diff --git a/.gitignore b/.gitignore
index 7e18dc2d5bb..1eb612389e0 100644
--- a/.gitignore
+++ b/.gitignore
@@ -12,6 +12,7 @@ MANIFEST
 .ipynb_checkpoints/
 .vscode/
 tmp-test-dir-with-unique-name/
+htmlcov
 build/
 dist/
 doc/_build
diff --git a/CONTRIBUTING.md b/CONTRIBUTING.md
index 98c1ef166a5..9c0560beb47 100644
--- a/CONTRIBUTING.md
+++ b/CONTRIBUTING.md
@@ -303,7 +303,8 @@ Run the tests and calculate test coverage using:
     make test
 
 The coverage report will let you know which lines of code are touched by the tests.
-**Strive to get 100% coverage for the lines you changed.**
+If all the tests pass, you can view the coverage reports by opening `htmlcov/index.html`
+in your browser. **Strive to get 100% coverage for the lines you changed.**
 It's OK if you can't or don't know how to test something.
 Leave a comment in the PR and we'll help you out.
 
diff --git a/Makefile b/Makefile
index d618ae51cb9..97e93bcfbda 100644
--- a/Makefile
+++ b/Makefile
@@ -27,7 +27,7 @@ test:
 	@cd $(TESTDIR); python -c "import $(PROJECT); $(PROJECT).show_versions()"
 	@echo ""
 	cd $(TESTDIR); pytest $(PYTEST_ARGS) $(PROJECT)
-	cp $(TESTDIR)/.coverage* .
+	cp $(TESTDIR)/.coverage* . && coverage html
 	rm -r $(TESTDIR)
 
 format:
@@ -43,6 +43,6 @@ lint:
 clean:
 	find . -name "*.pyc" -exec rm -v {} \;
 	find . -name "*~" -exec rm -v {} \;
-	rm -rvf build dist MANIFEST *.egg-info __pycache__ .coverage .cache
+	rm -rvf build dist MANIFEST *.egg-info __pycache__ .coverage .cache htmlcov
 	rm -rvf $(TESTDIR)
 	rm -rvf baseline