "Designed and taught web client guild curriculum",
+      ],
+    }, {
+      "summary": "Instills and promotes a culture of learning and development within the team",
+      "signals": [
+        "Sets incentive structures to recognise and reward mentorship",
+        "Empowers team members to develop themselves",
+        "Role models productive and healthy mentor relationships",
+      ],
+      "examples": [
+        "Instituted the professional education budget for engineers",
+        "Mentored mentors",
+        "Started the eng advisor program and lined up external mentors",
+      ],
+    }],
+  },
+
+  "EVANGELISM": {
+    "displayName": "Evangelism",
+    "category": "D",
+    "description": "Promotes SoapBox to the outside world and establishes it as an attractive and thoughtful place to work",
+    "milestones": [{
+      "summary": "Represents SoapBox well externally, and influences individuals positively",
+      "signals": [
+        "Shares personal and organizational successes with their network",
+        "Attends SoapBox-hosted events and talks with guests",
+        "Communicates genuine and honest excitement about their work externally",
+      ],
+      "examples": [
+        "Shared a SoapBox product launch post on Facebook",
+        "Acted as a guide for a non-friend visitor to the office",
+        "Supported PR efforts by giving a quote or having a photo taken",
+      ],
+    }, {
+      "summary": "Participates more centrally in small events, and takes simple actions that positively influence groups of people",
+      "signals": [
+        "Takes meaningful action to introduce people to SoapBox",
+        "Joined public Slack group and represented Soapbox appropriately, and well",
+        "Organizes positive small- or medium-sized events that bring people to SoapBox",
+      ],
+      "examples": [
+        "Volunteered as a helper for external code writing workshop",
+        "Organized a short tour of the office by college students",
+        "Hosted a Laravel Toronto event",
+      ],
+    }, {
+      "summary": "Works hard to positively influence large groups of people on their views of Soapbox",
+      "signals": [
+        "Mentors or participates in a high visibility way in an external organization",
+        "Builds fruitful partnerships with external organizations",
+        "Writes blog posts about Soapbox that receive moderate traffic",
+      ],
+      "examples": [
+        "Represented Soapbox on a panel at a conference of industry experts",
+        "Established close ties with Creative Commons",
+        "Built a durable, long-standing org relationship with external not-for-profit",
+      ],
+    }, {
+      "summary": "Establishes Soapbox as an great, innovative company and workplace to the whole industry",
+      "signals": [
+        "Establishes themself as an industry thought leader who attracts talent",
+        "Publishes material about Soapbox's organizational or technical innovations",
+        "Leverages significant following to evangelise Soapbox",
+      ],
+      "examples": [
+        "Published a paper on Soapbox technology in a peer-reviewed journal",
+        "Authored joint-press releases",
+        "Published opinionated post on an Engineering blog internal or external",
+      ],
+    }, {
+      "summary": "Introduces Soapbox in a positive light to a wider audience outside the industry",
+      "signals": [
+        "Delivers key messages to broad, mainstream audiences",
+        "Influences people with large audiences to talk about Soapbox positively",
+        "Drives recognition and adoption of Soapbox in significant numbers",
+      ],
+      "examples": [
+        "Published or interviewed in a mainstream newspaper or website outside tech",
+        "Keynoted a conference with international attention",
+        "Represented Soapbox in national televised media",
+      ],
+    }],
+  },
+
+  "RECRUITING": {
+    "displayName": "Recruiting",
+    "category": "D",
+    "description": "Strengthens Soapbox's team by bringing in excellent staff members",
+    "milestones": [{
+      "summary": "Brings new candidates into the pipeline and understands how to evaluate candidates at Soapbox",
+      "signals": [
+        "Reviews existing network for hiring leads regularly",
+        "Shadows interviews to gain familiarity with process",
+        "Reviews current job postings regularly",
+      ],
+      "examples": [
+        "Completed interview calibration",
+        "Set up casual sessions to practice asking questions",
+        "Referred appropriate individuals for open positions",
+      ],
+    }, {
+      "summary": "Interviews regularly, helps the team make meaningful hiring decisions, and helps build a diverse pipeline",
+      "signals": [
+        "Uses interview rubric to provide clear, objective feedback on candidates",
+        "Interviews candidates with empathy and treats them all with equal respect",
+        "Researches approaches for sourcing candidates and diversifying hiring",
+      ],
+      "examples": [
+        "Added observable evidence for every rating",
+        "Started a quarterly event for candidates to meet SoapBox employees",
+        "Tested a new service for quality and diversity of candidates",
+      ],
+    }, {
+      "summary": "Maintains and strengthens the integrity of the current process, and regularly brings in great candidates",
+      "signals": [
+        "Teaches new interviewers how to interview with empathy",
+        "Models great interview technique and feedback when shadowed",
+        "Reverse shadows trainees and helps calibrate their feedback",
+      ],
+      "examples": [
+        "Wrote new interview question which meets our question quality criteria",
+        "Brought candidates into our pipeline proactively, with a high conversion rate",
+        "Proposed useful, tangible improvements to the interview process",
+      ],
+    }, {
+      "summary": "Actively contributes to and leads hiring decisions, and goes to great lengths to source great candidates",
+      "signals": [
+        "Documents subtle cues in interviews that indicate values alignment",
+        "Makes hiring decisions, resolving discrepancies between conflicting reports",
+        "Top-grades candidates and teases out character traits",
+      ],
+      "examples": [
+        "Planned engineering summit on interview process and training",
+        "Organized and lead SoapBox's presence at a recruitment fair",
+        "Started a SoapBox internship program",
+      ],
+    }, {
+      "summary": "Sets recruitment strategy, invests in long-term relationships for critical roles, and recruits at scale",
+      "signals": [
+        "Sets the tone, policy and goals around building a diverse, high-quality team",
+        "Identifies and brings in promising acquisitions",
+        "Tracks industry activity, identifying opportunities for critical roles",
+      ],
+      "examples": [
+        "Talked with a senior candidate over many months to fill a critical role",
+        "Organized efforts around convincing acquired engineers to join and stay",
+        "Set goals, then tracked and reported metrics on team demographics over time",
+      ],
+    }],
+  },
+
+  "COMMUNITY": {
+    "displayName": "Community",
+    "category": "D",
+    "description": "Builds community internally, gives of themself to the team, champions and extols company values, and unites the team around the customers",
+    "milestones": [{
+      "summary": "Is available and present on current teams, and works to contribute positively to company culture",
+      "signals": [
+        "Participates in team activities and offsites",
+        "Treats colleagues and clients with respect",
+        "Joins groups or committees outside regular duties",
+      ],
+      "examples": [
+        "Joined and actively participated in the web client guild",
+        "Brought a small gift back from vacation for the team",
+        "Wrote entertaining and informative Prod Ops writeups",
+      ],
+    }, {
+      "summary": "Steps up, builds connectedness, and takes concrete actions to promote an inclusive culture",
+      "signals": [
+        "Makes space for others to participate",
+        "Collaborates with other engineers outside direct responsibilities",
+        "Finds ways to ramp up and engage new hires quickly",
+      ],
+      "examples": [
+        "Created onboarding bingo",
+        "Brought shy and introverted people into a dominant conversation",
+        "Volunteered as secretary for a team meeting",
+      ],
+    }, {
+      "summary": "Contributes to improving team relatedness, and helps build a culture of lending support",
+      "signals": [
+        "Assists customers in their usage of the product and champions customer insights internally",
+        "Pitches in to help other teams hit deadlines, without missing own deadlines",
+        "Uses position to raise difficult issues on someone's behalf",
+      ],
+      "examples": [
+        "Helped with support calls while still contributing to projects",
+        "Organizes team building events",
+        "Stayed positive and improved team morale during period after layoffs",
+      ],
+    }, {
+      "summary": "Exemplifies selflessness for the team without compromising responsibilities, and lifts everyone up",
+      "signals": [
+        "Goes above and beyond in serving the customer without complaint",
+        "Implements concrete programs to signficantly improve team inclusivity",
+        "Takes on large amounts of tedious grunt work for the team without being asked",
+      ],
+      "examples": [
+        "Devoted large amount of time to helping outside direct responsibilities",
+        "Refactored hundreds of legacy files",
+        "Acted as sole maintainer of LinkifyJS for years",
+      ],
+    }, {
+      "summary": "Lives the company values, guards positive culture, and defines policies that support relatedness between teams",
+      "signals": [
+        "Brings separate teams together to build relatedness",
+        "Holds individuals, teams, and leadership accountable to SoapBox's values",
+        "Sets the tone, policy, and goals around maintaining an inclusive company",
+      ],
+      "examples": [
+        "Organizes events for whole org",
+        "Devised, delivered and acted on findings from an engineer happiness survey",
+        "Challenged and corrected exclusionary behaviour or policies",
+      ],
+    }],
+  },
+}
+
+export const titles = [
+  {label: 'Engineer I', minPoints: 0, maxPoints: 16},
+  {label: 'Engineer II', minPoints: 17, maxPoints: 35},
+  {label: 'Sr. Engineer', minPoints: 36, maxPoints: 57},
+  {label: 'Team Lead', minPoints: 36, maxPoints: 57},
+  {label: 'Engineering Manager', minPoints: 43, maxPoints: 57},
+  {label: 'Staff Engineer', minPoints: 58, maxPoints: 89},
+  {label: 'Sr. Team Lead', minPoints: 58, maxPoints: 89},
+  {label: 'Sr. Engineering Manager', minPoints: 58, maxPoints: 89},
+  {label: 'Principal Engineer', minPoints: 90},
+  {label: 'Architect', minPoints: 90},
+  {label: 'Dir. Engineering', minPoints: 90}
+]
diff --git a/constants_marketing.js b/constants_marketing.js
new file mode 100644
index 00000000..c6ce6a39
--- /dev/null
+++ b/constants_marketing.js
@@ -0,0 +1,1125 @@
+// @flow
+export type TrackId = 'MOBILE' | 'WEB_CLIENT' | 'FOUNDATIONS' | 'SERVERS' |
+  'PROJECT_MANAGEMENT' | 'COMMUNICATION' | 'CRAFT' | 'INITIATIVE' |
+  'CAREER_DEVELOPMENT' | 'ORG_DESIGN' | 'WELLBEING' | 'ACCOMPLISHMENT' |
+  'MENTORSHIP' | 'EVANGELISM' | 'RECRUITING' | 'COMMUNITY'
+
+export type MilestoneMap = {
+  'MOBILE': Milestone,
+  'WEB_CLIENT': Milestone,
+  'FOUNDATIONS': Milestone,
+  'SERVERS': Milestone,
+  'PROJECT_MANAGEMENT': Milestone,
+  'COMMUNICATION': Milestone,
+  'CRAFT': Milestone,
+  'INITIATIVE': Milestone,
+  'CAREER_DEVELOPMENT': Milestone,
+  'ORG_DESIGN': Milestone,
+  'WELLBEING': Milestone,
+  'ACCOMPLISHMENT': Milestone,
+  'MENTORSHIP': Milestone,
+  'EVANGELISM': Milestone,
+  'RECRUITING': Milestone,
+  'COMMUNITY': Milestone
+}
+
+type Tracks = {|
+  'MOBILE': Track,
+  'WEB_CLIENT': Track,
+  'FOUNDATIONS': Track,
+  'SERVERS': Track,
+  'PROJECT_MANAGEMENT': Track,
+  'COMMUNICATION': Track,
+  'CRAFT': Track,
+  'INITIATIVE': Track,
+  'CAREER_DEVELOPMENT': Track,
+  'ORG_DESIGN': Track,
+  'WELLBEING': Track,
+  'ACCOMPLISHMENT': Track,
+  'MENTORSHIP': Track,
+  'EVANGELISM': Track,
+  'RECRUITING': Track,
+  'COMMUNITY': Track
+|}
+
+export const tracks: Tracks = {
+  "MOBILE": {
+    "displayName": "Market Understanding",
+    "category": "A",
+    "description": "Assess and value market opportunities, monitor competitors, identify trends",
+    "milestones": [{
+      "summary": "Understand the job to be done for a product",
+      "signals": [
+        "Gather feedback from stakeholders to identify minimum viable product or minimum marketable feature",
+        "Communicate requirements to the engineering team",
+        "",
+      ],
+      "examples": [
+        "Wrote product brief for modifying Private Notes based on customer feedback",
+        "",
+        "",
+      ],
+    }, {
+      "summary": "Understand the market demand for a feature or product",
+      "signals": [
+        "Understands the competitive landscape, approximate pricing and total market size",
+        "Understands the target user and communicates it to the team",
+        "Prototypes simple new features quickly",
+      ],
+      "examples": [
+        "Built a product brief / product requirements document for Next Steps pro feature set",
+        "Built a competitive matrix comparing SoapBox app feature set vs competitors",
+        "",
+      ],
+    }, {
+      "summary": "Indentifies the total addressable market for specific products",
+      "signals": [
+        "Works with other departments to approximate total market and provides realistic revenue goals",
+        "Uses market opportunities to prioritize one product or feature request over another",
+        "",
+      ],
+      "examples": [
+        "Worked with marketing to determine competitor average pricing for tech sector utilization and identified total market opportunity and influenced internal pricing discussion",
+        "Worked with marketing department to craft message specific to target users",
+        "",
+      ],
+    }, {
+      "summary": "Independently identifies, assesses and communicates market opportunities",
+      "signals": [
+        "Familiarity with healthcare domain allows PM to identify adjacent market opportunities",
+        "Proposes alternative paths forward to management team",
+        "",
+      ],
+      "examples": [
+        "Demonstrated that minor changes to product would provide a higher conversion rate and increase total market opportunity, presented to management",
+        "",
+        "",
+      ],
+    }, {
+      "summary": "Is considered an expert on company strategy to identify and assess market opportunities",
+      "signals": [
+        "Has systemized methodology for assessing opportunities and regularly develops strategy to address",
+        "Clearly compares competing opportunities and evaluates which present the highest opportunity for growth",
+        "",
+      ],
+      "examples": [
+        "Identified market opportunity, effectively created organizational alignment around it and changed company direction",
+        "",
+        "",
+      ],
+    }],
+  },
+
+  "WEB_CLIENT": {
+    "displayName": "Product Strategy",
+    "category": "A",
+    "description": "Understands competitive advantages to create product vision",
+    "milestones": [{
+      "summary": "Understands the product's job to be done",
+      "signals": [
+        "Discusses job to be done with stakeholders and communicates it during product meetings",
+        "Influences design of product or feature at hand in order to influence design, priority, value",
+        "Understands what the product doesn't do",
+      ],
+      "examples": [
+        "Interviews various potential users to confirm understanding of the job to be done",
+        "Rules out scope creep that doesn't contribute to the goal at hand",
+        "",
+      ],
+    }, {
+      "summary": "Identifies new value that a product can deliver",
+      "signals": [
+        "Evaluates value of new product to identify prioritization against competing products that we might tackle",
+        "Interviews potential users to see how the product or feature might be used",
+        "",
+      ],
+      "examples": [
+        "",
+        "",
+        "",
+      ],
+    }, {
+      "summary": "Shapes product strategy to continually provide competitive advantage",
+      "signals": [
+        "Gathers feedback from users that identifies how a product can be differentiated from competitors",
+        "Influences decisions based on gathered metrics",
+        "",
+      ],
+      "examples": [
+        "Presents report on user confusion based on metrics, provides suggestions to alleviate",
+        "Researches competition and comes up with novel ways to address gaps in user experience",
+        "",
+      ],
+    }, {
+      "summary": "Guides long-term strategy for some products or services",
+      "signals": [
+        "Is considered the expert on specific products and services and consulted for changes",
+        "Works cross-departmentally to promote visibility of changes to products and services",
+        "",
+      ],
+      "examples": [
+        "Worked with the sales and marketing team to develop material for new product release.",
+        "",
+        "",
+      ],
+    }, {
+      "summary": "Guides long-term strategy for all products and services offered by SoapBox",
+      "signals": [
+        "Is familiar with the health care strategic planning market and how our product fits in the overall landscape",
+        "Influences organizational direction by presenting compelling cases for product development focus",
+        "",
+      ],
+      "examples": [
+        "Recommended product focus based on reading industry white papers",
+        "",
+        "",
+      ],
+    }],
+  },
+
+  "FOUNDATIONS": {
+    "displayName": "Product Analysis",
+    "category": "A",
+    "description": "Understands conversion metrics and can use data to make product decisions",
+    "milestones": [{
+      "summary": "self",
+      "signals": [
+        "behaviour",
+        "behaviour",
+        "behaviour",
+      ],
+      "examples": [
+        "task",
+        "task",
+        "task",
+      ],
+    }, {
+      "summary": "team",
+      "signals": [
+        "behaviour",
+        "behaviour",
+        "behaviour",
+      ],
+      "examples": [
+        "task",
+        "task",
+        "task",
+      ],
+    }, {
+      "summary": "teams / department",
+      "signals": [
+        "behaviour",
+        "behaviour",
+        "behaviour",
+      ],
+      "examples": [
+        "task",
+        "task",
+        "task",
+      ],
+    }, {
+      "summary": "departments / company",
+      "signals": [
+        "behaviour",
+        "behaviour",
+        "behaviour",
+      ],
+      "examples": [
+        "task",
+        "task",
+        "task",
+      ],
+    }, {
+      "summary": "industry",
+      "signals": [
+        "behaviour",
+        "behaviour",
+        "behaviour",
+      ],
+      "examples": [
+        "task",
+        "task",
+        "task",
+      ],
+    }],
+  },
+
+  "SERVERS": {
+    "displayName": "Product Design",
+    "category": "A",
+    "description": "",
+    "milestones": [{
+      "summary": "self",
+      "signals": [
+        "behaviour",
+        "behaviour",
+        "behaviour",
+      ],
+      "examples": [
+        "task",
+        "task",
+        "task",
+      ],
+    }, {
+      "summary": "team",
+      "signals": [
+        "behaviour",
+        "behaviour",
+        "behaviour",
+      ],
+      "examples": [
+        "task",
+        "task",
+        "task",
+      ],
+    }, {
+      "summary": "teams / department",
+      "signals": [
+        "behaviour",
+        "behaviour",
+        "behaviour",
+      ],
+      "examples": [
+        "task",
+        "task",
+        "task",
+      ],
+    }, {
+      "summary": "departments / company",
+      "signals": [
+        "behaviour",
+        "behaviour",
+        "behaviour",
+      ],
+      "examples": [
+        "task",
+        "task",
+        "task",
+      ],
+    }, {
+      "summary": "industry",
+      "signals": [
+        "behaviour",
+        "behaviour",
+        "behaviour",
+      ],
+      "examples": [
+        "task",
+        "task",
+        "task",
+      ],
+    }],
+  },
+
+  "PROJECT_MANAGEMENT": {
+    "displayName": "Project management",
+    "category": "B",
+    "description": "Delivers well-scoped programs of work that meet their goals, on time, to budget, harmoniously",
+    "milestones": [{
+      "summary": "Effectively delivers individual tasks",
+      "signals": [
+        "Estimates small tasks accurately",
+        "Delivers tightly-scoped projects efficiently",
+        "Writes effective technical specs outlining approach",
+      ],
+      "examples": [
+        "Wrote the technical spec for featured post images",
+        "Delivered stream item support for email digests",
+        "Delivered payment billing history project",
+      ],
+    }, {
+      "summary": "Effectively delivers small personal projects",
+      "signals": [
+        "Performs research and considers alternative approaches",
+        "Balances pragmatism and polish appropriately",
+        "Defines and hits interim milestones",
+      ],
+      "examples": [
+        "Delivered comment messaging interface",
+        "Delivered file uploading for web client",
+        "Executed the recommends database backfills for priority sorting",
+      ],
+    }, {
+      "summary": "Effectively delivers projects through a small team",
+      "signals": [
+        "Delegates tasks to others appropriately",
+        "Integrates business needs into project planning",
+        "Chooses appropriate project management strategy based on context",
+      ],
+      "examples": [
+        "Ran project retro to assess improvement opportunities",
+        "Completed launch checklist unprompted for well controlled rollout",
+        "Facilitated project kickoff meeting to get buy-in",
+      ],
+    }, {
+      "summary": "Effectively delivers projects through a large team, or with a significant amount of stakeholders or complexity",
+      "signals": [
+        "Finds ways to deliver requested scope faster, and prioritizes backlog",
+        "Manages dependencies on other projects and teams",
+        "Leverages recognition of repeated project patterns",
+      ],
+      "examples": [
+        "Oversaw technical delivery of Agenda Templates Project",
+        "Managed infrastructure migration to virtual private clouds",
+        "Involved marketing, legal, and appropriate functions at project start",
+      ],
+    }, {
+      "summary": "Manages major company pushes delivered by multiple teams",
+      "signals": [
+        "Considers external constraints and business objectives when planning",
+        "Leads teams of teams, and coordinates effective cross-functional collaboration",
+        "Owns key company metrics",
+      ],
+      "examples": [
+        "Managed technical migration to SOA",
+        "Lead technical delivery of migration from SoapBox V4 to V5",
+        "Delivered multi-month engineering project on time",
+      ],
+    }],
+  },
+
+  "COMMUNICATION": {
+    "displayName": "Communication",
+    "category": "B",
+    "description": "Shares the right amount of information with the right people, at the right time, and listens effectively",
+    "milestones": [{
+      "summary": "Communicates effectively to close stakeholders when called upon, and incorporates constructive feedback",
+      "signals": [
+        "Communicates project status clearly and effectively",
+        "Collaborates with others with empathy",
+        "Asks for help at the appropriate juncture",
+      ],
+      "examples": [
+        "Updated SoapBox github wiki when performing install scripts and run into errors",
+        "Updated project status changes in JIRA promptly",
+        "Gave thoughtful check-in and check-out comments",
+      ],
+    }, {
+      "summary": "Communicates with the wider team appropriately, focusing on timeliness and good quality conversations",
+      "signals": [
+        "Practises active listening and suspension of attention",
+        "Ensures stakeholders are aware of current blockers",
+        "Chooses the appropriate tools for accurate and timely communication",
+      ],
+      "examples": [
+        "Received and integrated critical feedback positively",
+        "Created cross-team Slack channel for revenue based work",
+        "Spoke to domain experts before writing spec",
+      ],
+    }, {
+      "summary": "Proactively shares information, actively solicits feedback, and facilitates communication for multiple stakeholders",
+      "signals": [
+        "Resolves communication difficulties between others",
+        "Anticipates and shares schedule deviations in plenty of time",
+        "Manages project stakeholder expectations effectively",
+      ],
+      "examples": [
+        "Directed team response effectively during outages",
+        "Gave a substantial Eng All Hands presentation on EmberJS",
+        "Gave notice of upcoming related work in Eng Briefing",
+      ],
+    }, {
+      "summary": "Communicates complex ideas skillfully and with nuance, and establishes alignment within the wider organization",
+      "signals": [
+        "Communicates project risk and tradeoffs skillfully and with nuance",
+        "Contextualizes and clarifies ambiguous direction and strategy for others",
+        "Negotiates resourcing compromises with other teams",
+      ],
+      "examples": [
+        "Lead off-site workshop on interviewing",
+        "Wrote SoapBox's growth framework and rationale",
+        "Aligned the entire organization around Discussions development",
+      ],
+    }, {
+      "summary": "Influences outcomes at the highest level, moves beyond mere broadcasting, and sets best practices for others",
+      "signals": [
+        "Defines processes for clear communication for the entire team",
+        "Shares the right amount of information with the right people, at the right time",
+        "Develops and delivers plans to execs, the board, and outside investors",
+      ],
+      "examples": [
+        "Organized half year check-in company offsite",
+        "Created the communication plan for a large organizational change",
+        "Presented to the board about key company metrics and projects",
+      ],
+    }],
+  },
+
+  "CRAFT": {
+    "displayName": "Craft",
+    "category": "B",
+    "description": "Embodies and promotes practices to ensure excellent quality products and services",
+    "milestones": [{
+      "summary": "Delivers consistently good quality work",
+      "signals": [
+        "Tests new code thoroughly, both locally, and in production once shipped",
+        "Writes tests for every new feature and bug fix",
+        "Writes clear comments and documentation",
+      ],
+      "examples": [
+        "Caught a bug by QAing on work before it went live",
+        "Landed non-trivial PR with no caretaker comments",
+        "Wrote hermetic tests for the happy and sad cases",
+      ],
+    }, {
+      "summary": "Increases the robustness and reliability of codebases, and devotes time to polishing products and systems",
+      "signals": [
+        "Refactors existing code to make it more testable",
+        "Adds tests for uncovered areas",
+        "Deletes unnecessary code and deprecates proactively when safe to do so",
+      ],
+      "examples": [
+        "Requested tests for a PR when acting as reviewer",
+        "Reduced the number of sentry exceptions",
+        "Fixed a TODO for someone else in the codebase",
+      ],
+    }, {
+      "summary": "Improves others' ability to deliver great quality work",
+      "signals": [
+        "Implements systems that enable better testing",
+        "Gives thoughtful code reviews as a domain expert",
+        "Adds tooling to improve code quality",
+      ],
+      "examples": [
+        "Improved performance of travis scripts to run the same volume of tests faster",
+        "Simplified hermetic test data modification",
+        "Created system for improved and accessible visual quality",
+      ],
+    }, {
+      "summary": "Advocates for and models great quality with proactive actions, and tackles difficult and subtle system issues",
+      "signals": [
+        "Builds systems so as to eliminate entire classes of programmer error",
+        "Focuses the team on quality with regular reminders",
+        "Coordinates Watch priorities and projects",
+      ],
+      "examples": [
+        "Added code coverage reporting to iOS CI pipeline",
+        "Iterated repeatedly to develop SoapBox's underlines solution",
+        "Defined and oversaw plan for closing Heartbleed vulnerability",
+      ],
+    }, {
+      "summary": "Enables and encourages the entire organization to make quality a central part of the development process",
+      "signals": [
+        "Defines policies for the engineering org that encourage quality work",
+        "Identifies and eliminates single points of failure throughout the organization",
+        "Secures time and resources from execs to support great quality",
+      ],
+      "examples": [
+        "Negotiated resources for Fix-It week with SLT",
+        "Instituted and ensured success of a 20% time policy",
+        "Started a guild to tackle system vulnerabilties and squash bugs",
+      ],
+    }],
+  },
+
+  "INITIATIVE": {
+    "displayName": "Initiative",
+    "category": "B",
+    "description": "Challenges the status quo and effects positive organizational change outside of mandated work",
+    "milestones": [{
+      "summary": "Identifies opportunities for organizational change or product improvements",
+      "signals": [
+        "Writes project briefs about improvement opportunities",
+        "Raises meaningful tensions in tactical meetings",
+        "Asks leadership team probing questions at all hands",
+      ],
+      "examples": [
+        "Wrote about problems with API performance issues",
+        "Wrote about content policy problems",
+        "Reported a site issue in Github/JIRA",
+      ],
+    }, {
+      "summary": "Causes change to positively impact a few individuals or minor improvement to an existing product or service",
+      "signals": [
+        "Picks bugs off the backlog proactively when blocked elsewhere",
+        "Makes design quality improvements unprompted",
+        "Takes on trust and safety tasks proactively when blocked elsewhere",
+      ],
+      "examples": [
+        "Advocated on own behalf for a change in role",
+        "Implemented flow typing for promises",
+        "Audited web client performance in Chrome and proposed fixes",
+      ],
+    }, {
+      "summary": "Causes change to positively impact an entire team or instigates a minor feature or service",
+      "signals": [
+        "Demonstrates concepts proactively with prototypes",
+        "Fixes complicated bugs outside of regular domain",
+        "Takes ownership of systems that nobody owns or wants",
+      ],
+      "examples": [
+        "Defined style guide to resolve style arguments",
+        "Proposed and implemented at-mentions prototype",
+        "Implemented file upload for Android independently, unprompted",
+      ],
+    }, {
+      "summary": "Effects change that has a substantial positive impact on the engineering organization or a major product impact",
+      "signals": [
+        "Champions and pioneers new technologies to solve new classes of problem",
+        "Exemplifies grit and determination in the face of persistent obstacles",
+        "Instigates major new features, services, or architectures",
+      ],
+      "examples": [
+        "Created the interviewing rubric and booklet",
+        "Implemented and secured support for native login",
+        "Migrated database to latest version of MYSQL unprompted to allow better unicode support across product",
+      ],
+    }, {
+      "summary": "Effects change that has a substantial positive impact on the whole company",
+      "signals": [
+        "Creates a new function to solve systemic issues",
+        "Galvanizes the entire company and garners buy in for a new strategy",
+        "Changes complex organizational processes",
+      ],
+      "examples": [
+        "Migrated the organization to using Agile methodologies",
+        "Built SoapBox chrome extention prototype and convinced execs to build it",
+        "Convinced leadership and engineering org to move to a microservices architecture",
+      ],
+    }],
+  },
+
+  "CAREER_DEVELOPMENT": {
+    "displayName": "Career development",
+    "category": "C",
+    "description": "Provides strategic support to engineers to help them build the career they want",
+    "milestones": [{
+      "summary": "Gives insight into opportunities and helps identify individuals' strengths and weaknesses",
+      "signals": [
+        "Advocates on behalf and in defense of a group member",
+        "Shares opportunities for improvements and recognises achievements",
+        "Explains appropriate available industry paths",
+      ],
+      "examples": [
+        "Collected and delivered feedback",
+        "Discussed career options and areas of interest informally",
+        "Hosted an improving interviewing workshop session",
+      ],
+    }, {
+      "summary": "Formally supports and advocates for one person and provides tools to help them solve career problems",
+      "signals": [
+        "Ensure a group member has an appropriate role on their team",
+        "Offers effective career advice to group members, without being prescriptive",
+        "Creates space for people to talk through challenges",
+      ],
+      "examples": [
+        "Set up and attended regular, constructive 1:1s",
+        "Provided coaching on how to have difficult conversations",
+        "Taught group members the GROW model",
+      ],
+    }, {
+      "summary": "Inspires and retains a small group of people and actively pushes them to stretch themselves",
+      "signals": [
+        "Discusses paths, and creates plans for personal and professional growth",
+        "Advocates to align people with appropriate roles within organization",
+        "Works with team leads to elevate emerging leaders",
+      ],
+      "examples": [
+        "Reviewed individual group member progression every 6 weeks",
+        "Suggested appropriate group member for Tech Lead position",
+        "Arranged a requested switch of discipline for a group member",
+      ],
+    }, {
+      "summary": "Manages interactions and processes between groups, promoting best practices and setting a positive example",
+      "signals": [
+        "Manages team transitions smoothly, respecting team and individual needs",
+        "Develops best practices for conflict resolution",
+        "Ensures all group members' roles are meeting their career needs",
+      ],
+      "examples": [
+        "Completed training on situational leadership",
+        "Built a resourcing plan based on company, team, and individual goals",
+        "Prevented regretted attrition with intentional, targeted intervention",
+      ],
+    }, {
+      "summary": "Supports the development of a signficant part of the engineering org, and widely viewed as a trusted advisor",
+      "signals": [
+        "Supports and develops senior leaders",
+        "Identified leadership training opportunities for senior leadership",
+        "Pushes everyone to be as good as they can be, with empathy",
+      ],
+      "examples": [
+        "Provided coaching to group leads",
+        "Devised engineering growth curriculum for group leads",
+        "Advocated to execs for engineer development resources and programs",
+      ],
+    }],
+  },
+
+  "ORG_DESIGN": {
+    "displayName": "Org design",
+    "category": "C",
+    "description": "Defines processes and structures that enables the strong growth and execution of a diverse eng organization",
+    "milestones": [{
+      "summary": "Respects and participates in processes, giving meaningful feedback to help the organization improve",
+      "signals": [
+        "Reflects on meetings that leave them inspired or frustrated",
+        "Teaches others about existing processes",
+        "Actively participates and makes contributions within organizational processes",
+      ],
+      "examples": [
+        "Facilitated effective tactical meeting with empathy",
+        "Explained tactical meeting format to a new hire",
+        "Provided feedback on sprint planning meeting",
+      ],
+    }, {
+      "summary": "Identifies opportunities to improve existing processes and makes changes that positively affect the local team",
+      "signals": [
+        "Defines meeting structure and cadence that meets team needs",
+        "Engages in organizational systems thinking",
+        "Advocates for improved diversity and inclusion, and proposes ideas to help",
+      ],
+      "examples": [
+        "Defined innovative meeting structure for small team",
+        "Improved support on-call rotation scheduling",
+        "Defined standard channels for inter-team communication",
+      ],
+    }, {
+      "summary": "Develops processes to solve ongoing organizational problems",
+      "signals": [
+        "Creates programs that meaningfully improve organizational diversity",
+        "Solves long-standing organizational problems",
+        "Reallocates resources to meet organizational needs",
+      ],
+      "examples": [
+        "Developed baseline team templates for consistency",
+        "Created bug-rotation program to address ongoing quality issues",
+        "Defined Guilds manifesto and charter",
+      ],
+    }, {
+      "summary": "Thinks deeply about organizational issues and identifies hidden dynamics that contribute to them",
+      "signals": [
+        "Evaluates incentive structures and their effect on execution",
+        "Analyzes existing processes for bias and shortfall",
+        "Ties abstract concerns to concrete organizational actions or norms",
+      ],
+      "examples": [
+        "Connected mobile recruiting difficulties to focus on excellence",
+        "Raised leadership level change discrepancies",
+        "Analyzed the hiring rubric for false negative potential",
+      ],
+    }, {
+      "summary": "Leads initiatives to address issues stemming from hidden dynamics and company norms",
+      "signals": [
+        "Builds programs to train leadership in desired skills",
+        "Creates new structures that provide unique growth opportunities",
+        "Leads planning and communication for reorgs",
+      ],
+      "examples": [
+        "Lead efforts to increase number of mobile engineers",
+        "Directed resources to meaningfully improve diversity at all levels",
+        "Built the growth framework rubric",
+      ],
+    }],
+  },
+
+  "WELLBEING": {
+    "displayName": "Wellbeing",
+    "category": "C",
+    "description": "Supports the emotional well-being of group members in difficult times, and celebrates their successes",
+    "milestones": [{
+      "summary": "Uses tools and processes to help ensure colleagues are healthy and happy",
+      "signals": [
+        "Keeps confidences unless legally or morally obliged to do otherwise",
+        "Applies the reasonable person principle to others",
+        "Avoids blame and focuses on positive change",
+      ],
+      "examples": [
+        "Ensured group members were taking enough vacation",
+        "Put themself in another's shoes to understand their perspective",
+        "Checked in with colleague showing signs of burnout",
+      ],
+    }, {
+      "summary": "Creates a positive, supportive, engaging team environment for group members",
+      "signals": [
+        "Sheds light on other experiences to build empathy and compassion",
+        "Validates ongoing work and sustains motivation",
+        "Proposes solutions when teams get bogged down or lose momentum",
+      ],
+      "examples": [
+        "Coordinated a small celebration for a project launch",
+        "Connected tedious A|B testing project with overall company goals",
+        "Noted a team without a recent win and suggested some easy quick wins",
+      ],
+    }, {
+      "summary": "Manages expectations across peers, leads in the org, promotes calm, and prevents consensus building",
+      "signals": [
+        "Trains group members to separate stimulus from response",
+        "Maintains a pulse on individual and team morale",
+        "Helps group members approach problems with curiosity",
+      ],
+      "examples": [
+        "Completed training on transference and counter transference",
+        "Completed training on compromise and negotiation techniques",
+        "Reframed a problem as a challenge, instead of a barrier, when appropriate",
+      ],
+    }, {
+      "summary": "Advocates for the needs of teams and group members, and proactively works to calm the organization",
+      "signals": [
+        "Ensures team environments are safe and inclusive, proactively",
+        "Grounds group member anxieties in reality",
+        "Tracks team retention actively and proposes solutions to strengthen it",
+      ],
+      "examples": [
+        "Relieved org tension around product direction by providing extra context",
+        "Encouraged group members to focus on what they can control",
+        "Guided people through complex organizational change",
+      ],
+    }, {
+      "summary": "Manages narratives, channels negativity into inspiration and motivation, and protects the entire team",
+      "signals": [
+        "Recognizes and points out narratives when appropriate",
+        "Works to reshape narratives from victimization to ownership",
+        "Increases the psychological safety of the entire team",
+      ],
+      "examples": [
+        "Converted group member from a problem haver to a problem solver",
+        "Challenged false narrative and redirected to compassion and empathy",
+        "Cultivated and championed a culture of empathy within the entire team",
+      ],
+    }],
+  },
+
+  "ACCOMPLISHMENT": {
+    "displayName": "Accomplishment",
+    "category": "C",
+    "description": "Inspires day to day excellence, maximises potential and effectively resolves performance issues with compassion",
+    "milestones": [{
+      "summary": "Helps individuals identify blockers and helps them identify next steps for resolution",
+      "signals": [
+        "Notices when someone is stuck and reaches out",
+        "Helps others break down problems into feasible, tangible next steps",
+        "Talks through problems non-judgmentally",
+      ],
+      "examples": [
+        "Completed training on diagnosing problems",
+        "Unblocked a group member",
+        "Reinforces and affirms positive feedback for good work",
+      ],
+    }, {
+      "summary": "Helps individuals resolve difficult performance issues, with insight, compassion, and skill",
+      "signals": [
+        "Gathers context outside the immediate problem",
+        "Recognizes issues within local environment and suggests change",
+        "Works to encourage ownership of actions and responsibilities",
+      ],
+      "examples": [
+        "Completed training on decision making",
+        "Convinced a group member to solve a problem directly, rather than doing it for them",
+        "Gave honest feedback about poor performance, with compassion",
+      ],
+    }, {
+      "summary": "Intervenes in long-standing performance issues with targeted behavior change or performance plans",
+      "signals": [
+        "Aggregates signals of poor performance and creates process for improvement",
+        "Investigates motivation and externalities for consistent poor performance",
+        "Puts together comprehensive, achievable performance plans",
+      ],
+      "examples": [
+        "Worked with group member to address persistent communication failures",
+        "Arranged a transfer to another team, resulting in improved performance",
+        "Managed group member closely to maximise chances of PIP success",
+      ],
+    }, {
+      "summary": "Mediates escalated situations, empowers underperforming teams, and resolves conflict",
+      "signals": [
+        "Recognizes heightened situations and toxic or aggressive interactions",
+        "Inserts themself into conflict where appropriate to calm and mediate",
+        "Encourages open dialog and builds trust between parties in conflict",
+      ],
+      "examples": [
+        "Empowered a team to drive forward amidst uncertainty",
+        "Protected team from externalities so they could focus on goals",
+        "Mediated sit-down between team members to address tension",
+      ],
+    }, {
+      "summary": "Resolves complex organizational dysfunction, or persistent conflict at senior levels",
+      "signals": [
+        "Takes control of dysfunctional teams to organise chaos",
+        "Repairs broken team dynamics and builds harmony",
+        "Presides over a well-oiled team of teams",
+      ],
+      "examples": [
+        "Turned around the performance of a problematic team",
+        "De-escalated serious tensions between teams",
+        "Rebuilt trust between senior team leads",
+      ],
+    }],
+  },
+
+  "MENTORSHIP": {
+    "displayName": "Mentorship",
+    "category": "D",
+    "description": "Provides support to colleagues, spreads knowledge, and develops the team outside formal reporting structures",
+    "milestones": [{
+      "summary": "Informally mentors individuals in an ad-hoc way, supports new hires, and conveys institutional knowledge",
+      "signals": [
+        "Makes themself available for informal support and advice",
+        "Acts as sounding board for peers and more junior members",
+        "Provides sound advice when asked",
+      ],
+      "examples": [
+        "Acted as an onboarding buddy",
+        "Paired with an engineer to help them with an unfamiliar area",
+        "Helped a colleague understand their feelings",
+      ],
+    }, {
+      "summary": "Mentors people proactively, and guides people to realizations rather than providing the answer",
+      "signals": [
+        "Takes time to explain concepts and best practices",
+        "Asks questions to illuminate concepts, rather than stating them",
+        "Allows others to lead efforts when it will help their development",
+      ],
+      "examples": [
+        "Shared interesting article with a team member to help with their growth",
+        "Offered unprompted feedback to help growth, with empathy",
+        "Lead from behind to support someone new to a leadership role",
+      ],
+    }, {
+      "summary": "Teaches small groups of engineers and contributes to SoapBox's shared knowledge base",
+      "signals": [
+        "Avoids siloing information when it can be usefully shared with others",
+        "Works to increase the bus factor of systems",
+        "Finds tools that work best for a team member's personality",
+      ],
+      "examples": [
+        "Gave a brown bag presentation on payments",
+        "Wrote article for support team on how to properly investigate bugs with Microsoft Teams authentication",
+        "Wrote content on how to properly install and set up development environment",
+      ],
+    }, {
+      "summary": "Encourages people to mentor each other, and creates ways for them to do so",
+      "signals": [
+        "Defines an entire curriculum for a discipline",
+        "Draws positive attention to well-modeled mentor and teaching behaviours",
+        "Creates brown bag series and lines up speakers",
+      ],
+      "examples": [
+        "Created and lead SoapBox' Women in Eng group",
+        "Organized an Eng All Hands with an outside speaker",
+        "Designed and taught web client guild curriculum",
+      ],
+    }, {
+      "summary": "Instills and promotes a culture of learning and development within the team",
+      "signals": [
+        "Sets incentive structures to recognise and reward mentorship",
+        "Empowers team members to develop themselves",
+        "Role models productive and healthy mentor relationships",
+      ],
+      "examples": [
+        "Instituted the professional education budget for engineers",
+        "Mentored mentors",
+        "Started the eng advisor program and lined up external mentors",
+      ],
+    }],
+  },
+
+  "EVANGELISM": {
+    "displayName": "Evangelism",
+    "category": "D",
+    "description": "Promotes SoapBox to the outside world and establishes it as an attractive and thoughtful place to work",
+    "milestones": [{
+      "summary": "Represents SoapBox well externally, and influences individuals positively",
+      "signals": [
+        "Shares personal and organizational successes with their network",
+        "Attends SoapBox-hosted events and talks with guests",
+        "Communicates genuine and honest excitement about their work externally",
+      ],
+      "examples": [
+        "Shared a SoapBox product launch post on Facebook",
+        "Acted as a guide for a non-friend visitor to the office",
+        "Supported PR efforts by giving a quote or having a photo taken",
+      ],
+    }, {
+      "summary": "Participates more centrally in small events, and takes simple actions that positively influence groups of people",
+      "signals": [
+        "Takes meaningful action to introduce people to SoapBox",
+        "Joined public Slack group and represented Soapbox appropriately, and well",
+        "Organizes positive small- or medium-sized events that bring people to SoapBox",
+      ],
+      "examples": [
+        "Volunteered as a helper for external code writing workshop",
+        "Organized a short tour of the office by college students",
+        "Hosted a Laravel Toronto event",
+      ],
+    }, {
+      "summary": "Works hard to positively influence large groups of people on their views of Soapbox",
+      "signals": [
+        "Mentors or participates in a high visibility way in an external organization",
+        "Builds fruitful partnerships with external organizations",
+        "Writes blog posts about Soapbox that receive moderate traffic",
+      ],
+      "examples": [
+        "Represented Soapbox on a panel at a conference of industry experts",
+        "Established close ties with Creative Commons",
+        "Built a durable, long-standing org relationship with external not-for-profit",
+      ],
+    }, {
+      "summary": "Establishes Soapbox as an great, innovative company and workplace to the whole industry",
+      "signals": [
+        "Establishes themself as an industry thought leader who attracts talent",
+        "Publishes material about Soapbox's organizational or technical innovations",
+        "Leverages significant following to evangelise Soapbox",
+      ],
+      "examples": [
+        "Published a paper on Soapbox technology in a peer-reviewed journal",
+        "Authored joint-press releases",
+        "Published opinionated post on an Engineering blog internal or external",
+      ],
+    }, {
+      "summary": "Introduces Soapbox in a positive light to a wider audience outside the industry",
+      "signals": [
+        "Delivers key messages to broad, mainstream audiences",
+        "Influences people with large audiences to talk about Soapbox positively",
+        "Drives recognition and adoption of Soapbox in significant numbers",
+      ],
+      "examples": [
+        "Published or interviewed in a mainstream newspaper or website outside tech",
+        "Keynoted a conference with international attention",
+        "Represented Soapbox in national televised media",
+      ],
+    }],
+  },
+
+  "RECRUITING": {
+    "displayName": "Recruiting",
+    "category": "D",
+    "description": "Strengthens Soapbox's team by bringing in excellent staff members",
+    "milestones": [{
+      "summary": "Brings new candidates into the pipeline and understands how to evaluate candidates at Soapbox",
+      "signals": [
+        "Reviews existing network for hiring leads regularly",
+        "Shadows interviews to gain familiarity with process",
+        "Reviews current job postings regularly",
+      ],
+      "examples": [
+        "Completed interview calibration",
+        "Set up casual sessions to practice asking questions",
+        "Referred appropriate individuals for open positions",
+      ],
+    }, {
+      "summary": "Interviews regularly, helps the team make meaningful hiring decisions, and helps build a diverse pipeline",
+      "signals": [
+        "Uses interview rubric to provide clear, objective feedback on candidates",
+        "Interviews candidates with empathy and treats them all with equal respect",
+        "Researches approaches for sourcing candidates and diversifying hiring",
+      ],
+      "examples": [
+        "Added observable evidence for every rating",
+        "Started a quarterly event for candidates to meet SoapBox employees",
+        "Tested a new service for quality and diversity of candidates",
+      ],
+    }, {
+      "summary": "Maintains and strengthens the integrity of the current process, and regularly brings in great candidates",
+      "signals": [
+        "Teaches new interviewers how to interview with empathy",
+        "Models great interview technique and feedback when shadowed",
+        "Reverse shadows trainees and helps calibrate their feedback",
+      ],
+      "examples": [
+        "Wrote new interview question which meets our question quality criteria",
+        "Brought candidates into our pipeline proactively, with a high conversion rate",
+        "Proposed useful, tangible improvements to the interview process",
+      ],
+    }, {
+      "summary": "Actively contributes to and leads hiring decisions, and goes to great lengths to source great candidates",
+      "signals": [
+        "Documents subtle cues in interviews that indicate values alignment",
+        "Makes hiring decisions, resolving discrepancies between conflicting reports",
+        "Top-grades candidates and teases out character traits",
+      ],
+      "examples": [
+        "Planned engineering summit on interview process and training",
+        "Organized and lead SoapBox's presence at a recruitment fair",
+        "Started a SoapBox internship program",
+      ],
+    }, {
+      "summary": "Sets recruitment strategy, invests in long-term relationships for critical roles, and recruits at scale",
+      "signals": [
+        "Sets the tone, policy and goals around building a diverse, high-quality team",
+        "Identifies and brings in promising acquisitions",
+        "Tracks industry activity, identifying opportunities for critical roles",
+      ],
+      "examples": [
+        "Talked with a senior candidate over many months to fill a critical role",
+        "Organized efforts around convincing acquired engineers to join and stay",
+        "Set goals, then tracked and reported metrics on team demographics over time",
+      ],
+    }],
+  },
+
+  "COMMUNITY": {
+    "displayName": "Community",
+    "category": "D",
+    "description": "Builds community internally, gives of themself to the team, champions and extols company values, and unites the team around the customers",
+    "milestones": [{
+      "summary": "Is available and present on current teams, and works to contribute positively to company culture",
+      "signals": [
+        "Participates in team activities and offsites",
+        "Treats colleagues and clients with respect",
+        "Joins groups or committees outside regular duties",
+      ],
+      "examples": [
+        "Joined and actively participated in the web client guild",
+        "Brought a small gift back from vacation for the team",
+        "Wrote entertaining and informative Prod Ops writeups",
+      ],
+    }, {
+      "summary": "Steps up, builds connectedness, and takes concrete actions to promote an inclusive culture",
+      "signals": [
+        "Makes space for others to participate",
+        "Collaborates with other engineers outside direct responsibilities",
+        "Finds ways to ramp up and engage new hires quickly",
+      ],
+      "examples": [
+        "Created onboarding bingo",
+        "Brought shy and introverted people into a dominant conversation",
+        "Volunteered as secretary for a team meeting",
+      ],
+    }, {
+      "summary": "Contributes to improving team relatedness, and helps build a culture of lending support",
+      "signals": [
+        "Assists customers in their usage of the product and champions customer insights internally",
+        "Pitches in to help other teams hit deadlines, without missing own deadlines",
+        "Uses position to raise difficult issues on someone's behalf",
+      ],
+      "examples": [
+        "Helped with support calls while still contributing to projects",
+        "Organizes team building events",
+        "Stayed positive and improved team morale during period after layoffs",
+      ],
+    }, {
+      "summary": "Exemplifies selflessness for the team without compromising responsibilities, and lifts everyone up",
+      "signals": [
+        "Goes above and beyond in serving the customer without complaint",
+        "Implements concrete programs to signficantly improve team inclusivity",
+        "Takes on large amounts of tedious grunt work for the team without being asked",
+      ],
+      "examples": [
+        "Devoted large amount of time to helping outside direct responsibilities",
+        "Refactored hundreds of legacy files",
+        "Acted as sole maintainer of LinkifyJS for years",
+      ],
+    }, {
+      "summary": "Lives the company values, guards positive culture, and defines policies that support relatedness between teams",
+      "signals": [
+        "Brings separate teams together to build relatedness",
+        "Holds individuals, teams, and leadership accountable to SoapBox's values",
+        "Sets the tone, policy, and goals around maintaining an inclusive company",
+      ],
+      "examples": [
+        "Organizes events for whole org",
+        "Devised, delivered and acted on findings from an engineer happiness survey",
+        "Challenged and corrected exclusionary behaviour or policies",
+      ],
+    }],
+  },
+}
+
+export const titles = [
+  {label: 'Marketing Associate', minPoints: 0, maxPoints: 16},
+  {label: 'Marketing Manager', minPoints: 17, maxPoints: 35},
+  {label: 'Sr. Marketing Manager', minPoints: 36, maxPoints: 57},
+  {label: 'Marketing Owner', minPoints: 58, maxPoints: 89},
+  {label: 'Dir. Marketing', minPoints: 90}
+]
diff --git a/constants_product.js b/constants_product.js
new file mode 100644
index 00000000..fd1ff736
--- /dev/null
+++ b/constants_product.js
@@ -0,0 +1,1125 @@
+// @flow
+export type TrackId = 'MOBILE' | 'WEB_CLIENT' | 'FOUNDATIONS' | 'SERVERS' |
+  'PROJECT_MANAGEMENT' | 'COMMUNICATION' | 'CRAFT' | 'INITIATIVE' |
+  'CAREER_DEVELOPMENT' | 'ORG_DESIGN' | 'WELLBEING' | 'ACCOMPLISHMENT' |
+  'MENTORSHIP' | 'EVANGELISM' | 'RECRUITING' | 'COMMUNITY'
+
+export type MilestoneMap = {
+  'MOBILE': Milestone,
+  'WEB_CLIENT': Milestone,
+  'FOUNDATIONS': Milestone,
+  'SERVERS': Milestone,
+  'PROJECT_MANAGEMENT': Milestone,
+  'COMMUNICATION': Milestone,
+  'CRAFT': Milestone,
+  'INITIATIVE': Milestone,
+  'CAREER_DEVELOPMENT': Milestone,
+  'ORG_DESIGN': Milestone,
+  'WELLBEING': Milestone,
+  'ACCOMPLISHMENT': Milestone,
+  'MENTORSHIP': Milestone,
+  'EVANGELISM': Milestone,
+  'RECRUITING': Milestone,
+  'COMMUNITY': Milestone
+}
+
+type Tracks = {|
+  'MOBILE': Track,
+  'WEB_CLIENT': Track,
+  'FOUNDATIONS': Track,
+  'SERVERS': Track,
+  'PROJECT_MANAGEMENT': Track,
+  'COMMUNICATION': Track,
+  'CRAFT': Track,
+  'INITIATIVE': Track,
+  'CAREER_DEVELOPMENT': Track,
+  'ORG_DESIGN': Track,
+  'WELLBEING': Track,
+  'ACCOMPLISHMENT': Track,
+  'MENTORSHIP': Track,
+  'EVANGELISM': Track,
+  'RECRUITING': Track,
+  'COMMUNITY': Track
+|}
+
+export const tracks: Tracks = {
+  "MOBILE": {
+    "displayName": "Market Understanding",
+    "category": "A",
+    "description": "Assess and value market opportunities, monitor competitors, identify trends",
+    "milestones": [{
+      "summary": "Understand the job to be done for a product",
+      "signals": [
+        "Gather feedback from stakeholders to identify minimum viable product or minimum marketable feature",
+        "Communicate requirements to the engineering team",
+        "",
+      ],
+      "examples": [
+        "Wrote product brief for modifying Private Notes based on customer feedback",
+        "",
+        "",
+      ],
+    }, {
+      "summary": "Understand the market demand for a feature or product",
+      "signals": [
+        "Understands the competitive landscape, approximate pricing and total market size",
+        "Understands the target user and communicates it to the team",
+        "Prototypes simple new features quickly",
+      ],
+      "examples": [
+        "Built a product brief / product requirements document for Next Steps pro feature set",
+        "Built a competitive matrix comparing SoapBox app feature set vs competitors",
+        "",
+      ],
+    }, {
+      "summary": "Indentifies the total addressable market for specific products",
+      "signals": [
+        "Works with other departments to approximate total market and provides realistic revenue goals",
+        "Uses market opportunities to prioritize one product or feature request over another",
+        "",
+      ],
+      "examples": [
+        "Worked with marketing to determine competitor average pricing for tech sector utilization and identified total market opportunity and influenced internal pricing discussion",
+        "Worked with marketing department to craft message specific to target users",
+        "",
+      ],
+    }, {
+      "summary": "Independently identifies, assesses and communicates market opportunities",
+      "signals": [
+        "Familiarity with healthcare domain allows PM to identify adjacent market opportunities",
+        "Proposes alternative paths forward to management team",
+        "",
+      ],
+      "examples": [
+        "Demonstrated that minor changes to product would provide a higher conversion rate and increase total market opportunity, presented to management",
+        "",
+        "",
+      ],
+    }, {
+      "summary": "Is considered an expert on company strategy to identify and assess market opportunities",
+      "signals": [
+        "Has systemized methodology for assessing opportunities and regularly develops strategy to address",
+        "Clearly compares competing opportunities and evaluates which present the highest opportunity for growth",
+        "",
+      ],
+      "examples": [
+        "Identified market opportunity, effectively created organizational alignment around it and changed company direction",
+        "",
+        "",
+      ],
+    }],
+  },
+
+  "WEB_CLIENT": {
+    "displayName": "Product Strategy",
+    "category": "A",
+    "description": "Understands competitive advantages to create product vision",
+    "milestones": [{
+      "summary": "Understands the product's job to be done",
+      "signals": [
+        "Discusses job to be done with stakeholders and communicates it during product meetings",
+        "Influences design of product or feature at hand in order to influence design, priority, value",
+        "Understands what the product doesn't do",
+      ],
+      "examples": [
+        "Interviews various potential users to confirm understanding of the job to be done",
+        "Rules out scope creep that doesn't contribute to the goal at hand",
+        "",
+      ],
+    }, {
+      "summary": "Identifies new value that a product can deliver",
+      "signals": [
+        "Evaluates value of new product to identify prioritization against competing products that we might tackle",
+        "Interviews potential users to see how the product or feature might be used",
+        "",
+      ],
+      "examples": [
+        "",
+        "",
+        "",
+      ],
+    }, {
+      "summary": "Shapes product strategy to continually provide competitive advantage",
+      "signals": [
+        "Gathers feedback from users that identifies how a product can be differentiated from competitors",
+        "Influences decisions based on gathered metrics",
+        "",
+      ],
+      "examples": [
+        "Presents report on user confusion based on metrics, provides suggestions to alleviate",
+        "Researches competition and comes up with novel ways to address gaps in user experience",
+        "",
+      ],
+    }, {
+      "summary": "Guides long-term strategy for some products or services",
+      "signals": [
+        "Is considered the expert on specific products and services and consulted for changes",
+        "Works cross-departmentally to promote visibility of changes to products and services",
+        "",
+      ],
+      "examples": [
+        "Worked with the sales and marketing team to develop material for new product release.",
+        "",
+        "",
+      ],
+    }, {
+      "summary": "Guides long-term strategy for all products and services offered by SoapBox",
+      "signals": [
+        "Is familiar with the health care strategic planning market and how our product fits in the overall landscape",
+        "Influences organizational direction by presenting compelling cases for product development focus",
+        "",
+      ],
+      "examples": [
+        "Recommended product focus based on reading industry white papers",
+        "",
+        "",
+      ],
+    }],
+  },
+
+  "FOUNDATIONS": {
+    "displayName": "Product Analysis",
+    "category": "A",
+    "description": "Understands conversion metrics and can use data to make product decisions",
+    "milestones": [{
+      "summary": "self",
+      "signals": [
+        "behaviour",
+        "behaviour",
+        "behaviour",
+      ],
+      "examples": [
+        "task",
+        "task",
+        "task",
+      ],
+    }, {
+      "summary": "team",
+      "signals": [
+        "behaviour",
+        "behaviour",
+        "behaviour",
+      ],
+      "examples": [
+        "task",
+        "task",
+        "task",
+      ],
+    }, {
+      "summary": "teams / department",
+      "signals": [
+        "behaviour",
+        "behaviour",
+        "behaviour",
+      ],
+      "examples": [
+        "task",
+        "task",
+        "task",
+      ],
+    }, {
+      "summary": "departments / company",
+      "signals": [
+        "behaviour",
+        "behaviour",
+        "behaviour",
+      ],
+      "examples": [
+        "task",
+        "task",
+        "task",
+      ],
+    }, {
+      "summary": "industry",
+      "signals": [
+        "behaviour",
+        "behaviour",
+        "behaviour",
+      ],
+      "examples": [
+        "task",
+        "task",
+        "task",
+      ],
+    }],
+  },
+
+  "SERVERS": {
+    "displayName": "Product Design",
+    "category": "A",
+    "description": "",
+    "milestones": [{
+      "summary": "self",
+      "signals": [
+        "behaviour",
+        "behaviour",
+        "behaviour",
+      ],
+      "examples": [
+        "task",
+        "task",
+        "task",
+      ],
+    }, {
+      "summary": "team",
+      "signals": [
+        "behaviour",
+        "behaviour",
+        "behaviour",
+      ],
+      "examples": [
+        "task",
+        "task",
+        "task",
+      ],
+    }, {
+      "summary": "teams / department",
+      "signals": [
+        "behaviour",
+        "behaviour",
+        "behaviour",
+      ],
+      "examples": [
+        "task",
+        "task",
+        "task",
+      ],
+    }, {
+      "summary": "departments / company",
+      "signals": [
+        "behaviour",
+        "behaviour",
+        "behaviour",
+      ],
+      "examples": [
+        "task",
+        "task",
+        "task",
+      ],
+    }, {
+      "summary": "industry",
+      "signals": [
+        "behaviour",
+        "behaviour",
+        "behaviour",
+      ],
+      "examples": [
+        "task",
+        "task",
+        "task",
+      ],
+    }],
+  },
+
+  "PROJECT_MANAGEMENT": {
+    "displayName": "Project management",
+    "category": "B",
+    "description": "Delivers well-scoped programs of work that meet their goals, on time, to budget, harmoniously",
+    "milestones": [{
+      "summary": "Effectively delivers individual tasks",
+      "signals": [
+        "Estimates small tasks accurately",
+        "Delivers tightly-scoped projects efficiently",
+        "Writes effective technical specs outlining approach",
+      ],
+      "examples": [
+        "Wrote the technical spec for featured post images",
+        "Delivered stream item support for email digests",
+        "Delivered payment billing history project",
+      ],
+    }, {
+      "summary": "Effectively delivers small personal projects",
+      "signals": [
+        "Performs research and considers alternative approaches",
+        "Balances pragmatism and polish appropriately",
+        "Defines and hits interim milestones",
+      ],
+      "examples": [
+        "Delivered comment messaging interface",
+        "Delivered file uploading for web client",
+        "Executed the recommends database backfills for priority sorting",
+      ],
+    }, {
+      "summary": "Effectively delivers projects through a small team",
+      "signals": [
+        "Delegates tasks to others appropriately",
+        "Integrates business needs into project planning",
+        "Chooses appropriate project management strategy based on context",
+      ],
+      "examples": [
+        "Ran project retro to assess improvement opportunities",
+        "Completed launch checklist unprompted for well controlled rollout",
+        "Facilitated project kickoff meeting to get buy-in",
+      ],
+    }, {
+      "summary": "Effectively delivers projects through a large team, or with a significant amount of stakeholders or complexity",
+      "signals": [
+        "Finds ways to deliver requested scope faster, and prioritizes backlog",
+        "Manages dependencies on other projects and teams",
+        "Leverages recognition of repeated project patterns",
+      ],
+      "examples": [
+        "Oversaw technical delivery of Agenda Templates Project",
+        "Managed infrastructure migration to virtual private clouds",
+        "Involved marketing, legal, and appropriate functions at project start",
+      ],
+    }, {
+      "summary": "Manages major company pushes delivered by multiple teams",
+      "signals": [
+        "Considers external constraints and business objectives when planning",
+        "Leads teams of teams, and coordinates effective cross-functional collaboration",
+        "Owns key company metrics",
+      ],
+      "examples": [
+        "Managed technical migration to SOA",
+        "Lead technical delivery of migration from SoapBox V4 to V5",
+        "Delivered multi-month engineering project on time",
+      ],
+    }],
+  },
+
+  "COMMUNICATION": {
+    "displayName": "Communication",
+    "category": "B",
+    "description": "Shares the right amount of information with the right people, at the right time, and listens effectively",
+    "milestones": [{
+      "summary": "Communicates effectively to close stakeholders when called upon, and incorporates constructive feedback",
+      "signals": [
+        "Communicates project status clearly and effectively",
+        "Collaborates with others with empathy",
+        "Asks for help at the appropriate juncture",
+      ],
+      "examples": [
+        "Updated SoapBox github wiki when performing install scripts and run into errors",
+        "Updated project status changes in JIRA promptly",
+        "Gave thoughtful check-in and check-out comments",
+      ],
+    }, {
+      "summary": "Communicates with the wider team appropriately, focusing on timeliness and good quality conversations",
+      "signals": [
+        "Practises active listening and suspension of attention",
+        "Ensures stakeholders are aware of current blockers",
+        "Chooses the appropriate tools for accurate and timely communication",
+      ],
+      "examples": [
+        "Received and integrated critical feedback positively",
+        "Created cross-team Slack channel for revenue based work",
+        "Spoke to domain experts before writing spec",
+      ],
+    }, {
+      "summary": "Proactively shares information, actively solicits feedback, and facilitates communication for multiple stakeholders",
+      "signals": [
+        "Resolves communication difficulties between others",
+        "Anticipates and shares schedule deviations in plenty of time",
+        "Manages project stakeholder expectations effectively",
+      ],
+      "examples": [
+        "Directed team response effectively during outages",
+        "Gave a substantial Eng All Hands presentation on EmberJS",
+        "Gave notice of upcoming related work in Eng Briefing",
+      ],
+    }, {
+      "summary": "Communicates complex ideas skillfully and with nuance, and establishes alignment within the wider organization",
+      "signals": [
+        "Communicates project risk and tradeoffs skillfully and with nuance",
+        "Contextualizes and clarifies ambiguous direction and strategy for others",
+        "Negotiates resourcing compromises with other teams",
+      ],
+      "examples": [
+        "Lead off-site workshop on interviewing",
+        "Wrote SoapBox's growth framework and rationale",
+        "Aligned the entire organization around Discussions development",
+      ],
+    }, {
+      "summary": "Influences outcomes at the highest level, moves beyond mere broadcasting, and sets best practices for others",
+      "signals": [
+        "Defines processes for clear communication for the entire team",
+        "Shares the right amount of information with the right people, at the right time",
+        "Develops and delivers plans to execs, the board, and outside investors",
+      ],
+      "examples": [
+        "Organized half year check-in company offsite",
+        "Created the communication plan for a large organizational change",
+        "Presented to the board about key company metrics and projects",
+      ],
+    }],
+  },
+
+  "CRAFT": {
+    "displayName": "Craft",
+    "category": "B",
+    "description": "Embodies and promotes practices to ensure excellent quality products and services",
+    "milestones": [{
+      "summary": "Delivers consistently good quality work",
+      "signals": [
+        "Tests new code thoroughly, both locally, and in production once shipped",
+        "Writes tests for every new feature and bug fix",
+        "Writes clear comments and documentation",
+      ],
+      "examples": [
+        "Caught a bug by QAing on work before it went live",
+        "Landed non-trivial PR with no caretaker comments",
+        "Wrote hermetic tests for the happy and sad cases",
+      ],
+    }, {
+      "summary": "Increases the robustness and reliability of codebases, and devotes time to polishing products and systems",
+      "signals": [
+        "Refactors existing code to make it more testable",
+        "Adds tests for uncovered areas",
+        "Deletes unnecessary code and deprecates proactively when safe to do so",
+      ],
+      "examples": [
+        "Requested tests for a PR when acting as reviewer",
+        "Reduced the number of sentry exceptions",
+        "Fixed a TODO for someone else in the codebase",
+      ],
+    }, {
+      "summary": "Improves others' ability to deliver great quality work",
+      "signals": [
+        "Implements systems that enable better testing",
+        "Gives thoughtful code reviews as a domain expert",
+        "Adds tooling to improve code quality",
+      ],
+      "examples": [
+        "Improved performance of travis scripts to run the same volume of tests faster",
+        "Simplified hermetic test data modification",
+        "Created system for improved and accessible visual quality",
+      ],
+    }, {
+      "summary": "Advocates for and models great quality with proactive actions, and tackles difficult and subtle system issues",
+      "signals": [
+        "Builds systems so as to eliminate entire classes of programmer error",
+        "Focuses the team on quality with regular reminders",
+        "Coordinates Watch priorities and projects",
+      ],
+      "examples": [
+        "Added code coverage reporting to iOS CI pipeline",
+        "Iterated repeatedly to develop SoapBox's underlines solution",
+        "Defined and oversaw plan for closing Heartbleed vulnerability",
+      ],
+    }, {
+      "summary": "Enables and encourages the entire organization to make quality a central part of the development process",
+      "signals": [
+        "Defines policies for the engineering org that encourage quality work",
+        "Identifies and eliminates single points of failure throughout the organization",
+        "Secures time and resources from execs to support great quality",
+      ],
+      "examples": [
+        "Negotiated resources for Fix-It week with SLT",
+        "Instituted and ensured success of a 20% time policy",
+        "Started a guild to tackle system vulnerabilties and squash bugs",
+      ],
+    }],
+  },
+
+  "INITIATIVE": {
+    "displayName": "Initiative",
+    "category": "B",
+    "description": "Challenges the status quo and effects positive organizational change outside of mandated work",
+    "milestones": [{
+      "summary": "Identifies opportunities for organizational change or product improvements",
+      "signals": [
+        "Writes project briefs about improvement opportunities",
+        "Raises meaningful tensions in tactical meetings",
+        "Asks leadership team probing questions at all hands",
+      ],
+      "examples": [
+        "Wrote about problems with API performance issues",
+        "Wrote about content policy problems",
+        "Reported a site issue in Github/JIRA",
+      ],
+    }, {
+      "summary": "Causes change to positively impact a few individuals or minor improvement to an existing product or service",
+      "signals": [
+        "Picks bugs off the backlog proactively when blocked elsewhere",
+        "Makes design quality improvements unprompted",
+        "Takes on trust and safety tasks proactively when blocked elsewhere",
+      ],
+      "examples": [
+        "Advocated on own behalf for a change in role",
+        "Implemented flow typing for promises",
+        "Audited web client performance in Chrome and proposed fixes",
+      ],
+    }, {
+      "summary": "Causes change to positively impact an entire team or instigates a minor feature or service",
+      "signals": [
+        "Demonstrates concepts proactively with prototypes",
+        "Fixes complicated bugs outside of regular domain",
+        "Takes ownership of systems that nobody owns or wants",
+      ],
+      "examples": [
+        "Defined style guide to resolve style arguments",
+        "Proposed and implemented at-mentions prototype",
+        "Implemented file upload for Android independently, unprompted",
+      ],
+    }, {
+      "summary": "Effects change that has a substantial positive impact on the engineering organization or a major product impact",
+      "signals": [
+        "Champions and pioneers new technologies to solve new classes of problem",
+        "Exemplifies grit and determination in the face of persistent obstacles",
+        "Instigates major new features, services, or architectures",
+      ],
+      "examples": [
+        "Created the interviewing rubric and booklet",
+        "Implemented and secured support for native login",
+        "Migrated database to latest version of MYSQL unprompted to allow better unicode support across product",
+      ],
+    }, {
+      "summary": "Effects change that has a substantial positive impact on the whole company",
+      "signals": [
+        "Creates a new function to solve systemic issues",
+        "Galvanizes the entire company and garners buy in for a new strategy",
+        "Changes complex organizational processes",
+      ],
+      "examples": [
+        "Migrated the organization to using Agile methodologies",
+        "Built SoapBox chrome extention prototype and convinced execs to build it",
+        "Convinced leadership and engineering org to move to a microservices architecture",
+      ],
+    }],
+  },
+
+  "CAREER_DEVELOPMENT": {
+    "displayName": "Career development",
+    "category": "C",
+    "description": "Provides strategic support to engineers to help them build the career they want",
+    "milestones": [{
+      "summary": "Gives insight into opportunities and helps identify individuals' strengths and weaknesses",
+      "signals": [
+        "Advocates on behalf and in defense of a group member",
+        "Shares opportunities for improvements and recognises achievements",
+        "Explains appropriate available industry paths",
+      ],
+      "examples": [
+        "Collected and delivered feedback",
+        "Discussed career options and areas of interest informally",
+        "Hosted an improving interviewing workshop session",
+      ],
+    }, {
+      "summary": "Formally supports and advocates for one person and provides tools to help them solve career problems",
+      "signals": [
+        "Ensure a group member has an appropriate role on their team",
+        "Offers effective career advice to group members, without being prescriptive",
+        "Creates space for people to talk through challenges",
+      ],
+      "examples": [
+        "Set up and attended regular, constructive 1:1s",
+        "Provided coaching on how to have difficult conversations",
+        "Taught group members the GROW model",
+      ],
+    }, {
+      "summary": "Inspires and retains a small group of people and actively pushes them to stretch themselves",
+      "signals": [
+        "Discusses paths, and creates plans for personal and professional growth",
+        "Advocates to align people with appropriate roles within organization",
+        "Works with team leads to elevate emerging leaders",
+      ],
+      "examples": [
+        "Reviewed individual group member progression every 6 weeks",
+        "Suggested appropriate group member for Tech Lead position",
+        "Arranged a requested switch of discipline for a group member",
+      ],
+    }, {
+      "summary": "Manages interactions and processes between groups, promoting best practices and setting a positive example",
+      "signals": [
+        "Manages team transitions smoothly, respecting team and individual needs",
+        "Develops best practices for conflict resolution",
+        "Ensures all group members' roles are meeting their career needs",
+      ],
+      "examples": [
+        "Completed training on situational leadership",
+        "Built a resourcing plan based on company, team, and individual goals",
+        "Prevented regretted attrition with intentional, targeted intervention",
+      ],
+    }, {
+      "summary": "Supports the development of a signficant part of the engineering org, and widely viewed as a trusted advisor",
+      "signals": [
+        "Supports and develops senior leaders",
+        "Identified leadership training opportunities for senior leadership",
+        "Pushes everyone to be as good as they can be, with empathy",
+      ],
+      "examples": [
+        "Provided coaching to group leads",
+        "Devised engineering growth curriculum for group leads",
+        "Advocated to execs for engineer development resources and programs",
+      ],
+    }],
+  },
+
+  "ORG_DESIGN": {
+    "displayName": "Org design",
+    "category": "C",
+    "description": "Defines processes and structures that enables the strong growth and execution of a diverse eng organization",
+    "milestones": [{
+      "summary": "Respects and participates in processes, giving meaningful feedback to help the organization improve",
+      "signals": [
+        "Reflects on meetings that leave them inspired or frustrated",
+        "Teaches others about existing processes",
+        "Actively participates and makes contributions within organizational processes",
+      ],
+      "examples": [
+        "Facilitated effective tactical meeting with empathy",
+        "Explained tactical meeting format to a new hire",
+        "Provided feedback on sprint planning meeting",
+      ],
+    }, {
+      "summary": "Identifies opportunities to improve existing processes and makes changes that positively affect the local team",
+      "signals": [
+        "Defines meeting structure and cadence that meets team needs",
+        "Engages in organizational systems thinking",
+        "Advocates for improved diversity and inclusion, and proposes ideas to help",
+      ],
+      "examples": [
+        "Defined innovative meeting structure for small team",
+        "Improved support on-call rotation scheduling",
+        "Defined standard channels for inter-team communication",
+      ],
+    }, {
+      "summary": "Develops processes to solve ongoing organizational problems",
+      "signals": [
+        "Creates programs that meaningfully improve organizational diversity",
+        "Solves long-standing organizational problems",
+        "Reallocates resources to meet organizational needs",
+      ],
+      "examples": [
+        "Developed baseline team templates for consistency",
+        "Created bug-rotation program to address ongoing quality issues",
+        "Defined Guilds manifesto and charter",
+      ],
+    }, {
+      "summary": "Thinks deeply about organizational issues and identifies hidden dynamics that contribute to them",
+      "signals": [
+        "Evaluates incentive structures and their effect on execution",
+        "Analyzes existing processes for bias and shortfall",
+        "Ties abstract concerns to concrete organizational actions or norms",
+      ],
+      "examples": [
+        "Connected mobile recruiting difficulties to focus on excellence",
+        "Raised leadership level change discrepancies",
+        "Analyzed the hiring rubric for false negative potential",
+      ],
+    }, {
+      "summary": "Leads initiatives to address issues stemming from hidden dynamics and company norms",
+      "signals": [
+        "Builds programs to train leadership in desired skills",
+        "Creates new structures that provide unique growth opportunities",
+        "Leads planning and communication for reorgs",
+      ],
+      "examples": [
+        "Lead efforts to increase number of mobile engineers",
+        "Directed resources to meaningfully improve diversity at all levels",
+        "Built the growth framework rubric",
+      ],
+    }],
+  },
+
+  "WELLBEING": {
+    "displayName": "Wellbeing",
+    "category": "C",
+    "description": "Supports the emotional well-being of group members in difficult times, and celebrates their successes",
+    "milestones": [{
+      "summary": "Uses tools and processes to help ensure colleagues are healthy and happy",
+      "signals": [
+        "Keeps confidences unless legally or morally obliged to do otherwise",
+        "Applies the reasonable person principle to others",
+        "Avoids blame and focuses on positive change",
+      ],
+      "examples": [
+        "Ensured group members were taking enough vacation",
+        "Put themself in another's shoes to understand their perspective",
+        "Checked in with colleague showing signs of burnout",
+      ],
+    }, {
+      "summary": "Creates a positive, supportive, engaging team environment for group members",
+      "signals": [
+        "Sheds light on other experiences to build empathy and compassion",
+        "Validates ongoing work and sustains motivation",
+        "Proposes solutions when teams get bogged down or lose momentum",
+      ],
+      "examples": [
+        "Coordinated a small celebration for a project launch",
+        "Connected tedious A|B testing project with overall company goals",
+        "Noted a team without a recent win and suggested some easy quick wins",
+      ],
+    }, {
+      "summary": "Manages expectations across peers, leads in the org, promotes calm, and prevents consensus building",
+      "signals": [
+        "Trains group members to separate stimulus from response",
+        "Maintains a pulse on individual and team morale",
+        "Helps group members approach problems with curiosity",
+      ],
+      "examples": [
+        "Completed training on transference and counter transference",
+        "Completed training on compromise and negotiation techniques",
+        "Reframed a problem as a challenge, instead of a barrier, when appropriate",
+      ],
+    }, {
+      "summary": "Advocates for the needs of teams and group members, and proactively works to calm the organization",
+      "signals": [
+        "Ensures team environments are safe and inclusive, proactively",
+        "Grounds group member anxieties in reality",
+        "Tracks team retention actively and proposes solutions to strengthen it",
+      ],
+      "examples": [
+        "Relieved org tension around product direction by providing extra context",
+        "Encouraged group members to focus on what they can control",
+        "Guided people through complex organizational change",
+      ],
+    }, {
+      "summary": "Manages narratives, channels negativity into inspiration and motivation, and protects the entire team",
+      "signals": [
+        "Recognizes and points out narratives when appropriate",
+        "Works to reshape narratives from victimization to ownership",
+        "Increases the psychological safety of the entire team",
+      ],
+      "examples": [
+        "Converted group member from a problem haver to a problem solver",
+        "Challenged false narrative and redirected to compassion and empathy",
+        "Cultivated and championed a culture of empathy within the entire team",
+      ],
+    }],
+  },
+
+  "ACCOMPLISHMENT": {
+    "displayName": "Accomplishment",
+    "category": "C",
+    "description": "Inspires day to day excellence, maximises potential and effectively resolves performance issues with compassion",
+    "milestones": [{
+      "summary": "Helps individuals identify blockers and helps them identify next steps for resolution",
+      "signals": [
+        "Notices when someone is stuck and reaches out",
+        "Helps others break down problems into feasible, tangible next steps",
+        "Talks through problems non-judgmentally",
+      ],
+      "examples": [
+        "Completed training on diagnosing problems",
+        "Unblocked a group member",
+        "Reinforces and affirms positive feedback for good work",
+      ],
+    }, {
+      "summary": "Helps individuals resolve difficult performance issues, with insight, compassion, and skill",
+      "signals": [
+        "Gathers context outside the immediate problem",
+        "Recognizes issues within local environment and suggests change",
+        "Works to encourage ownership of actions and responsibilities",
+      ],
+      "examples": [
+        "Completed training on decision making",
+        "Convinced a group member to solve a problem directly, rather than doing it for them",
+        "Gave honest feedback about poor performance, with compassion",
+      ],
+    }, {
+      "summary": "Intervenes in long-standing performance issues with targeted behavior change or performance plans",
+      "signals": [
+        "Aggregates signals of poor performance and creates process for improvement",
+        "Investigates motivation and externalities for consistent poor performance",
+        "Puts together comprehensive, achievable performance plans",
+      ],
+      "examples": [
+        "Worked with group member to address persistent communication failures",
+        "Arranged a transfer to another team, resulting in improved performance",
+        "Managed group member closely to maximise chances of PIP success",
+      ],
+    }, {
+      "summary": "Mediates escalated situations, empowers underperforming teams, and resolves conflict",
+      "signals": [
+        "Recognizes heightened situations and toxic or aggressive interactions",
+        "Inserts themself into conflict where appropriate to calm and mediate",
+        "Encourages open dialog and builds trust between parties in conflict",
+      ],
+      "examples": [
+        "Empowered a team to drive forward amidst uncertainty",
+        "Protected team from externalities so they could focus on goals",
+        "Mediated sit-down between team members to address tension",
+      ],
+    }, {
+      "summary": "Resolves complex organizational dysfunction, or persistent conflict at senior levels",
+      "signals": [
+        "Takes control of dysfunctional teams to organise chaos",
+        "Repairs broken team dynamics and builds harmony",
+        "Presides over a well-oiled team of teams",
+      ],
+      "examples": [
+        "Turned around the performance of a problematic team",
+        "De-escalated serious tensions between teams",
+        "Rebuilt trust between senior team leads",
+      ],
+    }],
+  },
+
+  "MENTORSHIP": {
+    "displayName": "Mentorship",
+    "category": "D",
+    "description": "Provides support to colleagues, spreads knowledge, and develops the team outside formal reporting structures",
+    "milestones": [{
+      "summary": "Informally mentors individuals in an ad-hoc way, supports new hires, and conveys institutional knowledge",
+      "signals": [
+        "Makes themself available for informal support and advice",
+        "Acts as sounding board for peers and more junior members",
+        "Provides sound advice when asked",
+      ],
+      "examples": [
+        "Acted as an onboarding buddy",
+        "Paired with an engineer to help them with an unfamiliar area",
+        "Helped a colleague understand their feelings",
+      ],
+    }, {
+      "summary": "Mentors people proactively, and guides people to realizations rather than providing the answer",
+      "signals": [
+        "Takes time to explain concepts and best practices",
+        "Asks questions to illuminate concepts, rather than stating them",
+        "Allows others to lead efforts when it will help their development",
+      ],
+      "examples": [
+        "Shared interesting article with a team member to help with their growth",
+        "Offered unprompted feedback to help growth, with empathy",
+        "Lead from behind to support someone new to a leadership role",
+      ],
+    }, {
+      "summary": "Teaches small groups of engineers and contributes to SoapBox's shared knowledge base",
+      "signals": [
+        "Avoids siloing information when it can be usefully shared with others",
+        "Works to increase the bus factor of systems",
+        "Finds tools that work best for a team member's personality",
+      ],
+      "examples": [
+        "Gave a brown bag presentation on payments",
+        "Wrote article for support team on how to properly investigate bugs with Microsoft Teams authentication",
+        "Wrote content on how to properly install and set up development environment",
+      ],
+    }, {
+      "summary": "Encourages people to mentor each other, and creates ways for them to do so",
+      "signals": [
+        "Defines an entire curriculum for a discipline",
+        "Draws positive attention to well-modeled mentor and teaching behaviours",
+        "Creates brown bag series and lines up speakers",
+      ],
+      "examples": [
+        "Created and lead SoapBox' Women in Eng group",
+        "Organized an Eng All Hands with an outside speaker",
+        "Designed and taught web client guild curriculum",
+      ],
+    }, {
+      "summary": "Instills and promotes a culture of learning and development within the team",
+      "signals": [
+        "Sets incentive structures to recognise and reward mentorship",
+        "Empowers team members to develop themselves",
+        "Role models productive and healthy mentor relationships",
+      ],
+      "examples": [
+        "Instituted the professional education budget for engineers",
+        "Mentored mentors",
+        "Started the eng advisor program and lined up external mentors",
+      ],
+    }],
+  },
+
+  "EVANGELISM": {
+    "displayName": "Evangelism",
+    "category": "D",
+    "description": "Promotes SoapBox to the outside world and establishes it as an attractive and thoughtful place to work",
+    "milestones": [{
+      "summary": "Represents SoapBox well externally, and influences individuals positively",
+      "signals": [
+        "Shares personal and organizational successes with their network",
+        "Attends SoapBox-hosted events and talks with guests",
+        "Communicates genuine and honest excitement about their work externally",
+      ],
+      "examples": [
+        "Shared a SoapBox product launch post on Facebook",
+        "Acted as a guide for a non-friend visitor to the office",
+        "Supported PR efforts by giving a quote or having a photo taken",
+      ],
+    }, {
+      "summary": "Participates more centrally in small events, and takes simple actions that positively influence groups of people",
+      "signals": [
+        "Takes meaningful action to introduce people to SoapBox",
+        "Joined public Slack group and represented Soapbox appropriately, and well",
+        "Organizes positive small- or medium-sized events that bring people to SoapBox",
+      ],
+      "examples": [
+        "Volunteered as a helper for external code writing workshop",
+        "Organized a short tour of the office by college students",
+        "Hosted a Laravel Toronto event",
+      ],
+    }, {
+      "summary": "Works hard to positively influence large groups of people on their views of Soapbox",
+      "signals": [
+        "Mentors or participates in a high visibility way in an external organization",
+        "Builds fruitful partnerships with external organizations",
+        "Writes blog posts about Soapbox that receive moderate traffic",
+      ],
+      "examples": [
+        "Represented Soapbox on a panel at a conference of industry experts",
+        "Established close ties with Creative Commons",
+        "Built a durable, long-standing org relationship with external not-for-profit",
+      ],
+    }, {
+      "summary": "Establishes Soapbox as an great, innovative company and workplace to the whole industry",
+      "signals": [
+        "Establishes themself as an industry thought leader who attracts talent",
+        "Publishes material about Soapbox's organizational or technical innovations",
+        "Leverages significant following to evangelise Soapbox",
+      ],
+      "examples": [
+        "Published a paper on Soapbox technology in a peer-reviewed journal",
+        "Authored joint-press releases",
+        "Published opinionated post on an Engineering blog internal or external",
+      ],
+    }, {
+      "summary": "Introduces Soapbox in a positive light to a wider audience outside the industry",
+      "signals": [
+        "Delivers key messages to broad, mainstream audiences",
+        "Influences people with large audiences to talk about Soapbox positively",
+        "Drives recognition and adoption of Soapbox in significant numbers",
+      ],
+      "examples": [
+        "Published or interviewed in a mainstream newspaper or website outside tech",
+        "Keynoted a conference with international attention",
+        "Represented Soapbox in national televised media",
+      ],
+    }],
+  },
+
+  "RECRUITING": {
+    "displayName": "Recruiting",
+    "category": "D",
+    "description": "Strengthens Soapbox's team by bringing in excellent staff members",
+    "milestones": [{
+      "summary": "Brings new candidates into the pipeline and understands how to evaluate candidates at Soapbox",
+      "signals": [
+        "Reviews existing network for hiring leads regularly",
+        "Shadows interviews to gain familiarity with process",
+        "Reviews current job postings regularly",
+      ],
+      "examples": [
+        "Completed interview calibration",
+        "Set up casual sessions to practice asking questions",
+        "Referred appropriate individuals for open positions",
+      ],
+    }, {
+      "summary": "Interviews regularly, helps the team make meaningful hiring decisions, and helps build a diverse pipeline",
+      "signals": [
+        "Uses interview rubric to provide clear, objective feedback on candidates",
+        "Interviews candidates with empathy and treats them all with equal respect",
+        "Researches approaches for sourcing candidates and diversifying hiring",
+      ],
+      "examples": [
+        "Added observable evidence for every rating",
+        "Started a quarterly event for candidates to meet SoapBox employees",
+        "Tested a new service for quality and diversity of candidates",
+      ],
+    }, {
+      "summary": "Maintains and strengthens the integrity of the current process, and regularly brings in great candidates",
+      "signals": [
+        "Teaches new interviewers how to interview with empathy",
+        "Models great interview technique and feedback when shadowed",
+        "Reverse shadows trainees and helps calibrate their feedback",
+      ],
+      "examples": [
+        "Wrote new interview question which meets our question quality criteria",
+        "Brought candidates into our pipeline proactively, with a high conversion rate",
+        "Proposed useful, tangible improvements to the interview process",
+      ],
+    }, {
+      "summary": "Actively contributes to and leads hiring decisions, and goes to great lengths to source great candidates",
+      "signals": [
+        "Documents subtle cues in interviews that indicate values alignment",
+        "Makes hiring decisions, resolving discrepancies between conflicting reports",
+        "Top-grades candidates and teases out character traits",
+      ],
+      "examples": [
+        "Planned engineering summit on interview process and training",
+        "Organized and lead SoapBox's presence at a recruitment fair",
+        "Started a SoapBox internship program",
+      ],
+    }, {
+      "summary": "Sets recruitment strategy, invests in long-term relationships for critical roles, and recruits at scale",
+      "signals": [
+        "Sets the tone, policy and goals around building a diverse, high-quality team",
+        "Identifies and brings in promising acquisitions",
+        "Tracks industry activity, identifying opportunities for critical roles",
+      ],
+      "examples": [
+        "Talked with a senior candidate over many months to fill a critical role",
+        "Organized efforts around convincing acquired engineers to join and stay",
+        "Set goals, then tracked and reported metrics on team demographics over time",
+      ],
+    }],
+  },
+
+  "COMMUNITY": {
+    "displayName": "Community",
+    "category": "D",
+    "description": "Builds community internally, gives of themself to the team, champions and extols company values, and unites the team around the customers",
+    "milestones": [{
+      "summary": "Is available and present on current teams, and works to contribute positively to company culture",
+      "signals": [
+        "Participates in team activities and offsites",
+        "Treats colleagues and clients with respect",
+        "Joins groups or committees outside regular duties",
+      ],
+      "examples": [
+        "Joined and actively participated in the web client guild",
+        "Brought a small gift back from vacation for the team",
+        "Wrote entertaining and informative Prod Ops writeups",
+      ],
+    }, {
+      "summary": "Steps up, builds connectedness, and takes concrete actions to promote an inclusive culture",
+      "signals": [
+        "Makes space for others to participate",
+        "Collaborates with other engineers outside direct responsibilities",
+        "Finds ways to ramp up and engage new hires quickly",
+      ],
+      "examples": [
+        "Created onboarding bingo",
+        "Brought shy and introverted people into a dominant conversation",
+        "Volunteered as secretary for a team meeting",
+      ],
+    }, {
+      "summary": "Contributes to improving team relatedness, and helps build a culture of lending support",
+      "signals": [
+        "Assists customers in their usage of the product and champions customer insights internally",
+        "Pitches in to help other teams hit deadlines, without missing own deadlines",
+        "Uses position to raise difficult issues on someone's behalf",
+      ],
+      "examples": [
+        "Helped with support calls while still contributing to projects",
+        "Organizes team building events",
+        "Stayed positive and improved team morale during period after layoffs",
+      ],
+    }, {
+      "summary": "Exemplifies selflessness for the team without compromising responsibilities, and lifts everyone up",
+      "signals": [
+        "Goes above and beyond in serving the customer without complaint",
+        "Implements concrete programs to signficantly improve team inclusivity",
+        "Takes on large amounts of tedious grunt work for the team without being asked",
+      ],
+      "examples": [
+        "Devoted large amount of time to helping outside direct responsibilities",
+        "Refactored hundreds of legacy files",
+        "Acted as sole maintainer of LinkifyJS for years",
+      ],
+    }, {
+      "summary": "Lives the company values, guards positive culture, and defines policies that support relatedness between teams",
+      "signals": [
+        "Brings separate teams together to build relatedness",
+        "Holds individuals, teams, and leadership accountable to SoapBox's values",
+        "Sets the tone, policy, and goals around maintaining an inclusive company",
+      ],
+      "examples": [
+        "Organizes events for whole org",
+        "Devised, delivered and acted on findings from an engineer happiness survey",
+        "Challenged and corrected exclusionary behaviour or policies",
+      ],
+    }],
+  },
+}
+
+export const titles = [
+  {label: 'Product Manager Associate', minPoints: 0, maxPoints: 16},
+  {label: 'Product Manager', minPoints: 17, maxPoints: 35},
+  {label: 'Sr. Product Manager', minPoints: 36, maxPoints: 57},
+  {label: 'Product Owner', minPoints: 58, maxPoints: 89},
+  {label: 'Dir. Product', minPoints: 90}
+]
diff --git a/pages/engineering.js b/pages/engineering.js
new file mode 100644
index 00000000..33632cf9
--- /dev/null
+++ b/pages/engineering.js
@@ -0,0 +1,13 @@
+import SnowflakeApp from '../components/SnowflakeApp'
+import * as constants from '../constants_engineering'
+
+
+function Home() {
+  return (
+    <div>
+      <SnowflakeApp constants={constants} />
+    </div>
+  );
+}
+
+export default Home;
diff --git a/pages/index.js b/pages/index.js
index 9b3fe6b8..0c8d9b5e 100644
--- a/pages/index.js
+++ b/pages/index.js
@@ -1,5 +1,48 @@
-import SnowflakeApp from '../components/SnowflakeApp'
+import Link from 'next/link'
+import Wordmark from '../components/Wordmark'
 
-export default () => <div>
-  <SnowflakeApp />
-</div>
+function Home() {
+  return (
+    <main>
+      <link href="https://fonts.googleapis.com/css?family=Muli:200i,400,400i,600,700,800,900|Roboto" rel="stylesheet" />
+      <style jsx global>{`
+        body {
+          font-family: Muli, Roboto, Helvetica;
+        }
+        main {
+          width: 960px;
+          margin: 0 auto;
+        }
+        a {
+          color: #888;
+          text-decoration: none;
+        }
+      `}</style>
+      <div style={{margin: '19px auto 0', width: 142}}>
+        <a href="https://soapboxhq.com/" target="_blank">
+          <Wordmark />
+        </a>
+      </div>
+      <div style={{display: 'flex'}}>
+        <div style={{flex: 1}}>
+        <Link href='/engineering'>
+            <a>Engineering</a>
+          </Link>
+          
+        </div>
+        <div style={{flex: 1}}>
+          <Link href='/product'>
+            <a>Product</a>
+          </Link>
+        </div>
+        <div style={{flex: 1}}>
+          <Link href='/marketing'>
+            <a>Marketing</a>
+          </Link>
+        </div>
+      </div>
+    </main>
+  );
+}
+
+export default Home;
diff --git a/pages/marketing.js b/pages/marketing.js
new file mode 100644
index 00000000..672d3751
--- /dev/null
+++ b/pages/marketing.js
@@ -0,0 +1,12 @@
+import SnowflakeApp from '../components/SnowflakeApp'
+import * as constants from '../constants_marketing';
+
+function Home() {
+  return (
+    <div>
+      <SnowflakeApp constants={constants} />
+    </div>
+  );
+}
+
+export default Home;
diff --git a/pages/product.js b/pages/product.js
new file mode 100644
index 00000000..2771771d
--- /dev/null
+++ b/pages/product.js
@@ -0,0 +1,12 @@
+import SnowflakeApp from '../components/SnowflakeApp'
+import * as constants from '../constants_product';
+
+function Home() {
+  return (
+    <div>
+      <SnowflakeApp constants={constants} />
+    </div>
+  );
+}
+
+export default Home;